MarTech World Podcast

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The MarTech World Podcast is a dynamic show exploring the intersection of marketing and technology. It offers insights, expert interviews, and the latest trends in marketing tech, helping professionals stay ahead in a rapidly evolving digital landscape. Whether you’re a seasoned marketer or a tech enthusiast, this podcast provides valuable perspectives on how innovation is transforming the marketing world.

Todos los episodios

4 episodios

CDP in B2B Business

In this episode, we explore how to implement a Customer Data Platform (CDP) to unify customer data, build personalized marketing campaigns, and enhance engagement. We cover key steps like defining objectives, selecting the right CDP vendor, integrating data sources, and creating customer segments for tailored experiences. Tune in for practical insights on automating marketing efforts, optimizing customer journeys, and ensuring compliance with data regulations.

6 de oct de 2024 - 12 min

DMP vs CDP

Welcome to today’s podcast, where we’re breaking down the key differences between two important data platforms: Customer Data Platforms (CDPs) and Data Management Platforms (DMPs). If you’ve ever wondered how businesses make sense of the vast amounts of data they collect and how they use that information to target their customers, this episode is for you.

6 de oct de 2024 - 7 min

What is Customer Data Platform?

What is Customer Data Platform? How it can help grow your business.

29 de sep de 2024 - 9 min

How much Customer Data Platform actually costs?

The CDP Costs and ROI Podcast dives deep into the financial aspects of Customer Data Platforms (CDPs). The episode breaks down the pricing models, hidden costs, and factors that influence CDP investment decisions. Expert guests discuss the true cost of purchasing and implementing a CDP, from licensing and integration to long-term ROI.

29 de sep de 2024 - 13 min

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Muy buenos Podcasts , entretenido y con historias educativas y divertidas depende de lo que cada uno busque. Yo lo suelo usar en el trabajo ya que estoy muchas horas y necesito cancelar el ruido de al rededor , Auriculares y a disfrutar ..!!

Fantástica aplicación. Yo solo uso los podcast. Por un precio módico los tienes variados y cada vez más.

Me encanta la app, concentra los mejores podcast y bueno ya era ora de pagarles a todos estos creadores de contenido

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