The Financially Fit Couple
Matthew Gray interviews Harrisonburg/Shenandoah Valley REALTOR® Brad Cohen about moving from solo agent to building Connexa, a boutique brokerage. Brad shares his early start in real estate as a college student, selling 27 homes his first year by networking, taking undesirable leads, and learning business-building skills not taught in licensing. Brad explains the necessity and vision behind starting Connexa. He highlights the grind of the first year, leaving significant income, hiring his first full-time employee, adding agents, and buying an office in 2024. He discusses unexpected management demands, mentorship, turnover, and balancing marriage with business ownership. Stay tuned at the end for his brief thoughts on the value of a college education based on his life experience! 00:38 Meet Brad Cohen 01:38 Brad’s Origin Story 03:16 First-Year Breakthrough 06:41 Brokerages and Models 12:01 Why Build a Team 17:45 Crunching the Numbers 20:45 Scrappy Startup Year One 24:49 Expected vs Unexpected 27:15 Learning to Lead People 30:55 Marriage Amid the Grind 32:25 Work Life Counterbalance 35:18 Team Turnover and Rebuild 36:56 Boutique Vision and Equity 40:39 Survive to Thrive Stage 41:47 Advice for New Owners 45:21 Is College Necessary? 48:17 Hiring for Grit and Network 49:15 Where to Connect and Wrap Resources Brad Cohen https://connexare.com/agents/brad-cohen Matthew Gray https://www.linkedin.com/in/matthew-gray-cfp%C2%AE-5a2144134/ https://schrockfin.com/ Securities and advisory services offered through LPL Financial, a registered investment advisor, Member FINRA [https://www.finra.org/]/SIPC [https://www.sipc.org/]
24 episodios
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