Persuasion Club

EP0022 06/14/26 - Confidence Maxxing with Jeff Callahan

Sunday on Persuasion Club, Kevin and Steven talk with Jeff Callahan, author of Confidence Maxxing and a communication coach who's worked with Google, Microsoft, the US Army and more, and a regular on Scott Adams' show. 🚀 Jeff shares how he went from a bad stutter and extreme awkwardness to tracking over 90,000 conversations and building real social confidence. We dive into the practical systems from his book: crushing awkward moments, choosing your own reality, going first, sparking enthusiasm, and treating confidence like a learnable skill instead of something you're just born with. 🔥 We also tie it all back to everyday persuasion in the trenches, plus run a fun "Who Wants to Be a Persuader?" segment to test the ideas. If you've ever overthought conversations, meetings, or networking, this one's packed with stuff you can actually use right away. 💡 Links: Book on Amazon: https://www.amazon.com/Confidence-Maxxing-Awkwardness-Social-Confidence-Unforgettable-ebook/dp/B0GDCW94NW [https://www.amazon.com/Confidence-Maxxing-Awkwardness-Social-Confidence-Unforgettable-ebook/dp/B0GDCW94NW] Jeff: @thejeffcallahan on X becomemorecompelling.com Hit play, drop your biggest takeaway in the comments, and share it with someone who needs this! New episodes drop weekly. 👊

EP0021 06/07/26 - Win Bigly Part 1 of Part 3 (Master the Persuasion Stack

Bigly with Part 1 of Part 3, exploring one of the most powerful concepts in persuasion: The Persuasion Stack. Why do some people seem naturally persuasive while others struggle to get their point across? The answer may not be a single skill at all. We'll break down the layers of the persuasion pyramid, including communication, storytelling, humor, sales, psychology, writing, branding, and more—and discuss how stacking multiple average skills can create extraordinary results. We'll examine how persuasion professionals, marketers, politicians, content creators, and everyday communicators use these principles to influence outcomes and shape perceptions. Along the way, we'll share real-world examples, practical applications, and a few laughs as we continue our journey through Win Bigly. Whether you're a longtime persuasion enthusiast or just discovering these ideas for the first time, this episode will help you understand why mastering the stack can be one of the highest-leverage investments you can make. 📅 Recorded Live: June 7, 2026 ⏰ 6:00 PM PT 🎙️ The Persuasion Club Podcast 🧠 Logic. Humor. Perspective.Streamed from Rumble Studio!

EP0020 05/31/26 - Scott Adams Win Bigly Part 2 of Part 2

EP0020 — Win Bigly Part 2 (Part 2 of Part 2!) 🎉 We're back for another deep dive into Win Bigly (2nd Edition) by Scott Adams, picking up where we left off and exploring some of the book's most fascinating ideas about persuasion, perception, and human nature. This week, we go deeper into persuasion filters, why intelligent people often disagree, and how our brains construct reality from incomplete information. If you've ever wondered why facts alone rarely change minds, why people can see the same event differently, or why political debates seem impossible to resolve, this episode is for you. Topics include: 🧠 Persuasion Filters and how they shape our worldview 🎯 Why smart people can reach opposite conclusions 🔍 The hidden mental filters that influence decision-making 🗳️ Perception, politics, and voter behavior ♟️ Strategy, influence, and human nature 🎉 Plus, we celebrate Steven's birthday on the show! Join Kevin and Steven for another entertaining, thought-provoking discussion as we continue unpacking the ideas behind Win Bigly Part 2.

EP0019 05/24/26 - Win Bigly Part 2

Tonight we continue deeper into Win Bigly (2nd Edition) by Scott Adams and explore one of his biggest claims: people often believe they are reasoning their way to opinions… when in reality, emotion, identity, and persuasion filters may be doing most of the work. In this episode: 🧠 Win Bigly Part 2 Deep Dive We break down Adams’ persuasion filters and examine how different people can witness the same event, consume the same facts, and arrive at entirely different conclusions. Topics include: - Why humans are not primarily rational decision makers - The role of identity, emotion, and cognitive shortcuts - How persuasion filters shape political and social beliefs - The Santa Claus Filter, Religion Filter, and other mental frameworks Adams uses to explain perception - Why facts alone often fail to change minds - How intelligent people can misunderstand voter behavior by assuming others think the same way they do - The gap between reality and perceived reality 🎮 Who Wants To Be A Persuader? — Win Bigly Trivia Test your memory with difficult questions pulled from Win Bigly Part 2. Expect obscure concepts, hidden persuasion principles, and enough suffering to make you question whether you actually read the book. 🔧 Tech Talk Our weekly exploration into technology, tools, AI, and emerging trends shaping communication, influence, and modern persuasion. 💬 Discussion Topic: “If perception drives reality, what happens when everyone is operating through different filters?” Join the conversation live. Bring your opinions. Bring your disagreements. Bring your persuasion game. 🎙️ The Persuasion Club Podcast Logic. Humor. Perspective. 📺 Sundays at 6PM PST

EP0018 05/17/26 - Scott Adam's Win Bigly Part 1 Recap and Trivia / Tech Talk

🎙️ Persuasion Club Podcast — Episode 0018 📅 **LIVE: May 17, 2026 @ 6PM PST** 📺 Streaming on **Rumble • X • YouTube** Tonight we jump back into **Scott Adams’ *Win Bigly* (Part 1)** with a recap of the biggest ideas, surprising persuasion concepts, and why Adams believes **people aren’t nearly as rational as they think they are.** 🔥 In this episode: ✅ **Win Bigly Part 1 Recap** We revisit the key takeaways from Part 1 including identity, emotion, perception, repetition, and why facts alone often fail to persuade. 🧠 **Who Wants To Be A Persuader? (Trivia Edition)** Test yourself with persuasion questions inspired by *Win Bigly*. Example: > According to Adams, what is the single biggest mistake intelligent people make when trying to understand voter behavior? A) Assuming voters lack information B) Assuming people are primarily rational C) Assuming media bias determines all outcomes D) Assuming money controls elections (Think you know the answer? Join us live.) ⚙️ **Tech Talk Segment** Our weekly dive into technology, tools, AI, media trends, and whatever strange thing the future decided to throw at us this week. 💬 Topics include: * Why humans make decisions emotionally first * Persuasion vs facts * Identity and political influence * The hidden mechanics behind changing minds * Tech, AI, and communication trends If persuasion shapes politics, business, media, and everyday life… **Shouldn’t we understand the operating system humans actually run on?** Join us live and bring your thoughts.