My Dental Playbook

048 The REAL Reason Your Payroll Keeps Climbing

📥 Free Resource: https://go.mydentalplaybook.com/resources/run-effective-meetings [https://go.mydentalplaybook.com/resources/run-effective-meetings] 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://hubs.la/Q04mc4V_0 [https://hubs.la/Q04mc4V_0] 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/496YYLb [https://bit.ly/496YYLb] 🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt [https://shorturl.at/AenIt] ➖➖➖➖ If your payroll is creeping past 30% and you keep saying yes to raises you can't afford, the problem isn't your team, it's the system you're missing. Christian Mullin, a Virginia Beach practice owner who scaled from $1.1M to $2.6M+ while doubling his team, breaks down exactly how to stop avoiding the conversation and start leading it. 🔍What you’ll learn in this episode: 📌Reframe every raise request into a value conversation using 3 specific questions 📌Build tiered pay bands with real accountability, including downward movement  📌Use scorecards and 1-on-1s so raises are earned, not demanded  📌Track the 3 hygiene metrics that actually predict SRP production and collections 📌 Make practice economics transparent so your team connects effort to compensation Hosted by Dr. Blake Hamblin and Gary Bird, sharing real strategies from real practices, backed by data from 1,195+ dental offices. Subscribe for weekly playbooks that help dentists grow faster, lead better, and build a practice they love. What We Discuss: 00:00 - The Challenge of Giving Raises 03:14 - Connecting Raises to Value Creation 08:25 - Implementing Career Tiers and Responsibility 09:23 - The Importance of One-on-Ones and Scorecards 10:30 - Establishing Effective Hygiene Metrics 12:25 - Leadership and Accountability 15:53 - Tracking Non-Clinical Metrics 16:50 - Simplifying Focus with Departmental Metrics 18:34 - Leading vs. Lagging Indicators in Hygiene Connect with our Guest Here: ⤵️ Website: https://www.shoresmilesva.com/ [https://www.shoresmilesva.com/] 🎧 Listen on: Apple: http://bit.ly/4mvFu8g [ http://bit.ly/4mvFu8g] Spotify: http://bit.ly/3Ugtnjc [http://bit.ly/3Ugtnjc] 🎯Support the Channel: → Follow + hit the bell 🔔 → Give us 5 stars ⭐ if this episode helped 🚀 Ready to grow your practice? Book a free strategy call with Gary Bird's team → https://bit.ly/3IXIN9D [https://bit.ly/3IXIN9D] 🙌 About the Show: My Dental Playbook gives you real strategies to grow your dental practice from a dentist who's actually doing it! We cover everything: financially, operationally, mindset and clinically. Hosted by Dr. Blake Hamblin and Gary Bird, each episode delivers a new play you can run to get results with your team. ⬇️HOSTS INFO⬇️ 🧑🏼‍⚕️Dr. Blake Hamblin:  Doctor/Practice Owner at Hamblin Family Dentistry 🌐Website: https://hamblinfamilydentistry.com/ [https://hamblinfamilydentistry.com/] 👋Facebook: https://www.facebook.com/blake.hamblin [https://www.facebook.com/blake.hamblin] 🐐Gary Bird: Founding Owner at SMC National, a Dental Growth Partner 🌐Website: https://thegarybird.com/ [https://thegarybird.com/] 👋Facebook: https://www.facebook.com/thegarybird [https://www.facebook.com/thegarybird] #DentalMarketing #DentalPodcast #PracticeGrowth #MyDentalPlaybook

047 120 New Patients in a Rural Market

🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://hubs.la/Q04mc4V_0 [https://hubs.la/Q04mc4V_0 ] 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/496YYLb [https://bit.ly/496YYLb] 🚀What are top-performing dentists doing differently? Find out inside the mastermind:  https://shorturl.at/AenIt [https://shorturl.at/AenIt ] ➖➖➖➖ Most dentists assume you need a wealthy market to build a thriving practice. Dr. Michael McKay proves the opposite. After buying a struggling Medicaid practice for just $240,000 in one of the poorest counties in Washington, he transformed it into a thriving multi-doctor practice that now attracts 120 new patients every month. In this episode, Dr. Blake Hamblin, Dr. Michael McKay, and Gary Bird break down the strategies behind that growth, including: 📌 How to attract more new patients, even in a rural market with limited population growth  📌 Why patient financing, membership plans, and the right offers can dramatically increase case acceptance 📌 The key numbers every dentist should track to improve profitability and build long-term practice value If you're trying to grow your dental practice, increase profitability, improve patient retention, or build a stronger fee-for-service model, this episode is packed with real-world lessons you can apply immediately. Subscribe for more dental marketing, practice growth, patient acquisition, and business strategies that help dentists grow faster. What We Discuss:  00:00 - Advantages of Rural Dental Practices 08:26 - Patient Financing Strategies 10:55 - Multimodal Marketing and Capacity 13:13 - Conversion Rates: Insurance vs. Cash Patients 15:58 - Shifting Skill Sets for the Modern Economy 17:43 - Knowing Your Numbers: The importance of using data and AI tools  19:48 - Mentoring Associates and Practice Systems Connect with our Guest Here: ⤵️ Website: https://www.selahcreekdental.com/ [https://www.selahcreekdental.com/] 🎧 Listen on: Apple: https://bit.ly/4mvFu8g [https://bit.ly/4mvFu8g] Spotify: https://bit.ly/3Ugtnjc [https://bit.ly/3Ugtnjc] 🎯Support the Channel: → Follow + hit the bell 🔔 → Give us 5 stars ⭐ if this episode helped 🚀 Ready to grow your practice? Book a free strategy call with Gary Bird's team → https://bit.ly/3IXIN9D [https://bit.ly/3IXIN9D] 🙌 About the Show: My Dental Playbook gives you real strategies to grow your dental practice from a dentist who's actually doing it! We cover everything: financially, operationally, mindset and clinically. Hosted by Dr. Blake Hamblin and Gary Bird, each episode delivers a new play you can run to get results with your team. ⬇️HOSTS INFO⬇️ 🧑🏼‍⚕️Dr. Blake Hamblin:  Doctor/Practice Owner at Hamblin Family Dentistry 🌐Website: https://hamblinfamilydentistry.com/ [https://hamblinfamilydentistry.com/] 👋Facebook: https://www.facebook.com/blake.hamblin [https://www.facebook.com/blake.hamblin] 🐐Gary Bird: Founding Owner at SMC National, a Dental Growth Partner 🌐Website: https://thegarybird.com/ [https://thegarybird.com/] 👋Facebook: https://www.facebook.com/thegarybird [https://www.facebook.com/thegarybird] #DentalMarketing #DentalPodcast #PracticeGrowth #MyDentalPlaybook

046 5 Coaching Traps that Could Cost You Millions

🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://hubs.la/Q04mc4V_0 [https://hubs.la/Q04mc4V_0] 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/496YYLb [https://bit.ly/496YYLb] 🚀The mastermind fills fast - apply now and start scaling with confidence: https://shorturl.at/AenIt [https://shorturl.at/AenIt] 🚀Watch this Case Study: $293K to $610K… What They Fixed First [https://www.youtube.com/watch?v=pRJUuuA2V9k&list=PL5J2Y0_iEAOcnjum-XRSRPMRVxqxATxVh&index=1&utm_campaign=18735203-Podcast%3A%20My%20Dental%20Playbook&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz--r_DdkOsOiY3-dg-5pfy1O7BRYSIZ3cbMCEYU_JNETrwymMsbqi4GjlwBsFfPJD-0UTf9o)] ➖➖➖➖ Dentists are more overwhelmed than ever with coaching offers, and the cost of choosing wrong can be massive. In this episode, Dr. Blake Hamblin and Gary Bird expose the hidden traps in the coaching industry and reveal how the right guidance can unlock fast growth. If you’ve ever wondered whom to trust, this episode gives you the clarity you’ve been missing. 🔍What you’ll learn in this episode: 📌How one practice jumped from $100K → $200K in 3 months with the right coaching 📌The 5 coaching traps that quietly drain time, money, and momentum 📌Why the size of your problem determines whether coaching works 📌How to vet a coach using people who’ve already achieved what you want 📌Why coaching isn’t a quick fix, and the mindset shift dentists must make to grow Hosted by Dr. Blake Hamblin and Gary Bird, sharing real strategies from real practices, backed by data from 1,195+ dental offices. Subscribe for weekly playbooks that help dentists grow faster, lead better, and build a practice they love. What We Discuss: 00:00 Is Dental Coaching a Scam? 01:58 Finding the Right Coach 08:09 The Importance of Problem Size 10:44 The Role of a Coach 12:41 Long-Term Commitment to Coaching 🎧 Listen on: Apple: https://apple.co/4v0zXex [https://apple.co/4v0zXex] Spotify: https://bit.ly/49Rqpd9 [https://bit.ly/49Rqpd9] 🎯Support the Channel: → Follow + hit the bell 🔔 → Give us 5 stars ⭐ if this episode helped 🚀 Ready to grow your practice? Book a free strategy call with Gary Bird's team → https://bit.ly/3IXIN9D [https://bit.ly/3IXIN9D] 🙌 About the Show: My Dental Playbook gives you real strategies to grow your dental practice from a dentist who's actually doing it! We cover everything: financially, operationally, mindset and clinically. Hosted by Dr. Blake Hamblin and Gary Bird, each episode delivers a new play you can run to get results with your team. ⬇️HOSTS INFO⬇️ 🧑🏼‍⚕️Dr. Blake Hamblin:  Doctor/Practice Owner at Hamblin Family Dentistry 🌐Website: https://hamblinfamilydentistry.com/ [https://hamblinfamilydentistry.com/] 👋Facebook: https://www.facebook.com/blake.hamblin [https://www.facebook.com/blake.hamblin] 🐐Gary Bird: Founding Owner at SMC National, a Dental Growth Partner 🌐Website: https://thegarybird.com/ [https://thegarybird.com/] 👋Facebook: https://www.facebook.com/thegarybird [https://www.facebook.com/thegarybird] #DentalMarketing #DentalPodcast #PracticeGrowth #MyDentalPlaybook

045 How 1,300 Reviews Became a Growth Machine

📥 Free Resource: https://go.mydentalplaybook.com/resources/google-reviews-toolkit [https://go.mydentalplaybook.com/resources/google-reviews-toolkit] 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://hubs.la/Q04mc4V_0 [https://hubs.la/Q04mc4V_0] 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/496YYLb [https://bit.ly/496YYLb] 🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt [https://shorturl.at/AenIt] ➖➖➖➖ A single negative Google review can feel like a punch to the gut. Dentists often worry that one unhappy patient could damage their reputation, hurt new patient flow, and slow practice growth. In this episode, Dr. Blake Hamblin and Gary Bird reveal why the way you respond to criticism matters far more than the criticism itself and how negative reviews can actually become a powerful marketing asset. 🔍What you’ll learn in this episode: 📌Discover why patients often trust a lower rating more than a perfect http://5.0 📌 Learn the response framework Dr. Blake uses across 1,300+ Google reviews 📌Avoid the common mistake of changing systems for the 5% of patients who create problems 📌Build a review strategy that helps bury negative reviews with consistent positive feedback 📌 Improve dental marketing visibility by leveraging service-specific reviews for Invisalign, veneers, and more Hosted by Dr. Blake Hamblin and Gary Bird, sharing real strategies from real practices, backed by data from 1,195+ dental offices. Subscribe for weekly playbooks that help dentists grow faster, lead better, and build a practice they love. What We Discuss: 00:00 Introduction to Negative Google Reviews 02:26 The Mental Impact of Negative Reviews 07:10 Responding to Negative Reviews 09:19 Turning Negative Reviews into Opportunities 14:07 Burying Bad Reviews with Good Ones 15:53 Leveraging Reviews for Business Growth 🎧 Listen on: Apple: http://bit.ly/4mvFu8g [http://bit.ly/4mvFu8g] Spotify: http://bit.ly/3Ugtnjc [http://bit.ly/3Ugtnjc] 🎯Support the Channel: → Follow + hit the bell 🔔 → Give us 5 stars ⭐ if this episode helped 🚀 Ready to grow your practice? Book a free strategy call with Gary Bird's team → https://bit.ly/3IXIN9D [https://bit.ly/3IXIN9D] 🙌 About the Show: My Dental Playbook gives you real strategies to grow your dental practice from a dentist who's actually doing it! We cover everything: financially, operationally, mindset and clinically. Hosted by Dr. Blake Hamblin and Gary Bird, each episode delivers a new play you can run to get results with your team. ⬇️HOSTS INFO⬇️ 🧑🏼‍⚕️Dr. Blake Hamblin:  Doctor/Practice Owner at Hamblin Family Dentistry 🌐Website: https://hamblinfamilydentistry.com/ [https://hamblinfamilydentistry.com/] 👋Facebook: https://www.facebook.com/blake.hamblin [https://www.facebook.com/blake.hamblin] 🐐Gary Bird: Founding Owner at SMC National, a Dental Growth Partner 🌐Website: https://thegarybird.com/ [https://thegarybird.com/] 👋Facebook: https://www.facebook.com/thegarybird [https://www.facebook.com/thegarybird] #DentalMarketing #DentalPodcast #PracticeGrowth #MyDentalPlaybook

044 5 Pillars Every Dentist Needs Before Location #2 - Part 2

📥 Free Resource: https://go.mydentalplaybook.com/resources/5-pillars-before-opening-location-2 [https://go.mydentalplaybook.com/resources/5-pillars-before-opening-location-2] 🚀Check out our new Dental AI Receptionist! It schedules better than humans: https://hubs.la/Q04mc4V_0 [https://hubs.la/Q04mc4V_0] 🚀Grow Your Practice with Cherry Payment Plans: https://bit.ly/496YYLb [https://bit.ly/496YYLb] 🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://shorturl.at/AenIt [https://shorturl.at/AenIt] ➖➖➖➖ Too many dentists spend thousands on dental marketing without knowing whether poor results are caused by marketing, team execution, phone conversion, scheduling, or patient follow-up. In Part 2 of this conversation, Dr. Blake Hamblin and Gary Bird break down the five pillars every dentist should use to diagnose where growth is really breaking down and how top-performing practices create accountability across both marketing and operations. 🔍 What You’ll Learn: 📌Discover the 5 pillars that separate marketing problems from operational problems 📌Learn the KPI scorecard top-performing practices used to track new patients and growth 📌Identify whether your biggest bottleneck is marketing, phone conversion, scheduling, or team accountability 📌Understand why successful practices meet with their marketing team every month 📌Stop relying on vanity metrics and focus on the numbers that actually drive collections and practice growth Hosted by Dr. Blake Hamblin and Gary Bird, sharing real strategies from real practices, backed by data from 1,195+ dental offices and Blake's journey from $200K to nearly $500K per month in production. Subscribe for weekly playbooks that help dentists grow faster, lead better, and build a practice they love. What We Discuss: 00:00 Preparing for Expansion: The Importance of Systems 01:56 Understanding Profitability Before Scaling 06:20 Marketing Strategies for New Locations 09:09 The Role of Leadership in Multi-Location Practices 15:00 Attracting and Retaining Dental Talent 🎧 Listen on: Apple: https://bit.ly/4mvFu8g [https://bit.ly/4mvFu8g] Spotify: https://bit.ly/3Ugtnjc [https://bit.ly/3Ugtnjc] 🎯Support the Channel: → Follow + hit the bell 🔔 → Give us 5 stars ⭐ if this episode helped 🚀 Ready to grow your practice? Book a free strategy call with Gary Bird's team → https://bit.ly/3IXIN9D [https://bit.ly/3IXIN9D] 🙌 About the Show: My Dental Playbook gives you real strategies to grow your dental practice from a dentist who's actually doing it! We cover everything: financially, operationally, mindset and clinically. Hosted by Dr. Blake Hamblin and Gary Bird, each episode delivers a new play you can run to get results with your team. ⬇️HOSTS INFO⬇️ 🧑🏼‍⚕️Dr. Blake Hamblin:  Doctor/Practice Owner at Hamblin Family Dentistry 🌐Website: https://hamblinfamilydentistry.com/ [https://hamblinfamilydentistry.com/] 👋Facebook: https://www.facebook.com/blake.hamblin [https://www.facebook.com/blake.hamblin] 🐐Gary Bird: Founding Owner at SMC National, a Dental Growth Partner 🌐Website: https://thegarybird.com/ [https://thegarybird.com/] 👋Facebook: https://www.facebook.com/thegarybird [https://www.facebook.com/thegarybird] #DentalMarketing #DentalPodcast #PracticeGrowth #MyDentalPlaybook