
Circularity.fm
Podcast de Patrick Hypscher
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Circularity.fm is the podcast about understanding, building and managing circular business models. Most episode showcase one specific organisation that runs a circular business model or a business model in the circular economy. This can be a startup, an established SME or a business field of a corporate. Hence, interviews are both about founding and funding a circular business as well as transforming an existing linear business to a circular one, be it in Europe, North America, South America, Asia, Africa or Australia. The podcast focuses on experiences made in this build-up and transformation phase.
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66 episodios
LOOP Forum 2025 How can a global company cut emissions while growing their business by 37%? In this episode, Katrine Grytter, Corporate Affairs Director at Mars Incorporated, shares how the company is working toward net zero while expanding their business. Mars has reduced emissions by 23% since 2018 while growing sales significantly, showcasing that sustainability and growth can work together. Grytter explains Mars's approach to net zero planning, from measuring emissions across their entire value chain to setting milestone targets every five years. She discusses the challenges of working with suppliers and partners to reduce emissions beyond their direct operations, and how they integrate sustainability into leadership bonuses. Her keynote explores net zero strategy development, value chain partnerships, milestone-based planning, and linking sustainability performance to business incentives. This episode is part of our series on the LOOP Forum 2025 highlights, bringing you the key ideas and insights from this year's leading Nordic event on circularity. Listen to hear practical insights from one of the world's largest food companies on their net zero journey. People Katrine Grytter, Corporate Affairs Director https://www.linkedin.com/in/katrinegrytter/?originalSubdomain=dk [https://www.linkedin.com/in/katrinegrytter/?originalSubdomain=dk] About LOOP Forum is the leading Nordic business event spotlighting circularity as a key driver for building future-proof businesses - bringing together 3,000+ professionals from across industries and countries to foster valuable connections, exchange practical insights, and accelerate a circular transformation. Further Links https://www.loopforum.dk [https://www.loopforum.dk] https://www.mars.com/news-and-stories/press-releases-statements/mars-releases-2024-sustainable-in-a-generation-report [https://www.mars.com/news-and-stories/press-releases-statements/mars-releases-2024-sustainable-in-a-generation-report] https://www.mars.com/sites/g/files/dfsbuz106/files/2023-09/Mars%20Net%20Zero%20Roadmap%202050_2.pdf [https://www.mars.com/sites/g/files/dfsbuz106/files/2023-09/Mars%20Net%20Zero%20Roadmap%202050_2.pdf] One-page Summary Sign-up for the Circularity.fm Newsletter and get a summary with the take-aways of this episode. Register here: https://circularity.fm/decoupling-emissions-from-growth-at-mars/ [https://circularity.fm/decoupling-emissions-from-growth-at-mars/]

LOOP Forum 2025 What happens when businesses destroy the very resources they depend on to survive? In this episode, biologist and radio host Alexander Holm explains the biodiversity crisis and reveals how industries are systematically eliminating themselves through overexploitation of natural resources. Nature provides essential services like cleaning water, holding soil together, and pollinating crops that would cost trillions to replace. Holm shows how Amazon beef production is destroying the rainfall it needs, fisheries have collapsed from overfishing, and farms are degrading their own soil. His keynote explores what biodiversity actually means, the free ecosystem services nature provides, and practical solutions for sustainable resource use without reducing living standards. This episode is part of our series on the LOOP Forum 2025 highlights, bringing you the key ideas and insights from this year's leading Nordic event on circularity. People Alexander Holm, Biologist, Host https://www.linkedin.com/in/alexander-holm-ab65971a2/ [https://www.linkedin.com/in/alexander-holm-ab65971a2/] About LOOP Forum is the leading Nordic business event spotlighting circularity as a key driver for building future-proof businesses - bringing together 3,000+ professionals from across industries and countries to foster valuable connections, exchange practical insights, and accelerate a circular transformation. Further Links https://www.loopforum.dk [https://www.loopforum.dk] One-page Summary Sign-up for the Circularity.fm Newsletter and get a summary with the take-aways of this episode. Register here: https://circularity.fm/the-state-of-nature-and-natural-resources-in-2025/ [https://circularity.fm/the-state-of-nature-and-natural-resources-in-2025/]

LOOP Forum 2025 How can conversation become a real driver of circular transformation? In this episode, George Marshall explains why conversations are central to circular change and how to design them to build trust, reach across difference, and motivate action. Circular economy strategies often focus on systems and structures but lasting change only happens when people connect new behaviors to their own identity and values. Without shared understanding and engagement, technical solutions risk staying at the surface. Recorded live at the LOOP Forum 2025, his keynote explores how businesses can move beyond top-down messaging to create real dialogue that activates people at every level of an organisation. This episode is part of our series on the LOOP Forum 2025 highlights, bringing you the key ideas and insights from this year’s leading Nordic event on circularity. People George Marshall, Environmental Communications Expert, Founder https://www.linkedin.com/in/climategeorge/ [https://www.linkedin.com/in/climategeorge/] About LOOP Forum is the leading Nordic business event spotlighting circularity as a key driver for building future-proof businesses - bringing together 3,000+ professionals from across industries and countries to foster valuable connections, exchange practical insights, and accelerate a circular transformation. Further Links https://www.loopforum.dk [https://www.loopforum.dk] One-page Summary Sign-up for the Circularity.fm Newsletter and get a summary with the take-aways of this episode. Register here: https://circularity.fm/circulating-creativity-through-conversation/ [https://circularity.fm/circulating-creativity-through-conversation/]

CIRCULAR REPUBLIC FESTIVAL 2025 What does it take to build truly regenerative economies? Circularity is not just about recycling or material flows. It also requires transforming how we use land, manage ecosystems, and design business models that work with and not against the biosphere. In this episode, speakers explore how to move beyond technical fixes and address the broader environmental and economic systems that shape regeneration. Recorded live at the CIRCULAR REPUBLIC FESTIVAL 2025, the panel brought together Michael Obersteiner from the University of Oxford and Miki Yokoyama from Aurum Impact to share perspectives on what it takes to turn regenerative economy concepts into practical strategies. This episode is part of our CIRCULAR REPUBLIC FESTIVAL 2025 series, created in partnership with CIRCULAR REPUBLIC to bring you the key debates and insights from this year’s festival. People Michael Obersteiner, Director https://www.linkedin.com/in/michael-obersteiner-605b02a/ [https://www.linkedin.com/in/michael-obersteiner-605b02a/] Miki Yokoyama, Managing Director and Partner https://www.linkedin.com/in/miki-yokoyama-50a0701a/ [https://www.linkedin.com/in/miki-yokoyama-50a0701a/] About The Circular Republic Festival is Europe’s leading event for advancing the circular economy, uniting corporates, start-ups, and innovators driving this transformation. The last edition took place on May 2025, at the Munich Urban Colab. The festival offers diverse formats to explore practical solutions and best practices for implementing circular economy principles. This year’s theme, “Build Your Competitive Advantage,” focused on the strategic and economic benefits of transitioning to circular business models, while also highlighting the ecological impact of this transformation. Further Links https://www.circular-republic.org/ [https://www.circular-republic.org/] One-page Summary Sign-up for the Circularity.fm Newsletter and get a summary with the take-aways of this episode. Register here: https://circularity.fm/do-we-know-why-we-need-product-passports/ [https://circularity.fm/do-we-know-why-we-need-product-passports/]

CIRCULAR REPUBLIC FESTIVAL 2025 Do we really understand the value of product passports? As regulations like the Digital Product Passport take shape, many companies are focused on compliance. But the deeper question is whether we are using product data strategically: across lifecycles, across systems, and for actual circular value creation. In this episode, speakers explore how data can move beyond reporting requirements to become a driver of innovation, competitiveness, and business model transformation in the circular economy. Recorded live at the CIRCULAR REPUBLIC FESTIVAL 2025, the panel brought together Susanne Kadner from CIRCULAR REPUBLIC, Tilmann Vahle from Quantis, Pascal Köhler from ebm-papst, and Caroline Cassignol from Siemens to discuss how data availability, transparency, and intellectual property concerns intersect with real circular impact. This episode is part of our CIRCULAR REPUBLIC FESTIVAL 2025 series, created in partnership with CIRCULAR REPUBLIC to bring you the key debates and insights from this year’s festival. People Susanne Kadner, Co-Founder https://www.linkedin.com/in/susanne-kadner/ [https://www.linkedin.com/in/susanne-kadner/] Tilmann Vahle, Chemicals Lead Germany https://www.linkedin.com/in/ftvahle/ [https://www.linkedin.com/in/ftvahle/] Pascal Köhler, Director Innovation and Marketing https://www.linkedin.com/in/pascal-k%C3%B6hler-b56160131/ [https://www.linkedin.com/in/pascal-k%C3%B6hler-b56160131/] Caroline Cassignol, Expert Simulation and Digital Twin https://www.linkedin.com/in/caroline-cassignol-dr-21b78a6b/ [https://www.linkedin.com/in/caroline-cassignol-dr-21b78a6b/] About The Circular Republic Festival is Europe’s leading event for advancing the circular economy, uniting corporates, start-ups, and innovators driving this transformation. The last edition took place on May 2025, at the Munich Urban Colab. The festival offers diverse formats to explore practical solutions and best practices for implementing circular economy principles. This year’s theme, “Build Your Competitive Advantage,” focused on the strategic and economic benefits of transitioning to circular business models, while also highlighting the ecological impact of this transformation. Further Links https://www.circular-republic.org/ [https://www.circular-republic.org/] One-page Summary Sign-up for the Circularity.fm Newsletter and get a summary with the take-aways of this episode. Register here: https://circularity.fm/do-we-know-why-we-need-product-passports/ [https://circularity.fm/do-we-know-why-we-need-product-passports/]

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