BYOB: Build Your Own Business
In this episode of Build Your Own Business, Winnie and Dave sit down with Elselund Ewudzie-Sampson also known as Adwoa Agblobloshie, the founder of Big Samps Market, one of Ghana’s leading grocery delivery services. What started in a small kitchen with national service savings and a dream has grown into a brand that helps busy households shop smarter and cook faster by bringing fresh groceries to your doorstep.Through her journey, Adwoa shares how creativity, consistency, and showing up personally helped her turn a concept that was unfamiliar in Ghana into a business that customers trust. You’ll hear how she overcame early challenges, used her background in marketing to connect with customers, and turned feedback into innovative meal bundles that make life easier for families across Accra. You’ll learn: - How her entrepreneurial journey began with selling basics in university and evolved into Big Samps - Why she leaned into showing her face and building trust through social media- How creativity and being relatable helped shift a foreign idea into local culture - The importance of persistence, consistency, and product innovation- How customer feedback shaped her unique bundles and offerings - Practical insights on building community through content and engagement 🔗 Links & Resources Follow Big Samps on Instagram: https://www.instagram.com/big_sampsgh/ Shop with Big Samps: https://bigsampsmarket.com/Contact via WhatsApp: +233 549 964 842 Watch the Kitchen Nuggets Show: https://www.instagram.com/kitchennuggets 👉 If you’re a small business owner or aspiring entrepreneur, this episode shows how starting small, staying consistent, and putting yourself out there can turn an idea into a thriving business. Don’t forget to like, comment, and subscribe for more real stories from African entrepreneurs.
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