Life, Money & Love with Dylan Mullan

In this episode, we sit down with Steve Chapman — the man who built not one, but TWO powerhouse beverage brands. Steve is the founder of Shine (which hit over $60 million in sales and was stocked in over 7,000 stores) and now the creator of Hyro, the fast-growing hydration brand that’s shaking up the wellness space in Australia and beyond. In this episode, Steve shares how he rebuilt himself from the ground up, what it really takes to walk away from a $60M brand, and the hard lessons he learned the first time around. We talk about the “death” of his old identity, the sacrifices of fatherhood, and why he believes true success is about doing something you love with people you love. You’ll also get a behind-the-scenes look at how Hyro was built — the wild marketing moves, how they sold out of stock 9 times, and why athletes and celebrities invested in the brand (not just promoted it). From branding strategies to mental health to building a community-first company, this episode is packed with both business gold and real-life wisdom. In this episode: * Why Steve left his $60M brand Shine to start all over again with Hyro. * How a surprise pregnancy forced him to cancel his break and go all-in on a new business. * The biggest mistakes he made with Shine and how he avoided them when building Hyro. * Why focusing on branding and community from day one helped Hyro sell out 9 times in 12 months. * How running marathons in a Hyro suit and hand-delivering drinks became his growth strategy. * The pitch that convinced athletes and influencers to invest in Hyro (not just promote it). * The moment Steve realised he was chasing the wrong definition of success. * How becoming a dad changed his entire approach to business, time and life. * The harsh truth about hustle culture and why the cost of building a brand is rarely talked about. * What Steve would tell every first-time founder about staying profitable from day one. — Apply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇 https://cal.com/lifestyle-brands/application-calls [https://cal.com/lifestyle-brands/application-calls] Get Shopify for $1 👇 https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744 [https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Steve here👇 Instagram: https://www.instagram.com/stevechapman/?hl=en [https://www.instagram.com/stevechapman/?hl=en] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

In this episode, I sat down with Jose Bryce Smith, the inspiring founder and CEO of O&M (Original & Mineral) - a clean beauty brand that’s taken the haircare world by storm. Jose didn’t just create another shampoo company, she built a global business with her products now stocked in over 50,000 salons across more than 20 countries and she did it all while fighting against an industry that said it couldn’t be done, proving them all wrong. Jose’s journey started with a deep personal loss. Her father died of cancer when she was just 17, and doctors found aluminium in his system, possibly linked to products we use every day. That moment changed everything. It lit a fire in her to create something better, something safer and that’s how her clean beauty mission began. In this episode: * How Jose went from working reception at a salon to building a $100M global clean beauty empire. * The moment she lost her father to cancer — and how it sparked her mission to remove toxic chemicals from haircare. * Why people in the industry thought she was “crazy” for creating ammonia-free hair dye — and how she proved them wrong. * How she risked $80,000 of her own money when no one believed in her idea — and what happened next. * The emotional toll of building a purpose-driven brand and the role therapy and coaching played in her journey. * What she’s learned about self-awareness, mindset and “getting out of your own way” as a founder and leader. * The truth about what it takes to grow 4x in 4 years and scale to 50,000 salons in over 20 countries. * How she built a tribe by empowering hairdressers and giving them tools to thrive in a healthier industry. * The biggest lessons she’s learned from failure, criticism, and pushing forward when everything felt impossible. — Apply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇 https://cal.com/lifestyle-brands/application-calls [https://cal.com/lifestyle-brands/application-calls] Get Shopify for $1 👇 https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744 [https://www.shopify.com/au/free-trial?irclickid=wgFQcpVhwxyKT6gUgB2moRbFUksUn4yhm2z22g0&irgwc=1&partner=4450628&affpt=excluded&utm_channel=affiliates&utm_source=4450628-impact&utm_medium=cpa&iradid=1061744] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Jose here👇 Instagram: https://www.instagram.com/originalqueeni/?hl=en [https://www.instagram.com/originalqueeni/?hl=en] O&M: https://www.instagram.com/originalmineral/ [https://www.instagram.com/originalmineral/] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

In this episode, I sat down with Jono Bryt and Jesse Leeworthy, the co-founders of Memo Bottle - the Aussie brand behind the flat, reusable water bottle that’s taken the world by storm. Best mates since they were four years old, Jono and Jesse turned a simple sketch and a big frustration into a global brand that’s sold over 1 million bottles, partnered with major retailers, and helped save the planet by stopping over 200 million single-use plastic bottles from going to waste. We hear how they bootstrapped from nothing, launched one of Australia’s most successful Kickstarter campaigns, and went on to build a product that now sits on shelves across the globe, including in Apple Stores and high-end design shops. Whether you’re a young entrepreneur, a dreamer with an idea, or someone trying to build something that matters, this episode is packed with insights on sustainability, product design, branding, purpose-driven business, and how to turn frustration into a movement. In this episode: * How two best mates turned a sketch into a million-dollar bottle brand – Learn how solving your own problem can spark a global idea. * Starting with no funding, no PR, and zero contacts – See why taking action beats waiting for perfect conditions. * The Kickstarter campaign that changed everything – Learn how they launched a movement with nothing but grit. * Why the world didn’t need another bottle—it needed a better one – Discover how to create products people actually want. * Their mission to stop 200 million single-use bottles – See how purpose and profit can grow together. * How their childhood shaped the brand’s core values – Learn why your past can fuel your future. * The mental toll of building from scratch – Get the raw truth about burnout and keeping going. * The chaos of scaling to 7 global warehouses – Find out what growth really looks like behind the scenes. * How they deal with fear of failure and collapse – Learn why fear never leaves, and how to work with it. * Staying aligned after 11 years as co-founders – Hear what it takes to build a business and stay friends. — Apply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇 https://cal.com/lifestyle-brands/application-calls [https://cal.com/lifestyle-brands/application-calls] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Memo Bottle here👇 Instagram: https://www.instagram.com/memobottle/ [https://www.instagram.com/memobottle/] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

In this episode, I sat down with Craig and Lisa Schweighoffer, the powerhouse couple behind Boost Lab, one of Australia’s fastest-growing skincare brands. Prior to launching Boost Lab, Craig was the CEO of 42 Below, a vodka brand sold to Bacardi for $140 million, and both were early investors in Ecoya, a candle brand sold to Chinese Citi Group for $200 million. In just a few short years, Boost Lab went from an idea at the kitchen table to a brand found in over 1,000 stores, with a run rate well over $10 million, and a hero serum that’s now sold every 3 minutes. In this episode, they share exactly how they did it, what worked, what failed, and what they’d do differently. We dive deep into the lessons they learned from their previous businesses, including how alignment in life and business is everything, why solving real problems matters more than hype, and how to spot overlooked opportunities in crowded markets. In this episode: * The $140M Vodka Exit – How Craig led 42 Below to a massive acquisition by Bacardi and what that taught him about building brands that matter. * The $200M Ecoya Sale – Lisa and Craig’s early investment in a candle brand that sold to Citigroup, and what you can learn from how they positioned it. * The Product That Sells Every 3 Minutes – Why one serum took off like wildfire and how knowing your customer changes everything. * Serving the Forgotten Market – Why focusing on women in their 40s and 50s (a group most brands ignore) became their biggest strength. * The Power of Alignment – Craig opens up about past failures and why being misaligned with partners and purpose nearly derailed him. * Building a Brand People Can’t Live Without – The test they use to know whether a product is truly needed or just nice to have. * From Retail Strategy to Direct-to-Consumer Mastery – How their approach changed depending on the customer and what you can take from that. * The Role of Grit, Risk & Belief – Why they walked away from comfort, took big risks again, and how they kept believing through the doubt. * Their Advice for Founders in Crowded Markets – The brutally honest truth about standing out in industries where everyone’s trying to be #1. — Apply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇 https://cal.com/lifestyle-brands/application-calls [https://cal.com/lifestyle-brands/application-calls] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Boost Lab here👇 Instagram: https://www.instagram.com/boostlabco/?hl=en [https://www.instagram.com/boostlabco/?hl=en] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.

In this episode, I sat down with Jack Henderson, one of Australia’s most exciting young entrepreneurs & property experts. Jack is the founder of Henderson Advocacy and Endeavour Build, and by the age of 28, he’s built a personal property portfolio worth over $40 million and a business generating more than $25 million in revenue. Jack breaks down exactly how he went from labouring on $75K a year to owning multi-million-dollar properties and running a 100-person company. He shares the step-by-step strategies he used to buy his first property, scale his real estate empire, and build a brand that now dominates online. He explains why the government won’t save you, how most people are living above their means, and what to do if you want to take control of your future. In this episode: * How Jack turned a $75K salary into a $40M property portfolio by 28 – The exact steps he followed to start small and build a real estate empire from the ground up. * From $7 an hour to $25M in revenue – How Jack went from golf ball boy and civil construction worker to leading a 100-person property advisory business. * Why he believes the cost of living crisis is overhyped – Jack’s controversial take on why most people just need to live within their means (and how you can). * The strategy Jack used to buy his first home with a low income – Learn how he saved smart, leveraged the right opportunities, and made his first move in property. * Why your first hire should NOT be an assistant – Jack explains why hiring a videographer changed everything for his brand and business growth. * Building an elite team and why most people hire the wrong way – What Jack looks for in a high-performer and how the right people helped him scale faster. * The power of brand in business today – Why Jack believes your brand is more important than your product, and how to build one that wins. * The harsh truth about personal responsibility – Why Jack doesn’t believe in waiting for handouts and how taking ownership of your life is the ultimate unlock. * How to start investing in property with $30K or less – Jack’s tactical breakdown of what to buy, where to buy, and how to play the long game. * Why most people will never get rich – The mindset traps that stop people from building wealth and Jack’s advice for avoiding them. — Apply to be mentored by Dylan to start & scale your own E-commerce brand, Limited spots available! 👇 https://cal.com/lifestyle-brands/application-calls [https://cal.com/lifestyle-brands/application-calls] Follow the channel here👇 Instagram: https://www.instagram.com/lifemoneyandlove/?hl=en [https://www.instagram.com/lifemoneyandlove/?hl=en] TikTok: https://www.tiktok.com/@lifemoneyandlove [https://www.tiktok.com/@lifemoneyandlove] Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q [https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q] Follow me here👇 Instagram: https://www.instagram.com/dylanmullan [https://www.instagram.com/dylanmullan] TikTok: https://www.tiktok.com/@dylanmullan [https://www.tiktok.com/@dylanmullan] Follow Jack here👇 Instagram: https://www.instagram.com/jackchenderson/?hl=en [https://www.instagram.com/jackchenderson/?hl=en] ---------------------------------------- Hosted on Acast. See acast.com/privacy [https://acast.com/privacy] for more information.