Igniting Souls Podcast with Kary Oberbrunner

S4 Ep80: The Superscript IP Revolution: Why a Tiny Symbol Is Disrupting a Trillion-Dollar Industry and replacing the superscript TM

What if the most powerful innovation in intellectual property isn’t a new law, platform, or technology, but a tiny symbol? In this episode, Kary Oberbrunner and Katie Rubino unpack the rise of ᴵᴾ and why they believe it represents a fundamental shift in how creators, entrepreneurs, authors, speakers, and businesses protect their ideas in the age of artificial intelligence. For decades, people have relied on ™ to signal ownership. But does a trademark symbol actually protect an idea, process, framework, keynote, manuscript, or business concept before formal registration? And what happens when AI can copy, learn from, and distribute intellectual property at unprecedented speed? Kary and Katie explore: * The origins of the ᴵᴾ movement * Why creators are rethinking traditional intellectual property strategies * The limitations of relying solely on ™ * How AI is accelerating the need for faster protection methods * The difference between claiming ownership and documenting ownership * Why proof, provenance, and chain of custody are becoming essential in the digital economy * How ᴵᴾ is challenging long-held assumptions about intellectual property protection Whether you’re an entrepreneur, author, inventor, speaker, artist, startup founder, attorney, or business owner, this conversation will challenge how you think about protecting what you create. The future belongs to creators. The question is whether their ideas will be protected or become someone else’s competitive advantage. ™ claims it. ᴵᴾ proves it. PROTECT your first idea FREE ► https://instantip.app/ [https://instantip.app/]

S4 Ep79: Confessions of a Bad Boss: How Beth Fahey Turned Leadership Mistakes into a Movement

What if the best leadership lessons came from leaders admitting where they got it wrong? In this episode of You Are an IP Company, Kary Oberbrunner sits down with Beth Fahey, host of the Bad Boss Confessional podcast and co-author of Rollout. Beth shares how a simple idea became a powerful platform where respected leaders reveal their biggest management mistakes and the lessons they learned from them. The conversation explores leadership, intellectual property, EOS, podcasting, and why vulnerability may be one of the most valuable assets a leader can possess. PROTECT your first idea FREE ► https://instantip.app/ [https://instantip.app/]

S4 Ep78: AI Ate the Internet- The Coming Model Collapse and the War on Your IP

AI has consumed nearly every book, article, and online conversation it can find. So what's next? In this thought-provoking episode, Kary Oberbrunner and Katie Rubino explore the growing demand for authentic human-created content, the rising value of intellectual property in the AI era, and why creators must take ownership of their ideas before someone else does. Discover how AI, blockchain, and IP protection are reshaping the future of innovation—and why your original thoughts may be the world's most valuable asset. PROTECT your first idea FREE ► https://instantip.app/ [https://instantip.app/]

S4 Ep77: AI Stole My TEDx: Now I’m Helping Speakers Protect Their Ideas

What happens when AI records, scrapes, and republishes your ideas before you can protect them? In this episode, Kary Oberbrunner and IP attorney Katie Rubino unpack the new reality creators face in the AI era, from TEDx talks being copied word-for-word by AI tools to the growing risks around patents, trade secrets, public disclosure, and content ownership. Learn why speakers, authors, and entrepreneurs need a modern IP strategy before they hit publish, post online, or step on stage, and how to protect your ideas without becoming anti-AI. PROTECT your first idea FREE ► https://instantip.app/ [https://instantip.app/]

S4 Ep76: Taylor Swift vs. AI: Who Owns Your Voice, Face, and Future?

In this eye-opening episode, the conversation explores the high-stakes world of intellectual property through the lens of Taylor Swift and the growing battle over trademarks, branding, and AI-generated identity theft. From trademark disputes and costly rebrands to deepfakes, voice cloning, and digital impersonation, the episode reveals why protecting your IP is no longer optional for creators, entrepreneurs, and startups. IP lawyer Katie Rubino also shares insider legal insight on trademark strategy, settlements, and how businesses can safeguard their brands in the AI era. PROTECT your first idea FREE ► https://instantip.app/ [https://instantip.app/]