Good Marketing, Good Business

086: Let’s Pause. What Business Do You Actually Want?

In this open conversation, I’m asking you the most pivotal question that has unlocked every great evolution of business for both me and my clients. I’m giving you permission to re-create your business and everything that follows into something that serves you so much better.  By listening [and taking notes], you’ll learn: * Why this is critical to ask ahead of any business decisions * How line in the sand moments can solidify great changes  * Why it’s ok to not know what you want Even if you can’t change everything in your business right this instant, this episode will help you create a vision for an evolving business that will bring you greater fulfilment. Enjoy! Resources: * Website [https://shannonstone.com.au/] * Facebook [https://www.facebook.com/BusinessWithShannon/] * Facebook Group [https://www.facebook.com/groups/MarketingWithShannon/] * LinkedIn [https://www.linkedin.com/in/shannonstone1/] * Instagram [https://www.instagram.com/itsshannonstone/] If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here [https://bit.ly/Work-With-Shannon].

085: More Clients Who Spend Over $20K-50K+/Year With You? Here’s How.

“Have your clients spend more with you”, it’s something people harp on about but “HOW do I do this” is your real question. I’ve got you covered, iIn this episode by listening [and taking notes], you’ll learn: * Understanding the annual value of a client * Six strategies; three do’s and three don’ts that will help you to ensure clients are spending upwards of $10K-$20K (and more) per year with you * The importance of applying this these ideas to each conversation and interaction Enjoy! Resources: * Website [https://shannonstone.com.au/] * Facebook [https://www.facebook.com/BusinessWithShannon/] * Facebook Group [https://www.facebook.com/groups/MarketingWithShannon/] * LinkedIn [https://www.linkedin.com/in/shannonstone1/] * Instagram [https://www.instagram.com/itsshannonstone/] If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here [https://bit.ly/Work-With-Shannon].

084: Marketing Isn't Your Problem, It’s Just Your Most Obvious Problem

I could be marketing-rich or I could tell you the truth. Yes, marketing is needed, it just might not be the priority right now. Growing your business requires much more than more clients and customers. In this episode by listening [and taking notes], you’ll learn: * The more strategic shifts that will get you far better results * Why your business model, offer, pricing (and more) needs attention, first * How fixing your foundation will equate to better ROI from your marketing Enjoy! Resources: * Website [https://shannonstone.com.au/] * Facebook [https://www.facebook.com/BusinessWithShannon/] * Facebook Group [https://www.facebook.com/groups/MarketingWithShannon/] * LinkedIn [https://www.linkedin.com/in/shannonstone1/] * Instagram [https://www.instagram.com/itsshannonstone/] If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here [https://bit.ly/Work-With-Shannon].

083: Established Businesses, These Strategies Are For You

Been in business a while? It’s time to reap the (marketing) rewards! And to do this you must know what you can leverage thanks to the business you’ve created which has lasted through the decades. By listening [and taking notes], you’ll learn: * Seven different strategies that are unique to established businesses * How embracing the authentic elements of your business can put you in front * Even if your business is simply heads-down and doing great work, how to apply a humble brag  Enjoy! Resources: * Website [https://shannonstone.com.au/] * Facebook [https://www.facebook.com/BusinessWithShannon/] * Facebook Group [https://www.facebook.com/groups/MarketingWithShannon/] * LinkedIn [https://www.linkedin.com/in/shannonstone1/] * Instagram [https://www.instagram.com/itsshannonstone/] If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here [https://bit.ly/Work-With-Shannon].

082: Competitors, What Competitors?

Standing out shouldn’t mean keeping wide eyes on your ‘competitors’ - in fact, it should be far from that. In order to stand out you should look much closer to home because the ways your clients and customers will choose to work with you for a lifetime are right under your nose. By listening [and taking notes], you’ll learn: * How to see your competitors as legitimate allies * The competitive edge you create when you focus on your customers, not competitors * How the inside of your business will demonstrate what keeps your clients around for longer Enjoy! Resources: * Website [https://shannonstone.com.au/] * Facebook [https://www.facebook.com/BusinessWithShannon/] * Facebook Group [https://www.facebook.com/groups/MarketingWithShannon/] * LinkedIn [https://www.linkedin.com/in/shannonstone1/] * Instagram [https://www.instagram.com/itsshannonstone/] If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here [https://bit.ly/Work-With-Shannon].