Selling Is Not Pitching | Bruce Kopkin

Why CROs Don't Last | Bill Ryan

Bill Ryan from Big Wheel Performance joins Meir Heimowitz to talk about what really breaks when companies move from founder led sales into a more mature GTM system. Bill explains why many CRO hires fail because the company never decided whether it needed a transformational rebuild or a steady state operator. He also walks through Big Wheel Performance's view of investor ready revenue engines, why sales is often the symptom rather than the root problem, and how founders can think about capital efficient GTM before raising or exiting. The episode closes with a practical AI point: AI is not the company. It is a tool the company deploys. The real work is still knowing the customer, measuring the right things, and building a process worth scaling. Connect with Bill at https://bigwheelperformance.com [https://bigwheelperformance.com] or on LinkedIn at https://www.linkedin.com/in/bill-ryanatl/.

Selling Is Not Pitching | Bruce Kopkin

Bruce Kopkin has spent decades helping companies get unstuck when sales stops scaling. In this conversation, Bruce and Meir talk about where fractional revenue leadership fits, why founder-led companies often plateau, and what changes when a company gets clear on its ideal customer before adding more sales activity. Bruce also breaks down the parts of sales where AI can help and the parts where human judgment still matters. His point is practical: buyers do not want a pitch. They want someone who understands their situation, their risk, and what a solution actually changes for them. Bruce Kopkin is a Partner at TechCXO, working with founders, CEOs, sales leaders, and PE-backed companies on revenue growth.

TikTok Shop Is Eating Retail

Ajay Bam, CEO and co-founder of Vyrill, joins The RevGenAI Podcast to talk about what most brands still miss about video commerce. The core point: brands do not just need more video. They need to know which videos drive engagement, which videos drive revenue, and where those videos should show up in the buying journey. Ajay explains why TikTok Shop is changing shopper behavior, why platforms need serious moderation before video reaches a product page, and why one bad video can become a real business risk. We also get into Vyrill's work with video discovery, video reviews, UGC, and the difference between self-serve merchants and enterprise retail buyers. The last section is especially practical for any brand with hundreds or thousands of videos already sitting across social, ecommerce, and paid media. Ajay's advice is simple: before buying another tool or creating more content, define the KPI for every video and put the right video where the customer is actually buying. Guest: Ajay Bam, CEO & Co-founder of Vyrill Host: Meir Heimowitz, founder of RevGenAI

AI Skills, Cybersecurity Training, and Trust | Launa Rich

Launa Rich joins me to talk about the gap between knowing something and being able to do it under pressure. We talked about QuickStart's shift from certification and training into verified skills, why cybersecurity teams still need practical baselines for entry-level talent, and how AI is changing the speed at which people need to learn. Launa also broke down how she thinks about go-to-market in cybersecurity: every CISO has a training budget, but timing, trust, and the right signal matter more than a generic pitch. She shared how she uses AI to segment her LinkedIn network, find partner paths, and keep outreach curated instead of spammy. The thread through the whole conversation is simple: AI can make work faster, but it does not remove the need for judgment. The teams that win will be the ones that train people to prioritize, validate real skills, and respond quickly when the stakes are high.

The $1.4T Fax Market Thomas Kornmeier Is Rebuilding

Thomas Kornmeier joins The RevGenAI Podcast to unpack one of the most overlooked pieces of financial infrastructure: commercial paper. Thomas is building CPX, The Commercial Paper Exchange, to automate a market that moves roughly $1.4 trillion a year but still relies on slow, relationship heavy workflows. He explains why companies and money market funds use commercial paper, why settlement speed matters, and how CPX can move a process that may take 24 hours toward a 7 second funding experience. We also talk about trust in capital markets, the role of introductions, why listening builds credibility faster than pitching, and how CPX is reducing integration friction with agentic AI. Guest: Thomas Kornmeier, The Commercial Paper Exchange (CPX) Host: Meir Heimowitz, RevGenAI More episodes: https://getrevgenai.com/podcast [https://getrevgenai.com/podcast]