The Unicorn Agents Podcast

How to Chill Out Your Clients and Teach 'Em Like a Teacher

What do teachers and real estate agents Have in Common? A lot! In today’s episode, I’m going over four ways that teaching and being a real estate agent are the same, and how you can incorporate those similarities to help you develop a stand out business that allows you to give your clients better communication, better information, and better representation - you know,  like Unicorn Agents do :) The objective of today's episode is to help you:  * explore self-soothing strategies to calm yourself and your clients  * create ideal-client educational content by focusing on your passions * brainstorm different ways to seek out formal and informal professional development * be a boss through mindset shifts and simple being-a-boss strategies Links mentioned in the show:   30 minute Content Strategy Call with Sarah: Book a time here [https://calendly.com/unicornagents/contentstrategy]! #pdforlife Habit Tracker + Reflection Sheet: Grab your copy here [https://drive.google.com/file/d/1I8GhYa8V5_8TdtGsPwDBWLduqtJqHpAZ/view?usp=share_link]! Being Good at Your Real Estate Job Episode: Listen to it here [https://www.buzzsprout.com/1845445/11254021]!

Do As I Say, Not As I Did: 6 Things I've Learned in 6 Years as a Real Estate Agent

In today’s episode, I’m doing a little "do as I say, not as I did" special. I’m reflecting on my past six years in the real estate world, and sharing some major tips on what to do to get all the cringey nervous new agent stuff out of the way ASAP. My goal with sharing my successes and failures today is to help you hit the ground running as a new or newer real estate agent. If you have any blocks that are keeping you from running your best business and living your best life, learn from me and find a way to break through! At Unicorn Agents, we’re all about helping new agents be good agents, ASAP - and this episode will help jumpstart your confidence and your career. I’m so happy you’re here! Links mentioned: Being Good at Your Real Estate Job Podcast Episode (#3): Listen to it here! [https://unicornagents.com/season-2] Flipping a Scarcity Mindset Mini Lesson: Watch it here! [https://youtu.be/sG0tCjgsKMM] Starter Business Financials Spreadsheet: Grab it here! [https://docs.google.com/spreadsheets/d/1ofngU8ZQ59cuhbyRfhb2Jz0NB0HMaQf55SlNHuKTGPA/edit?usp=sharing] Time Blocking Blog Post: Read it here! [https://unicornagents.com/using-the-time-blocking-method-to-plan-with-intention/]

Finding Your Niche: First Timers!

A niche can be a lucrative business strategy because it allows you to specialize in a specific need in the real estate market. When you become specialized in something - you’re going to be a very valuable asset to clients, plus transactions will run more and more smoothly with the more practice you’ll get. In today’s episode, I’m going to talk about a certain niche….and that’s first timers. And by first timers I mean first-time home buyers, and the not so often talked about first-time home sellers. This would be an ideal niche for anyone who really gets joy from educating and encouraging people.  The objective of today’s episode is to help you: * Identify the unique needs of first timers  * Become the expert on meeting first-timer needs * Outline marketing strategies to target and maintain connections with first timers Links mentioned in the show: Buyer Timeline Freebie - click here [https://unicornagents.com/freebie-buyer-timeline-template]. Blog Post: Marketing to Millennials - click here [https://unicornagents.com/the-new-move-up-buyers-marketing-to-millennials/]. Certified Unicorn Agent Course + Emails - click here [https://unicornagents.com/course#course-home].

Pro Tips for Effective Client Communication

Effective client communication can alleviate many issues, and it can positively affect your business (happy clients turn into brand advocates which turn into referrals and more business).   In today's brand-new episode of The Unicorn Agents Podcast, I'll chat about effective communication strategies that empower clients and minimize repetitive questions.  I'm also offering my stance on when to keep clients in the know of crazy things, and when it might be better to be a secret fire-putter-outer.  Sometimes effective communication means no communication at all. Links mentioned in the show: Gmail Email Template Tutorial - click here [https://youtu.be/UDd__2GsAmo]. Buyer Timeline w/ Money Mentioned Freebie - click here [https://unicornagents.com/freebie-buyer-timeline-template]. Purchase our Email Templates in the Course - click here [https://unicornagents.com/course#course-home].

5 Branded Touchpoints to Include in Your Real Estate Business

In today’s episode, I’m highlighting impactful client touchpoints that will help you cultivate trust, and put you on the path to creating a fantastically-immersive client experience. Client Experience is really becoming the differentiating factor in many different business markets, and you can leverage a fantastic customer experience to create a profitable and sustainable real estate business for yourself. Links mentioned:   Free Buyer Timeline Canva Template Link [http://unicornagents.com/buyerfreebies] - Customize our template, or grab the content to use on your own! Blog Post: 4 Must-Have Elements for an Engaging Newsletter [https://unicornagents.com/newsletter] 50% off Flodesk Link [https://flodesk.com/c/OYDP0Y] - what we use to send our emails! Check out our 25 buyer and seller email templates in the Unicorn Agent Course [https://unicornagents.com/course#course-home]!