Hustle Productions- What’s your Hustle #25 with Kim Eckley
In this episode of the What’s Your Hustle? Podcast, Matt sits down with Kim Eckley, the owner of My Show Buddy, to break down one of the most unique business ideas you’ll hear—helping people attend concerts, events, and experiences with confidence.
Kim shares how My Show Buddy connects fans with live events by offering everything from event planning guidance to physically attending as your “buddy”—whether you’re going solo, need help navigating logistics, or even need a trusted chaperone for your child.
We dive into the real problems people face when trying to attend events—like not having someone to go with, feeling uncomfortable going alone, or being overwhelmed by venue rules, parking, and planning. Kim explains how her service removes those barriers and helps people fully enjoy the experiences they’ve been missing out on.
This episode also explores Kim’s journey into entrepreneurship, how her love for live music turned into a business, and the deeper mission behind what she does—helping people step outside their comfort zone and create unforgettable experiences.
If you’ve ever skipped a concert, game, or event because you didn’t have someone to go with or didn’t want to deal with the hassle—this episode will completely change how you think about it.
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WHO THIS IS FOR:
• Business owners who want consistent leads
• Brands trying to scale with content + paid ads
• Entrepreneurs tired of guessing their marketing strategy
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If you're trying to grow a business in today's market, this is content you want to stay close to.
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• Real marketing strategies we're using right now
• Behind-the-scenes of campaigns
• What’s actually working (and what’s not)
This is where we go deeper than social media allows.
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🎯 OUR MISSION
To serve as a true marketing partner for growing businesses—combining strategy, creativity, and execution to build brands that are seen, trusted, and chosen. At Hustle Productions, we don’t just create content; we step in as an extension of your team, bringing structure to your marketing, consistency to your message, and purpose behind every piece of content. By lighting the path, we help businesses show up with clarity, connect with their audience, and turn attention into real, measurable growth.