South Carolina REALTORS® Legal Podcast

South Carolina REALTORS® Legal Podcast - Ep. 20 Deep Dive: Exclusive Right to Sell Agreement (SCR 220)

1 h 33 min · 26 de mar de 2026
Portada del episodio South Carolina REALTORS® Legal Podcast - Ep. 20 Deep Dive: Exclusive Right to Sell Agreement (SCR 220)

Descripción

Join SCR Chief Legal Officer Byron King as he sits down with our special guest SCR Past President Reah Smith. We'll take a deep dive into the updated Exclusive Right to Sell Agreement (SCR 220) and Reah will share some practical, boots-on-the-ground advice for presenting this critical form to your sellers.Follow along by downloading the form at https://www.screaltors.org/forms (login required)

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Portada del episodio South Carolina REALTORS® Legal Podcast - Ep. 18 Protect Your Brand: Trademarks, Copyright, and AI for REALTORS®

South Carolina REALTORS® Legal Podcast - Ep. 18 Protect Your Brand: Trademarks, Copyright, and AI for REALTORS®

Join SCR's Chief Legal Officer, Byron King as he sits down with Chloe Hecht, Senior Counsel and staff liaison for the Legal Action Committee at the National Association of REALTORS® (NAR).This essential legal podcast covers key topics to protect your business and avoid costly mistakes:• REALTOR® Trademark Rules: Learn how to properly use the billion-dollar REALTOR® brand to avoid "sunk costs" on marketing materials like signs and business cards. Chloe provides easy-to-remember rules on contextual use, proper formatting, and why you shouldn't use adjectives or geography with the trademark.• Domain Names and Social Media: Get tips on safely using the REALTOR® trademark in your domain name and social media handles.• Copyright Pitfalls: Understand the dangers of misusing copyrighted materials like professional photos and music in your marketing, which can lead to legal letters and expensive fines.• Artificial Intelligence (AI): Learn about the risks of using generative AI in your marketing, especially regarding confidentiality and making sure the language you use is accurate and compliant.• Tips for Brokers: Chloe also discusses the importance of a social media policy to educate licensees and protect your brokerage from ethics complaints and lawsuits.

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