The Voiro Podcast

AI Is Only as Good as You Are - The Voiro Podcast

As the year end draws close, The Voiro Podcast dives deep into one of the most pressing conversations shaping every tech-forward business: AI readiness. Host Kavita Shenoy (CEO) sits down with Ankit Richariya (Head of Engineering) to explore how the media and ad-tech industries are navigating the shift from automation to agentic AI, and what it really takes to be “AI-ready.” From the evolution of Voiro’s own AI analyst, Genie, to the emergence of new industry protocols like AdCP, this episode questions the hype, the pace of change, and the real-world challenges of adopting AI in large, legacy-driven organizations. The verdict? AI is only as effective as the clarity and intent behind your systems.   Key Talking Points   * How AI adoption differs between legacy and cloud-native companies. * Why protocols like AdCP matter for the future of ad tech. * Lessons from building Voiro’s own AI agent, Genie. * The blurred line between automation and AI. * What it really means to be “AI-ready” today. * How speed, scale, and governance shape AI success. * The future of browser-based AI agents.   Documents mention in the show: * https://github.com/adcontextprotocol/adcp [https://github.com/adcontextprotocol/adcp] * https://shellypalmer.com/2025/10/adcp-ad-context-protocol-a-real-attempt-to-make-agents-buy-media/amp/ [https://shellypalmer.com/2025/10/adcp-ad-context-protocol-a-real-attempt-to-make-agents-buy-media/amp/] About Voiro: Voiro is an ad monetisation infrastructure company that powers premium media and commerce platforms across streaming, digital, gaming, and fintech. Learn more at www.voiro.com [https://www.voiro.com] or follow us on LinkedIn [https://www.linkedin.com/company/voiro/]. 👉 Watch or listen to all our podcast episodes: https://voiro.com/podcast [https://voiro.com/podcast] 👉 Follow us on LinkedIn: https://in.linkedin.com/company/voiro [https://in.linkedin.com/company/voiro] 👉 Follow us on Twitter: https://twitter.com/VoiroTech [https://twitter.com/VoiroTech]

The Future of FAST, CTV, and Ad Monetisation - The Voiro Podcast

In this episode of The Voiro Podcast, host Kavita Shenoy speaks with Oindrilla Chakraborty, Co-Head of Streaming Sales at Amagi, to explore how Connected TV (CTV) and Free Ad-Supported Streaming Television (FAST) are reshaping the video ecosystem in India and APAC. Oindrilla draws on her experience across JioSaavn, TikTok, HT Media, and now Amagi, to break down how broadcasters and advertisers can build sustainable, measurable, and scalable revenue streams in a multi-platform world. Together, they decode how Amagi’s Make–Move–Monetise framework enables media partners to create, distribute, and monetise channels entirely on the cloud — and what this means for the future of television. Key Talking Points * Amagi’s cloud-native Make–Move–Monetise model * FAST and CTV adoption in India * How free, ad-supported content is scaling * Solving low ad fill with Pod Split * Measuring ads through SSAI and viewability * Dynamic brand insertion on connected TVs * Smart TV discovery and EPG promotion * India’s scale driving APAC FAST growth About Voiro: Voiro is an ad monetisation infrastructure company that powers premium media and commerce platforms across streaming, digital, gaming, and fintech. Learn more at www.voiro.com [https://www.voiro.com] or follow us on LinkedIn [https://www.linkedin.com/company/voiro/]. 👉 Watch or listen to all our podcast episodes: https://voiro.com/podcast [https://voiro.com/podcast] 👉 Follow us on LinkedIn: https://in.linkedin.com/company/voiro [https://in.linkedin.com/company/voiro] 👉 Follow us on Twitter: https://twitter.com/VoiroTech [https://twitter.com/VoiroTech]

We Don’t Do Outsourcing, We Build Capabilities - The Voiro Podcast

Reimagining Global Capability Centers for the Media Industry  Guest: Vinay Sarawagi, Founder of Media GCC Host: Kavita Shenoy (CEO, Voiro)  Why do media companies still hesitate to adopt the Global Capability Center (GCC) model, even when it’s clearly time? In this provocative episode of The Voiro Podcast, host Kavita Shenoy sits down with Vinay Sarawagi, Founder of Media GCC, to challenge long-standing perceptions of outsourcing and explore how mid-sized media companies can own their IP, scale globally, and build for the AI-first world, without losing their soul. This conversation dives deep into the emerging "GCC-as-a-service" model, its relevance to media and entertainment, and how India’s top 5% tech talent is helping redefine operational excellence for global companies. Key Talking Points: 👉 Why legacy media firms must look beyond cost savings and toward capability building 👉 The untapped mid-market segment: 430 global media companies ready for GCC adoption 👉 What sets Media GCC apart from traditional outsourcing or captive models 👉 How India’s engineering talent can become the nerve center for global M&E workflows 👉 Vinay’s take on hiring, upskilling, and what Gen Z engineers need to hear 👉 Real talk on context vs. competency, and why UI jockeys just won’t cut it 👉 Building scalable, secure, and flexible models like Build-Operate-Transfer for the future About Voiro: Voiro is an ad monetisation infrastructure company that powers premium media and commerce platforms across streaming, digital, gaming, and fintech. Learn more at www.voiro.com [https://www.voiro.com] or follow us on LinkedIn [https://www.linkedin.com/company/voiro/]. 👉 Watch or listen to all our podcast episodes: https://voiro.com/podcast [https://voiro.com/podcast] 👉 Follow us on LinkedIn: https://in.linkedin.com/company/voiro [https://in.linkedin.com/company/voiro] 👉 Follow us on Twitter: https://twitter.com/VoiroTech [https://twitter.com/VoiroTech] #VoiroPodcast #MediaTech #GlobalCapabilityCenters #GCC #AdOps #MediaTransformation #IndianTechTalent #MonetizationOps #BuildOperateTransfer #MidsizeMedia #DigitalTransformation

Retail Media Isn’t Just a Channel. It’s a Strategy with Akshay Singh - The Voiro Podcast

Season 7, Episode 5: In this episode of The Voiro Podcast, Kavita Shenoy (CEO, Voiro) speaks to Akshay Singh (Majid Al Futtaim) about the rapidly evolving world of retail media, especially in the UAE. They break down: * Why retail media is not the same as e-commerce—and how it's becoming a major profit engine for retailers. * The growing role of first-party data, clean rooms, and offsite monetisation. * Why measuring incrementality is a better north star than just ROAS or CTR. * The need for data transparency, third-party validation, and mutual maturity between brands and retailers. * Where AI and Agentic AI will play a game-changing role—in media planning, campaign automation, and smart selling. Akshay shares honest insights from the ground, drawing from his experience across India, Southeast Asia, and the Middle East, and leaves us with a simple truth: Retail media will only grow if both sides—brands and retailers—collaborate, challenge each other, and standardise the rules of the game. Listen in for a sharp, insightful view on the future of retail monetisation. Guest: Akshay Singh [https://www.linkedin.com/in/akshay-singh-322a4a24/], VP Retail Media Products & Analytics, Majid Al Futtaim Host: Kavita Shenoy [https://www.linkedin.com/in/kavita-shenoy-3565485/], CEO, Voiro About Voiro: Voiro is an ad monetisation infrastructure company that powers premium media and commerce platforms across streaming, digital, gaming, and fintech. Learn more at www.voiro.com [https://www.voiro.com] or follow us on LinkedIn [https://www.linkedin.com/company/voiro/]. 👉 Watch or listen to all our podcast episodes: https://voiro.com/podcast [https://voiro.com/podcast] 👉 Follow us on LinkedIn: https://in.linkedin.com/company/voiro [https://in.linkedin.com/company/voiro] 👉 Follow us on Twitter: https://twitter.com/VoiroTech [https://twitter.com/VoiroTech] #VoiroPodcast #RetailMedia #Monetization #RMN #ecommerce #quickcommerce #advertising #ads

AI, Audiences, and Adtech: Dr. Nage Sethu Talks the Next Frontier in Broadcast - The Voiro Podcast

Season 7, Episode 4: In this compelling episode of the Voiro Podcast, Kavita Shenoy sits down with Dr. Nage Sethu, a seasoned voice in the ad tech and media monetisation world, to explore the seismic shifts redefining how audiences consume content and how broadcasters monetise it. From linear legacy to the rise of connected TV, from first-party data strategy to AI-assisted advertising workflows—this episode is a masterclass in how the convergence of content, data, and commerce is transforming the media ecosystem. Talking Points: * The tectonic shift from linear to digital: where convergence is truly happening * First-party data, alternate currencies, and the evolution of measurement * Why broadcasters must think like tech companies—and act faster * Content meets commerce: what’s real, what’s hype * The new era of self-serve ad platforms and the rise of SMB advertisers * AI’s three critical roles in the ad business: prediction, optimisation, and automation * How video remains the most powerful advertising medium—and what comes next Guest: Dr. Nage Sethu [https://www.linkedin.com/in/drnage/], Distinguished Engineer, Warner Bros. Discovery Host: Kavita Shenoy [https://www.linkedin.com/in/kavita-shenoy-3565485/], CEO, Voiro About Voiro: Voiro is an ad monetisation infrastructure company that powers premium media and commerce platforms across streaming, digital, gaming, and fintech. Learn more at www.voiro.com [https://www.voiro.com] or follow us on LinkedIn [https://www.linkedin.com/company/voiro/]. 👉 Watch or listen to all our podcast episodes: https://voiro.com/podcast [https://voiro.com/podcast] 👉 Follow us on LinkedIn: https://in.linkedin.com/company/voiro [https://in.linkedin.com/company/voiro] 👉 Follow us on Twitter: https://twitter.com/VoiroTech [https://twitter.com/VoiroTech] #VoiroPodcast #Convergence #CTV #AdTech #FirstPartyData #AIinAdvertising #MediaMonetisation #BroadcastTech