The Social Circle

Start Making Money With Content: Affiliates, Brand Deals & What to Skip | The Social Circle | Ep 42

Everybody wants to make money online… but nobody explains what actually makes sense when you’re just starting. In this episode of The Social Circle, we break down beginner monetization in a way that’s simple, realistic, and actually doable. No overwhelm, no “7 income streams,” and no pressure to figure it all out overnight. We’re talking about the easiest ways to start making money with your content, how to build momentum, and what to ignore so you don’t waste time chasing the wrong things. Inside this episode: * Why you don’t need multiple income streams to start * How to use affiliate marketing the right way (without feeling salesy) * The truth about brand deals (and why followers don’t matter as much as you think) * Simple low-ticket digital products you can create as a beginner * What NOT to focus on early (this will save you time and money) If you’ve been feeling overwhelmed or stuck trying to monetize your content, this is your starting point. Key takeaway: You don’t need to do everything, you just need one thing that works. Want help figuring out your personal monetization path? Join us inside The Social Circle VIP where we help you map out your content, your audience, and the easiest way for YOU to start making money. Subscribe, drop your questions in the comments, and let us know what you’re starting with first. Episode Tools & Resources: Repurpose.io: https://repurpose.io?fpr=311209&fp_sid=tsc [https://repurpose.io?fpr=311209&fp_sid=tsc]  Helps creators stay consistent by automating distribution; think “post once, publish everywhere.  Beacons: https://beacons.ai/signup?c=candace.wells [https://beacons.ai/signup?c=candace.wells]  A “link-in-bio” tool for creators. It lets you create a mini landing page where you can share all your important links in one place; social profiles, affiliate links, products, sign-ups, or even a storefront.  Welcome to The Social Circle! The podcast for creators who want growth that actually lasts. Each week, hosts Candace and Jennifer cut through the noise of social media “hacks” and million-dollar formulas to bring you what’s really working for creators right now. Inside every episode, we talk honest breakdowns of social trends and strategies, hacks you can use the same day, real creator success stories and highlights from inside our Social Circle VIP Skool community [http://skool.com/the-social-circle-vip-1058]. This isn’t about posting more, it’s about building a brand, an audience, and income you can control, without burning out and giving up. 💡 Want to learn beyond the podcast?  1. Follow us on Instagram https://www.instagram.com/thesocialcirclevip/ 2. Join The Social Circle VIP: skool.com/the-social-circle-vip-1058 [http://skool.com/the-social-circle-vip-1058] Our creator community with weekly live coaching, 80+ hours of training, and real strategies to grow with confidence. 🎙 New Podcast episodes every week! Subscribe now:  [https://www.youtube.com/@Thesocialcirclevip] Youtube: https://www.youtube.com/@Thesocialcirclevip [https://www.youtube.com/@Thesocialcirclevip] Spotify: https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w [https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w]  Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683 [https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683] Amazon Podcasts: https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle [https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle]  iHeartRadio: https://iheart.com/podcast/268858070/ [https://iheart.com/podcast/268858070/] JENNIFER OFFICIAL LINKS: Instagram: https://www.instagram.com/jen_radolak/ [https://www.instagram.com/jen_radolak/]   YouTube: https://www.youtube.com/@jenniferradolak [https://www.youtube.com/@jenniferradolak]  TikTok: https://www.tiktok.com/@jenniferradolak [https://www.tiktok.com/@jenniferradolak]  Facebook: https://www.facebook.com/Hellothere85 [https://www.facebook.com/Hellothere85]  CANDACE OFFICIAL LINKS: Instagram: https://www.instagram.com/justtheblendedwells/ [https://www.instagram.com/justamarketingchick/] YouTube: https://www.youtube.com/@justtheblendedwells [https://www.youtube.com/@justtheblendedwells]  TikTok: https://www.tiktok.com/@justaflchick [https://www.tiktok.com/@justaflchick] Facebook: https://www.facebook.com/candace.monicaa [https://www.facebook.com/candace.monicaa] ** This video was not created for children under the age of 13** Affiliate Disclaimer: Some of these links may be affiliate links, meaning if you purchase, we may make a small percentage of the sale.  This doesn’t affect you as the buyer, you will not pay more because of an affiliate link. FTC: This video is not sponsored

You’re Not Bad at Selling…You’re Just Doing It Wrong | The Social Circle | Ep 41

Making money online sounds exciting… until you actually try to do it. Then suddenly it feels awkward, uncomfortable, and a little like you’re becoming someone you don’t even recognize. In this episode of The Social Circle, we’re breaking down why monetization feels so weird at first—and how to shift out of that “salesy” energy without losing your voice or your audience. We talk about: * Why selling feels uncomfortable (and what you were taught growing up that’s causing it) * How to sell without pressure or sounding pushy * Why confidence matters more than any strategy you’re using * How to stop tying your worth to your income * Simple shifts that make monetizing feel natural instead of forced If you’ve ever hesitated to post a link, share your offer, or talk about money online… this episode is for you. You don’t need to become someone else to make money online. You just need to get comfortable being seen. Circle Hack (Try This Today):Go back to your last 3 posts and rewrite your call-to-action like you’re texting a friend instead of pitching a stranger. Episode Tools & Resources: Repurpose.io: https://repurpose.io?fpr=311209&fp_sid=tsc [https://repurpose.io?fpr=311209&fp_sid=tsc]  Helps creators stay consistent by automating distribution; think “post once, publish everywhere.  Beacons: https://beacons.ai/signup?c=candace.wells [https://beacons.ai/signup?c=candace.wells]  A “link-in-bio” tool for creators. It lets you create a mini landing page where you can share all your important links in one place; social profiles, affiliate links, products, sign-ups, or even a storefront.  Maovo A04 Gen 2 Podcast Microphone:- https://linktw.in/puiZxn [https://linktw.in/puiZxn]   We record using the MAONO A04 Gen 2, our go-to for studio-quality sound that works anywhere. These mics deliver a warm, rich tone with advanced noise reduction and flexible USB or XLR connectivity. Welcome to The Social Circle! The podcast for creators who want growth that actually lasts. Each week, hosts Candace and Jennifer cut through the noise of social media “hacks” and million-dollar formulas to bring you what’s really working for creators right now. Inside every episode, we talk honest breakdowns of social trends and strategies, hacks you can use the same day, real creator success stories and highlights from inside our Social Circle VIP Skool community [http://skool.com/the-social-circle-vip-1058]. This isn’t about posting more, it’s about building a brand, an audience, and income you can control, without burning out and giving up. 💡 Want to learn beyond the podcast?  1. Follow us on Instagram https://www.instagram.com/thesocialcirclevip/ 2. Join The Social Circle VIP: skool.com/the-social-circle-vip-1058 [http://skool.com/the-social-circle-vip-1058] Our creator community with weekly live coaching, 80+ hours of training, and real strategies to grow with confidence. 🎙 New Podcast episodes every week! Subscribe now:  [https://www.youtube.com/@Thesocialcirclevip] Youtube: https://www.youtube.com/@Thesocialcirclevip [https://www.youtube.com/@Thesocialcirclevip] Spotify: https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w [https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w]  Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683 [https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683] Amazon Podcasts: https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle [https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle]  iHeartRadio: https://iheart.com/podcast/268858070/ [https://iheart.com/podcast/268858070/] JENNIFER OFFICIAL LINKS: Instagram: https://www.instagram.com/jen_radolak/ [https://www.instagram.com/jen_radolak/]   YouTube: https://www.youtube.com/@jenniferradolak [https://www.youtube.com/@jenniferradolak]  TikTok: https://www.tiktok.com/@jenniferradolak [https://www.tiktok.com/@jenniferradolak]  Facebook: https://www.facebook.com/Hellothere85 [https://www.facebook.com/Hellothere85]  CANDACE OFFICIAL LINKS: Instagram: https://www.instagram.com/justtheblendedwells/ [https://www.instagram.com/justamarketingchick/] YouTube: https://www.youtube.com/@justtheblendedwells [https://www.youtube.com/@justtheblendedwells]  TikTok: https://www.tiktok.com/@justaflchick [https://www.tiktok.com/@justaflchick] Facebook: https://www.facebook.com/candace.monicaa [https://www.facebook.com/candace.monicaa] ** This video was not created for children under the age of 13** Affiliate Disclaimer: Some of these links may be affiliate links, meaning if you purchase, we may make a small percentage of the sale.  This doesn’t affect you as the buyer, you will not pay more because of an affiliate link. FTC: This video is not sponsored

The Truth About Consistency on Social Media | The Social Circle | Ep 40

Everybody says “just be consistent,” but almost nobody explains what that actually looks like when you have kids, work, grief, business, marriage, and a real life to manage. In this episode of The Social Circle, Candace and Jennifer break down what consistency actually means for creators who want to grow without burning themselves out. They talk about why posting every day is not the only path, how to build a content system that fits your life, why intentional posts beat random ones, and what to do when life completely falls apart. They also share this week’s Circle Hack: how to create a minimum viable posting plan using one platform, one content style, and a realistic posting baseline you can actually stick to. If you’ve been feeling overwhelmed by social media, stuck in inconsistency, or pressured to do more than your life can handle, this episode is for you. Episode Tools & Resources: Repurpose.io: https://repurpose.io?fpr=311209&fp_sid=tsc [https://repurpose.io?fpr=311209&fp_sid=tsc]  Helps creators stay consistent by automating distribution; think “post once, publish everywhere.  Beacons: https://beacons.ai/signup?c=candace.wells [https://beacons.ai/signup?c=candace.wells]  A “link-in-bio” tool for creators. It lets you create a mini landing page where you can share all your important links in one place; social profiles, affiliate links, products, sign-ups, or even a storefront.  Maovo A04 Gen 2 Podcast Microphone:- https://linktw.in/puiZxn [https://linktw.in/puiZxn]   We record using the MAONO A04 Gen 2, our go-to for studio-quality sound that works anywhere. These mics deliver a warm, rich tone with advanced noise reduction and flexible USB or XLR connectivity. Welcome to The Social Circle! The podcast for creators who want growth that actually lasts. Each week, hosts Candace and Jennifer cut through the noise of social media “hacks” and million-dollar formulas to bring you what’s really working for creators right now. Inside every episode, we talk honest breakdowns of social trends and strategies, hacks you can use the same day, real creator success stories and highlights from inside our Social Circle VIP Skool community [http://skool.com/the-social-circle-vip-1058]. This isn’t about posting more, it’s about building a brand, an audience, and income you can control, without burning out and giving up. 💡 Want to learn beyond the podcast?  1. Follow us on Instagram https://www.instagram.com/thesocialcirclevip/ 2. Join The Social Circle VIP: skool.com/the-social-circle-vip-1058 [http://skool.com/the-social-circle-vip-1058] Our creator community with weekly live coaching, 80+ hours of training, and real strategies to grow with confidence. 🎙 New Podcast episodes every week! Subscribe now:  [https://www.youtube.com/@Thesocialcirclevip] Youtube: https://www.youtube.com/@Thesocialcirclevip [https://www.youtube.com/@Thesocialcirclevip] Spotify: https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w [https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w]  Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683 [https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683] Amazon Podcasts: https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle [https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle]  iHeartRadio: https://iheart.com/podcast/268858070/ [https://iheart.com/podcast/268858070/] JENNIFER OFFICIAL LINKS: Instagram: https://www.instagram.com/jen_radolak/ [https://www.instagram.com/jen_radolak/]   YouTube: https://www.youtube.com/@jenniferradolak [https://www.youtube.com/@jenniferradolak]  TikTok: https://www.tiktok.com/@jenniferradolak [https://www.tiktok.com/@jenniferradolak]  Facebook: https://www.facebook.com/Hellothere85 [https://www.facebook.com/Hellothere85]  CANDACE OFFICIAL LINKS: Instagram: https://www.instagram.com/justtheblendedwells/ [https://www.instagram.com/justamarketingchick/] YouTube: https://www.youtube.com/@justtheblendedwells [https://www.youtube.com/@justtheblendedwells]  TikTok: https://www.tiktok.com/@justaflchick [https://www.tiktok.com/@justaflchick] Facebook: https://www.facebook.com/candace.monicaa [https://www.facebook.com/candace.monicaa] ** This video was not created for children under the age of 13** Affiliate Disclaimer: Some of these links may be affiliate links, meaning if you purchase, we may make a small percentage of the sale.  This doesn’t affect you as the buyer, you will not pay more because of an affiliate link. FTC: This video is not sponsored

Stop Copying Viral Videos (Do This Instead) | The Social Circle | Ep 39

Everyone says to study viral content if you want to grow on social media. But somewhere along the way, studying turned into copying, and that’s exactly why many creators stay stuck. In this episode of The Social Circle, Candace and Jennifer break down the real difference between inspiration and imitation, why copying viral videos rarely works for smaller creators, and how to actually study content so you can adapt it to your own voice. We also talk about: * Why copying trends often stalls your growth * The difference between studying strategy vs copying scripts * How to test content ideas and improve your videos * Why relatability, emotion, and timing matter more than trends * How to turn viral formats into content that fits your brand If you’ve ever recreated a viral video and wondered why it didn’t perform the same, this episode will help you rethink your approach. The goal isn’t to recreate viral content. The goal is to understand why it worked - and make it your own. Subscribe for weekly episodes helping creators grow their content, build their audience, and turn ideas into impact. Episode Tools & Resources: Repurpose.io: https://repurpose.io?fpr=311209&fp_sid=tsc [https://repurpose.io?fpr=311209&fp_sid=tsc]  Helps creators stay consistent by automating distribution; think “post once, publish everywhere.  Beacons: https://beacons.ai/signup?c=candace.wells [https://beacons.ai/signup?c=candace.wells]  A “link-in-bio” tool for creators. It lets you create a mini landing page where you can share all your important links in one place; social profiles, affiliate links, products, sign-ups, or even a storefront.  Maovo A04 Gen 2 Podcast Microphone:- https://linktw.in/puiZxn [https://linktw.in/puiZxn]   We record using the MAONO A04 Gen 2, our go-to for studio-quality sound that works anywhere. These mics deliver a warm, rich tone with advanced noise reduction and flexible USB or XLR connectivity. Welcome to The Social Circle! The podcast for creators who want growth that actually lasts. Each week, hosts Candace and Jennifer cut through the noise of social media “hacks” and million-dollar formulas to bring you what’s really working for creators right now. Inside every episode, we talk honest breakdowns of social trends and strategies, hacks you can use the same day, real creator success stories and highlights from inside our Social Circle VIP Skool community [http://skool.com/the-social-circle-vip-1058]. This isn’t about posting more, it’s about building a brand, an audience, and income you can control, without burning out and giving up. 💡 Want to learn beyond the podcast?  1. Follow us on Instagram https://www.instagram.com/thesocialcirclevip/ 2. Join The Social Circle VIP: skool.com/the-social-circle-vip-1058 [http://skool.com/the-social-circle-vip-1058] Our creator community with weekly live coaching, 80+ hours of training, and real strategies to grow with confidence. 🎙 New Podcast episodes every week! Subscribe now:  [https://www.youtube.com/@Thesocialcirclevip] Youtube: https://www.youtube.com/@Thesocialcirclevip [https://www.youtube.com/@Thesocialcirclevip] Spotify: https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w [https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w]  Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683 [https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683] Amazon Podcasts: https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle [https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle]  iHeartRadio: https://iheart.com/podcast/268858070/ [https://iheart.com/podcast/268858070/] JENNIFER OFFICIAL LINKS: Instagram: https://www.instagram.com/jen_radolak/ [https://www.instagram.com/jen_radolak/]   YouTube: https://www.youtube.com/@jenniferradolak [https://www.youtube.com/@jenniferradolak]  TikTok: https://www.tiktok.com/@jenniferradolak [https://www.tiktok.com/@jenniferradolak]  Facebook: https://www.facebook.com/Hellothere85 [https://www.facebook.com/Hellothere85]  CANDACE OFFICIAL LINKS: Instagram: https://www.instagram.com/justtheblendedwells/ [https://www.instagram.com/justamarketingchick/] YouTube: https://www.youtube.com/@justtheblendedwells [https://www.youtube.com/@justtheblendedwells]  TikTok: https://www.tiktok.com/@justaflchick [https://www.tiktok.com/@justaflchick] Facebook: https://www.facebook.com/candace.monicaa [https://www.facebook.com/candace.monicaa] ** This video was not created for children under the age of 13** Affiliate Disclaimer: Some of these links may be affiliate links, meaning if you purchase, we may make a small percentage of the sale.  This doesn’t affect you as the buyer, you will not pay more because of an affiliate link. FTC: This video is not sponsored

Storytelling for Normal People | The Social Circle | Ep 38

You don’t need trauma, a glow-up, or a blue check to tell stories that actually land online. In this episode of The Social Circle, Candace and Jennifer break down how everyday creators can turn normal life into powerful content. Because storytelling isn’t about having a dramatic life, it’s about noticing meaning in the moments you’re already living. We cover: • Why “normal life” connects better than highlight reels• The simple Moment → Thought → Meaning framework• How to create curiosity gaps instead of over-explaining• Why relatability will outwork expertise every time• How to use transcripts (like in CapCut) to tighten your storytelling• Building confidence on camera through reps, not perfection If you’ve ever thought, “I don’t have anything interesting to say,” this episode is for you. You’re not boring. You’re just too close to your own life to see it clearly. Episode Tools & Resources: Repurpose.io: https://repurpose.io?fpr=311209&fp_sid=tsc [https://repurpose.io?fpr=311209&fp_sid=tsc]  Helps creators stay consistent by automating distribution; think “post once, publish everywhere.  Beacons: https://beacons.ai/signup?c=candace.wells [https://beacons.ai/signup?c=candace.wells]  A “link-in-bio” tool for creators. It lets you create a mini landing page where you can share all your important links in one place; social profiles, affiliate links, products, sign-ups, or even a storefront.  Maovo A04 Gen 2 Podcast Microphone:- https://linktw.in/puiZxn [https://linktw.in/puiZxn]   We record using the MAONO A04 Gen 2, our go-to for studio-quality sound that works anywhere. These mics deliver a warm, rich tone with advanced noise reduction and flexible USB or XLR connectivity. Welcome to The Social Circle! The podcast for creators who want growth that actually lasts. Each week, hosts Candace and Jennifer cut through the noise of social media “hacks” and million-dollar formulas to bring you what’s really working for creators right now. Inside every episode, we talk honest breakdowns of social trends and strategies, hacks you can use the same day, real creator success stories and highlights from inside our Social Circle VIP Skool community [http://skool.com/the-social-circle-vip-1058]. This isn’t about posting more, it’s about building a brand, an audience, and income you can control, without burning out and giving up. 💡 Want to learn beyond the podcast?  1. Follow us on Instagram https://www.instagram.com/thesocialcirclevip/ 2. Join The Social Circle VIP: skool.com/the-social-circle-vip-1058 [http://skool.com/the-social-circle-vip-1058] Our creator community with weekly live coaching, 80+ hours of training, and real strategies to grow with confidence. 🎙 New Podcast episodes every week! Subscribe now:  [https://www.youtube.com/@Thesocialcirclevip] Youtube: https://www.youtube.com/@Thesocialcirclevip [https://www.youtube.com/@Thesocialcirclevip] Spotify: https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w [https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w]  Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683 [https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683] Amazon Podcasts: https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle [https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle]  iHeartRadio: https://iheart.com/podcast/268858070/ [https://iheart.com/podcast/268858070/] JENNIFER OFFICIAL LINKS: Instagram: https://www.instagram.com/jen_radolak/ [https://www.instagram.com/jen_radolak/]   YouTube: https://www.youtube.com/@jenniferradolak [https://www.youtube.com/@jenniferradolak]  TikTok: https://www.tiktok.com/@jenniferradolak [https://www.tiktok.com/@jenniferradolak]  Facebook: https://www.facebook.com/Hellothere85 [https://www.facebook.com/Hellothere85]  CANDACE OFFICIAL LINKS: Instagram: https://www.instagram.com/justtheblendedwells/ [https://www.instagram.com/justamarketingchick/] YouTube: https://www.youtube.com/@justtheblendedwells [https://www.youtube.com/@justtheblendedwells]  TikTok: https://www.tiktok.com/@justaflchick [https://www.tiktok.com/@justaflchick] Facebook: https://www.facebook.com/candace.monicaa [https://www.facebook.com/candace.monicaa] ** This video was not created for children under the age of 13** Affiliate Disclaimer: Some of these links may be affiliate links, meaning if you purchase, we may make a small percentage of the sale.  This doesn’t affect you as the buyer, you will not pay more because of an affiliate link. FTC: This video is not sponsored