The Modern SaaS Podcast

How simple changes to coaching can elevate performance: Aditya Kothadiya

The Importance of Coaching (00:45) Role of Coaching Across Teams (03:10) Where to Start with Coaching (4:34) Implementing Best Coaching Practices (07:25) Personalization in Coaching (10:39) Building a Coaching Culture and Hiring (19:55) Continuous Coaching (26:10) Keeping Accountable with Coaching (27:44) Top Coaching Advice from Aditya (31:23)

How to win in a competitive market: Sujan Patel

Get ready for a power-packed episode as we sit down with the incredible Sujan Patel, Founder and CEO of Mailshake, to unravel the secrets to standing out and winning in a competitive market. Today, competition is popping up all around us, vying for the attention of the very few buyers ready to buy. Sellers need to up their game. Join us for a casual chat where Sujan shares insights on standing out to modern buyers, crafting a killer pitch and what Sales leaders must know and do in order to win. Whether you're a seasoned SaaS leader or just starting out, this episode is your fast track to success in the hustle of the competitive market. Let's dive in and start winning together!

Creating modern buyer experiences that convert: Natalie Marcotullio

Are you delighting or frustrating buyers? Are you keeping pace with the latest trends buyers expect when they land on your website? Are you staying top of mind? 🤔 Aditya and Natalie Marcotullio, Head of Growth and Operations at Navattic, kick back to chat about the best practices for creating modern buying experiences that actually convert. Discover strategies to turn visitors into customers, beginning with your website's explainer video and how you present (or hide) pricing. Make sure you're effectively showcasing the true value of your product, making it a no-brainer for potential buyers. Aditya and Natalie also dive into some additional tips for PLG companies when choosing the right channels for your audience, how to build nurture campaigns and starting your own influencer program to keep your brand top of mind.

How to build your community from the scratch: Lloyed Lobo

In this episode of The Modern SaaS Podcast, Lloyed Lobo, the founder of Boast.ai and Traction, joins us to discuss how to go about building a community. Lloyed is also the author of the book "From Grassroots to Greatness" which gives you 13 rules to build an iconic brand with the help of comunity.  Through this episode, he shares with us the insights he's gathered from years of experience in building startups, communities, events, and conferences, and distills community building into a framework called CAMPER.  𝗖𝗛𝗔𝗣𝗧𝗘𝗥𝗦 00:00 - Intro  01:53 - The problem discovery for Boast.ai  04:42 - Startups are built in phases  07:11 - The two major gaps that startup community solves  08:25 - How to identify which problem to tackle  12:40 - How the Traction conference came into being  16:13 - Building social proof  25:15 - Budgeting and ROI planning when building a community  28:00 - Overcoming setbacks  30:25 - Need to communicate value regularly  32:10 - Lloyed's inspiring story  39:00 - The CAMPER framework for community building  39:48 - How concepts become a cult  41:21 - 6 core values  53:30 - Where should you start?  55:00 - Types of communities you can build  1:00:00 - Enabling customers to run your community  1:07:37 - Why host the cool parties  1:12:57 - Closing notes    💌 Connect with Lloyed Lobo💌  ➟ Linkedin 🔗 https://www.linkedin.com/in/lloyedlobo/    Also, please listen to the episode on:  ➟ Apple 🔗  ➟ Spotify 🔗    ✨ Subscribe to Avoma's Channel✨  🔗https://www.youtube.com/channel/UCpSiDrsEUx2Qywfb1V3CII  ✨About Avoma✨  Avoma is an end-to-end AI meeting assistant for customer-facing teams. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings.  🔗 https://www.avoma.com/  🎥𝗖𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗠𝘆 𝗢𝘁𝗵𝗲𝗿 𝗩𝗶𝗱𝗲𝗼𝘀  ➟ The game-changing shift in SaaS sales | Mona Akmal | The Modern SaaS Podcast | Ep #23 🔗 https://youtu.be/hYRTP5eVlow  ➟ How to close deals faster in the current economy | Mor Assouline | The Modern SaaS Podcast | Ep #24 🔗https://youtu.be/l5JISfmFUFk    𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹  ➟ Linkedin 🔗https://www.linkedin.com/company/avoma  ➟ Twitter 🔗https://twitter.com/AvomaInc    #saas #community #communityconnection    𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:  community building  community l loyed lobo  grassroots to greatness

How problem defining helps you close deals faster: Aman Singh

In this episode of The Modern SaaS Podcast, Aman Singh, founder of The Curious Consultant explains how problem defining and problem solving are two different facets of sales and customer success.  𝗖𝗛𝗔𝗣𝗧𝗘𝗥𝗦   00:00 - Intro  01:16 - The story behind 'The Curious Consultant'  04:10 - The taboo behind talking about failures  07:27 - The hypothesis of inefficient meetings  08:40 - Failing your way to success  11:33 - The need to be vulnerable  16:10 - 80% of your sales is won and lost in discovery calls  16:26 - Lead with fear  18:42 - Why extreme ownership is important for sales  19:17 - Problem defining  25:23 - Problem defining vs problem solving  29:34 - How to know you've moved from symptoms to disease  32:04 - Understanding introversion vs extroversion  38:58 - Gender biases in sales  44:30 - Selling to different geos 49:04 - Do not use presentations, have conversations  52:35 - Closing notes    💌 Connect with Aman Singh💌  ➟ Linkedin 🔗 https://www.linkedin.com/in/thecuriousconsultant/    Also, please listen to the episode on:  ➟ Apple 🔗  ➟ Spotify 🔗  ✨ Subscribe to Avoma's Channel✨  🔗https://www.youtube.com/channel/UCpSiDrsEUx2Qywfb1V3CII  ✨About Avoma✨ Avoma is an end-to-end AI meeting assistant for customer-facing teams. Its AI-powered technology helps customer-facing teams capture important customer information, before, during, and after important meetings.  🔗 https://www.avoma.com/  🎥𝗖𝗵𝗲𝗰𝗸𝗼𝘂𝘁 𝗠𝘆 𝗢𝘁𝗵𝗲𝗿 𝗩𝗶𝗱𝗲𝗼𝘀  ➟ The game-changing shift in SaaS sales | Mona Akmal | The Modern SaaS Podcast | Ep #23 🔗 https://youtu.be/hYRTP5eVlow  ➟ How to close deals faster in the current economy | Mor Assouline | The Modern SaaS Podcast | Ep #24 🔗https://youtu.be/l5JISfmFUFk  ➟ How Onboarding Shapes Churn & Expansions | Srikrishnan Ganesan | The Modern SaaS Podcast | Ep #25 🔗https://youtu.be/V4Ug50Z9SVg  𝗙𝗼𝗹𝗹𝗼𝘄 𝗢𝗻 𝗦𝗼𝗰𝗶𝗮𝗹  ➟ Linkedin 🔗https://www.linkedin.com/company/avoma  ➟ Twitter 🔗https://twitter.com/AvomaInc  #saas #sales #problemsolving  𝗥𝗲𝗹𝗮𝘁𝗲𝗱 𝗦𝗲𝗮𝗿𝗰𝗵𝗲𝘀:  problem defining  modern saas podcast  problem solving  customer churn  sales discovery