New York City Multifamily Podcast

Episode 67: The Art of Negotiation with Jonathan B. Smith

Joe Koicim and Shaun Riney sit down with Jonathan B. Smith, a Negotiation Instructor at Chris Voss's Black Swan Group and author of the best-selling new book, Fight Less, Win More, to discuss how tactical empathy can be applied to real estate negotiations.  Jonathan covers why fear of loss drives so many real estate decisions, how to keep deals alive when negotiations get tense, and why listening is often more powerful than talking. For brokers, owners, operators, and anyone trying to navigate complex conversations more effectively, this episode offers a practical framework for building trust, uncovering the real issues, and getting deals across the finish line. You can order Fight Less, Win More here: https://www.amazon.com/dp/1684016525/ref=as_li_ss_tl Get the latest updates on Instagram: https://www.instagram.com/newyorkmultifamily [https://www.instagram.com/newyorkmultifamily] https://www.newyorkmultifamily.com [https://www.newyorkmultifamily.com/] Reach out to us at: seth.glasser@marcusmillichap.com

Episode 66: A Practical Guide to DST Investing with Brian Mansouri

Seth Glasser sits down with Brian Mansouri of Secure Properties to discuss Delaware Statutory Trusts, 1031 exchanges, net lease investing, and how DST structures can fit into a broader real estate investment strategy. Brian breaks down how DSTs work, what investors should understand about reporting, distributions, asset management, and sponsor responsibilities. The conversation also touches on the relationship-driven nature of the DST space and how investors can evaluate opportunities across different asset classes. Get the latest updates on Instagram: https://www.instagram.com/newyorkmultifamily [https://www.instagram.com/newyorkmultifamily] https://www.newyorkmultifamily.com [https://www.newyorkmultifamily.com/] Reach out to us at: seth.glasser@marcusmillichap.com

Episode 65: NYM Market Update Webinar

In our latest webinar, Joe Koicim, Seth Glasser, Mike Salvatico, Andrew Bronsteen and special guest Jake Kahn broke down activity and trends with real time examples across key segments of the NYC multifamily market, including: 1. 100% Free Market (5 units and under) 2. Hybrid Buildings (part Free Market, part Rent Stabilized)  3. 100% Rent Stabilized  4. Development 5. Financing  Our goal for this discussion was to provide actionable insights to help you navigate today’s market with clarity and confidence. Get the latest updates on Instagram: https://www.instagram.com/newyorkmultifamily [https://www.instagram.com/newyorkmultifamily] https://www.newyorkmultifamily.com [https://www.newyorkmultifamily.com/] Reach out to us at: seth.glasser@marcusmillichap.com

Episode 64: 2026 Q2 NYC Multifamily Market Update

Joe Koicim, Shaun Riney, Seth Glasser, and Michael Salvatico break down the latest trends in New York City’s multifamily market. With more than 37 deals in contract across Manhattan, Brooklyn, Queens, and the Bronx, the team unpacks the surge in transaction velocity and what’s driving buyers and sellers to finally meet in the middle. They discuss: • How pricing has reset across asset classes—and why deals are clearing again • The growing role of foreign capital and niche buyers • How compliance costs, taxes, and regulation are pushing more sellers to market • What today’s financing environment means for deal flow and underwriting The conversation closes with where the team is seeing the best opportunities right now and why NYC’s complexity continues to reward experienced operators willing to lean in. Get the latest updates on Instagram: https://www.instagram.com/newyorkmultifamily [https://www.instagram.com/newyorkmultifamily] https://www.newyorkmultifamily.com [https://www.newyorkmultifamily.com/] Reach out to us at: seth.glasser@marcusmillichap.com

Episode 63: From a Startup to a $486M Refinance with Greg Fournier

Shaun Riney and Andrew Bronsteen sit down with Greg Fournier, Managing Principal of Greenbrook Partners, for a rare inside look at how one of Brooklyn’s most active real estate operators scaled from a single $10 million deal into a vertically integrated platform with 150 employees and more than $1.5 billion of equity deployed. Greg breaks down Greenbrook’s evolution from raising money from friends and family to building institutional partnerships, managing hundreds of buildings, and recently completing a $486 million Freddie Mac refinance across a large Brooklyn multifamily portfolio. The conversation dives into the realities of scaling operations, hiring the right people, using data to track rent trends and migration patterns, and why Greenbrook remains bullish on Brooklyn neighborhoods like Greenpoint and Clinton Hill. The episode also explores value-add versus core strategy, scattered-site portfolio management, middle-market opportunities, regulatory diligence, and why New York’s complexity continues to create opportunity for experienced operators. Get the latest updates on Instagram: https://www.instagram.com/newyorkmultifamily [https://www.instagram.com/newyorkmultifamily] https://www.newyorkmultifamily.com [https://www.newyorkmultifamily.com/] Reach out to us at: seth.glasser@marcusmillichap.com