More Than A Brand: CX Podcast
COULD YOUR TEAM RUN THE BUSINESS WITHOUT YOU? Building a Shared Client Relationship Standard Lindsay Tramel-Jones shares a story about a client who was seriously injured in a car accident and couldn’t communicate or physically work, yet her team successfully ran a pre-scheduled in-person event, made sales, and proactively contacted customers about potential order delays with transparency and a request for grace. Lindsay explains that as service businesses grow, a CEO’s instinctive standards often get “translated” and watered down across hires, creating inconsistent client experiences. She argues that SOPs, onboarding, and supervision don’t define what clients should experience; what works is a shared, intentionally built relationship standard grounded in the brand’s mission and voice, created with the team so they can carry the mission when the CEO is out. She closes by urging CEOs to assess whether their team can represent the brand without them and notes this is what FlowTribe [https://fierceified.agency/flowtribe-team-client-relationship-training]helps build. https://www.instagram.com/fierceified.agency 00:00 Client Accident Wake Up Call 01:16 Podcast Intro And Mission 01:58 Why Standards Get Lost 03:33 Copy Of A Copy Problem 04:14 Team Runs Event Without CEO 05:40 Proactive Client Communication 07:29 Beyond SOPs And Onboarding 09:33 The One Question For CEOs 10:38 How To Fix It Flow Tribe 11:08 Client Update And Closing Mentioned in this episode: FlowTribe Team Engagement 68% of clients leave service businesses not because of price or a competitor — because they felt unappreciated. That is not a marketing problem. That is a relationship problem. And it almost always lives in how your team shows up when you are not in the room. FlowTribe is the two-week team engagement Lindsay Tramel-Jones built to fix that. Not a course. Not coaching for the CEO. A facilitated engagement for your whole team — using your FlowLab data to diagnose exactly where the client relationship is breaking down, train the team to build a stronger standard, and assign clear ownership to every touchpoint. By the time FlowTribe ends, your team knows how to build the client relationship without you in every conversation. Applications are open. Founding client spots are available at a reduced investment. Go to Flowtribe.co to apply.
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