Does your personal brand pre-qualify leads for you? If not, watch this

Dog dreams, doggy dementia, and the perfect dog bed. Meet The Sleep Vet | Dr Lauren Davis, VetRelieve

Dr Lauren Davis — vet, founder of VetRelieve, and known online as The Sleep Vet — joins Chloe Wallace to talk about canine sleep science, orthopedic dog beds, and building a patented manufacturing business in Yorkshire. We cover why 70-80% of dogs develop osteoarthritis, the link between sleep, pain and anxiety in dogs, why you should never wake a dog from a nightmare, and Lauren's journey from clinical vet to commercial director to solo founder. Find Lauren: vetrelieve.co.uk | Instagram @thesleepvet The Yorkshire Business Podcast is hosted by Chloe Wallace, founder of OneSourceHR and Scenari, and made possible by OneSourceHR. [https://www.onesourcehr.co.uk/]

Build in silence and let success speak for itself: a Yorkshire business story

In this episode of the Yorkshire Business Podcast [https://www.linkedin.com/company/yorkshire-business-podcast/], Chloe sits down with Natalie Foster, CEO of Inspire Legal Group [https://inspirelegalgroup.co.uk/our-team/], to talk about what it really takes to build and scale a modern law firm. Natalie’s story is anything but traditional. She started a law firm during lockdown — as a non-solicitor — with a simple but powerful question: how would we practise law if the world never opened up again? Fast forward, and Inspire Legal Group has grown beyond a high street offering into specialist areas including mass tort litigation and employment services, building a reputation that competes with — and often exceeds — larger corporate firms. This is a conversation free from ego. We talk about: → building a tech-first, people-centric law firm → scaling back to scale up → listening to and acting on customer feedback → staying ahead of changing consumer habits → growing a high-performing team and service → why owning less of a bigger business can be the smarter move Natalie also shares the realities of being a non-solicitor in the legal world — the bias, the assumptions, and why she has never allowed herself to feel inferior. Her message is clear: You can have the awards, the LinkedIn presence, the polished website — but if your customer experience doesn’t match it, you won’t succeed. Build well. Treat people properly. Let the results speak for themselves. If you’re a founder, leader or building something from the ground up, this is a must watch. #YorkshireBusinessPodcast #Entrepreneurship #LawFirm #Leadership #BusinessGrowth #FounderMindset #CustomerExperience #ScalingBusiness #WomenInBusiness This podcast was produced and made possible by OneSource HR Limited. [https://www.onesourcehr.co.uk/]

Does your personal brand pre-qualify leads for you? If not, watch this

In this episode of the Yorkshire Business Podcast, Chloe [https://www.linkedin.com/in/chloewallacehrconsultant/] sits down with Charley Whitehead [https://www.linkedin.com/in/charley-whitehead/], Marketing Manager at Example Marketing, to talk all things personal brand, and why it should be doing far more heavy lifting in your business than you think. The big question: Does your personal brand pre-qualify leads for you? Because if it doesn’t… you might be doing it wrong. We get into what a personal brand actually is (and what it definitely isn’t). Moving beyond performative authenticity and “just showing up online”, this conversation explores how a strong personal brand compounds over time, not just generating leads, but attracting the right ones. We talk about: * what a personal brand really is (without the fluff) the difference between a personal brand and a business brand where founders get lost trying to build both how personal branding can pre-qualify leads before a conversation even happens the real barriers that stop people getting started And yes… we also talk about Norman the dog, who has somehow taken over Charley’s personal brand. If you’re building a business and wondering whether your personal brand is actually working for you, this is worth your time. #PersonalBrand #MarketingStrategy #LeadGeneration #FounderLife #BusinessGrowth #YorkshireBusinessPodcast #ContentMarketing #Entrepreneurship

There are 500+ HR systems in the UK… how do you choose the right one?

This week on the Yorkshire Business Podcast, Chloe is joined by Gill Wetherill, founder of Leeds based consultancy Full Circle HR. [https://www.fullcircle-hr.co.uk/our-journey/?_gl=1*1x3iefz*_up*MQ..*_ga*MTEyOTA1OTExMi4xNzczMjQ3Mjk2*_ga_3QVH7GXDSV*czE3NzMyNDcyOTMkbzEkZzEkdDE3NzMyNDc3OTYkajUxJGwwJGgw] Gill specialises in helping businesses plan, configure and implement HR systems that actually work for their organisation. With over 500 HRIS vendors on the UK market, choosing the right platform can feel like navigating a maze. Drawing on her background as a strategic HR Director, Gill explains why HR system projects require both technical expertise and commercial understanding to succeed. From building the business case for a new HRIS through to managing implementation and configuration, she shares why having an expert in your corner can make all the difference. Recently recognised with the Becky Bull Award at the Hireful Partnership Day, Gill is known within the independent HR community for her kindness, warmth and Yorkshire grit. If you’re considering a new HR system or want to understand how HR technology can support business growth, this episode is packed with practical insights.

Yorkshire’s B Corp businesses are generating up to 7x more revenue than profit first competitors

In this episode of the Yorkshire Business Podcast, Chloe [https://www.linkedin.com/in/chloewallacehrconsultant/] sits down with Alison Whitfield [https://www.linkedin.com/in/seniorpeopleleader/] from Katchr [https://katchr.com/] to explore what it really means to work inside a B Corp business. With B Corp celebrating over 10 years in the UK and a growing community of certified businesses across Yorkshire, this conversation looks at how purpose driven organisations are not just doing good, but outperforming traditional profit first models in revenue generation by up to 7 times. Alison shares her own journey into HR, transitioning from customer experience and product ownership roles into people leadership, and how this has shaped her belief that employees should be treated with the same care and intention as customers. We discuss: • what it means to be B Corp certified• why values and vision alignment drives performance• the link between employee experience and customer experience• how purpose led organisations create competitive advantage• why business can and should be a force for good If you have ever thought there must be more to business than just the bottom line, this episode is for you. #BCorp #YorkshireBusiness #HRLeadership #PurposeDrivenBusiness #EmployeeExperience #Leadership #BusinessPodcast #SocialImpact #PeopleStrategy #CustomerExperience --------- This podcast was made possible by OneSource HR Limited. [https://www.onesourcehr.co.uk/]