The Asset Class

EP 33: Managerial Accounting & Iran's Blockade: The Hidden Language of Survival

Warren Buffett said accounting is the language of business. Jesse breaks down why managerial accounting isn't optional...it's essential for business survival. Cost of goods sold. Margins. Ratios. If you're measuring success by your bank account instead of your financial statements, you're flying blind. You see money in the account but forget about vendor payments, rent, taxes, payroll. That's not profit. That's a mirage. Businesses pay $17,000 to $25,000 to fix what they broke by refusing to learn this language. Earl delivers the bankability framework: tax records equal funding. Tax records equal credit. Lenders want clean returns—three lines showing revenue, tax credits, tax code. Not four cost segregations and a master class just to underwrite your loan. Play broke on your taxes, stay broke in real life. Strategic partnerships and joint ventures multiply revenue while building the financial statements that make banks compete for your business. Retirement Barbie (Kristien) joins to break down tax-free wealth vehicles. The national debt went from $21.5 trillion to $39 trillion in seven years. The government is fiscally irresponsible with gold toilets and 200 pounds of crab legs. Tax rates will double to service the debt—it's happened before at 94% top marginal rates. Annuities are personal pensions you own. Index Universal Life grows cash value in market gains without market losses. These aren't luxuries. They're necessities when the biggest bill in retirement becomes taxes. Median Black wealth sits under $50,000. What are you doing with $50,000 in this economy? Three months of bills. Earl challenges: would you kill for your kids or live correctly for them? Put the crab legs down—that's a life insurance premium. Start with $4-5 million in coverage. Build real estate smart. Pass the baton. Harriet Tubman didn't have to go back, but she did. Every generation sacrifices something. Ours is the wealth gap. Iran's blockade is bleeding the petrodollar. Ships now pay $2 million in yen instead of US dollars. We lost the reserve currency advantage. We're funding Iraq ($1 billion/week in pallets), Iran (through Iraqi shell corps while "sanctioning" them), and our own military ($1 billion/day in munitions). We unfroze $22 billion to Iran in eight weeks—Obama unfroze $1 billion and got called a lunatic. If the Strait of Hormuz stays closed 30 more days: 70% gas increase, 120-320% food increase (33% of world fertilizer flows through there), global depression guaranteed. There's no economic reason to be there. We're hustling backwards. The IRGC fired on ships Thursday after we said the strait was open but kept our blockade. This is unsustainable. Learn the language. Build tax-free. Pass the baton. Each One, Teach One. Stay Dangerous. theassetclass.us/classmates [http://theassetclass.us/classmates]

Ep 32: Captive Insurance & Genocide Declarations: Two Years to Get Rich the Normal Way

Earl delivers captive insurance—the super rich guy secret that's been hidden for 50 years. Move $1.2 million tax-free from your company into your own insurance entity. The money is liquid. You can invest it. You only pay taxes on 30% of the gains. If your captive makes $120,000 on that $1.2 million, you're only taxed on $36,000. This isn't theory. This is how wealthy people stay wealthy. Jesse breaks down the 5-step performance framework: clear expectations, training and resources, measurable standards, actionable feedback, consistent consequences. Your communication strategy with employees directly impacts your bottom line, your payroll efficiency, your Google ratings. When you don't engineer profit into your pricing model, you end up with $2.1 million in revenue and $2.3 million in expenses. Labor burden calculation: 20% rule of thumb on top of base salary. Labor utilization target: 85% across most industries. If you're paying someone for 8 hours and only 4 are revenue-generating, you're running a nonprofit. Sam Altman gets hit with two assassination attempts in 48 hours—Molotov cocktails, then a drive-by shooting. Bad blood with Elon, OpenAI, cryptocurrency projects. When the SEC shows up next, we'll know it was coordinated. The president truths: "A whole civilization will die tonight, never to be brought back again." Genocide declared casually on Easter Sunday while posting pictures as Jesus Christ. NATO allies denying airspace. Spain blocking access. Bases in the Middle East uninhabitable. Service members moved into hotels that become military targets. The wealth gap just kicked the door down. Pac's hotel metaphor is happening in real time. Grant Cardone's rule: under $30 million net worth, you can't finance your own lawsuit. Jay-Z covered legal fees for 8+ artists including Meek Mill and Lil Wayne who made hundreds of millions but couldn't cover their own cases. Paper wealthy versus liquid is the difference between survival and hostile takeover. USDA halted Black farmer lawsuit payments. No DEI. The same KKK members who blocked voting got deputized to run farm loans after Reconstruction—denying and delaying until bankruptcy for 30 years. You've got two years to get rich the normal way. After that, nobody knows what the world looks like. Each One, Teach One. Stay Dangerous. theassetclass.us/classmates [http://theassetclass.us/classmates]

Ep 31: War Crimes on Easter & Oracle Layoffs: Become Your Own Enterprise

Easter Sunday. The president truths: "Tuesday will be power plant day and bridge day all wrapped up in one in Iran. Open the fucking strait you crazy bastards or you'll be living in hell. Praise be to Allah." That's a proactive declaration of war crimes since targeting civilian infrastructure is explicitly prohibited. Iran's response? A list of corporations that can expect missile visits, including the Magnificent Seven driving the S&P 500. 30,000 Oracle workers receive termination emails. Don't report to work. Job security just died in real time. Government jobs, historically the most secure positions, got slaughtered last year. We lost 92,000 jobs last month alone. The wealth gap just had a disrespectful hole blown through it. If you're waiting on a paycheck, you're already losing. Revenue is Vanity. Profit is Sanity. Cash is King. Jesse breaks down why a $2.1 million revenue year that spent $2.3 million creates a $200,000 liability, not financial security. Amazon's model? Zero inventory costs, immediate payment, third-party liability. That's enterprise thinking. Chinese hackers are in our infrastructure, as the FBI has confirmed it to Congress. We set the precedent that utility attacks are acceptable. Now we're vulnerable to the same retaliation we authorized. The only security left is what you build in yourself. Read five books on one topic and you're an expert above 97% of the population. Your value isn't your job title. It's your ability to solve problems the ecosystem needs solved. Network strategically. Ask questions, don't present. Sell yourself first, product second. Build referral partnerships that multiply value. 0:01:08 Tax Strategy Importance 0:01:43 Asset Protection & Trusts 0:02:13 Levels to Wealth Building 0:04:15 Balance Sheet Ratios 0:05:01 Simon Sinek Framework 0:08:43 Behavioral Change Resistance 0:10:30 Start With Why 0:13:04 Revenue is for Vanity 0:14:10 Amazon Business Model 0:18:52 Oracle’s 30K Employee Layoffs 0:20:00 Job Security Questioned 0:26:30 War Crime Declaration 0:29:07 Ripple Effect Awareness 0:32:30 Proxy War Dynamics 0:34:30 Pandora's Box Opened 0:36:30 Civic Responsibility 0:37:30 Holding Parties Accountable 0:40:48 Small Business Ecosystem 0:47:00 Networking & Strategic Partnerships 0:56:10 Cringe Segment Introduced 0:58:00 Payment Delayed Novelty 0:59:00 Air Force PJs Salute 1:00:24 Military Appreciation Statement Become your own enterprise or get drowned. Each One, Teach One. Stay Dangerous. theassetclass.us/classmates [http://theassetclass.us/classmates]

Ep 30: Economics of Collapse: Oil, Helium, AI & Your Jailed Retirement Funds

The economics of this war are insane. America is spending a billion dollars per day while literally funding all sides. We're sending pallets of US dollars to Iraq, which flows through shell companies across the 300-mile border directly into Iran, the country we're sanctioning and bombing. Iran and Russia are making more international revenue than they've made in years. We created their economic boom while destroying our own. Here's what nobody's connecting: supply chains are collapsing. Ships already at sea will deliver their cargo, but production has significantly slowed or stopped in key areas. Oil refineries slowed pumping because the Strait can't move product. Once current inventory lands, there's no flow behind it. Businesses haven't felt the energy cost impact yet, but it's coming. The AI bet is dead. This administration went all-in on artificial intelligence with massive foreign investment flowing into tech stocks. But helium is required to manufacture AI chips, and it flows through the Strait of Hormuz. Energy powers AI data centers, and oil is projected to hit crisis pricing. Gulf nations that were supposed to dump billions into AI markets? They're rebuilding bombed infrastructure for the next five years instead. The economic foundation for the AI boom just evaporated. Meanwhile, your 401k is trapped. The government wants to open qualified retirement plans to alternative assets—sounds great until average people panic-sell at the bottom and buy at the top. Global depression is unavoidable. Earl's recommendation: stop funding incarcerated money. We're at the lowest tax rates in modern American history. Required Minimum Distributions will force you to take 50% tax penalties if you don't withdraw enough. Uncle Sam gets his cut when rates are higher. Convert to Roth tax-free now. Free those jailed funds while you can still control the tax liability. Cash is a position. Municipal bonds offer tax-free returns. The collapse is coming—liquidity wins. 02:17 Community Feedback Growing 04:27 Balanced Perspective Question 05:59 Enterprise Value Focus 06:53 Supply Chain Interruption 08:47 Business Energy Costs 09:46 Office Space Secured 12:13 Contracted Coaching Venture 16:03 Rental Properties Discussion 17:06 Working Through Challenges 19:08 Race to Zero Strategy 19:28 IDing Opportunities Without Paychecks 21:15 ERC Credits Example 22:53 Iran Economics Segue 27:33 Iran & Russia’s Revenue Increase 28:58 Ground Troops Insanity 30:18 UN Slavery Vote 33:20 Military Destabilization Discussion 36:15 Recruitment Age Raised 37:06 Christian Nationalist Perspective 37:39 National Security Danger 38:26 General Officer Removals 42:03 Global Depression Question 43:53 GDP & Mortality Correlation 45:06 401k Changes Coming 45:31 Helium Chip Manufacturing 48:43 Iranian Retaliation Warning 49:34 Prince Sultan Airbase Bombed 51:12 Depression Preparation 52:33 Crypto FUD Explanation 54:32 Contrarian Thinking Required 55:06 Repurpose Retirement Contributions 56:42 Dollar Cost Averaging 57:22 Municipal Bonds Option 59:08 RMD Forced Distributions 1:00:26 Incarcerated Funds Each One, Teach One. Stay Dangerous. theassetclass.us/classmates [http://theassetclass.us/classmates]

Ep 29: Iran's Controlling the Economic War. Stay Ready for What's Coming

While America burns through a billion dollars per day on warfare, Iran is winning the economic game. The petrodollar is being bypassed as ships are passing through the Strait of Hormuz paying the equivalent of $2M US in Yuan. The US has lifted sanctions on both Iran and Russia to combat skyrocketing oil prices in the world economy, and they're making more money than they have in years. The US is literally funding our own adversaries while hemorrhaging taxpayer wealth. Israel attacks Iran's liquid natural gas. Iran retaliates by hitting Qatar and Saudi Arabia's natural gas infrastructure. Oil refineries across the Middle East are being struck with missiles and drones. The president threatens to obliterate Iran's power grid in 48 hours. Iran's response? They mock him publicly, fire missiles at Diego Garcia to demonstrate their range can reach Europe, and laugh at claims of diplomatic negotiations that never happened. Here's what nobody's talking about: 33% of the world's fertilizers flow through the Strait of Hormuz. The International Energy Agency is already recommending energy rationing. United Airlines CEO just announced flight cuts with oil projected at $175 per barrel. The Pentagon requested $200 billion, which indicates they're planning for long-term escalation, not de-escalation. Business Owners, this is a cautionary tale: if energy constraints force another lockdown, are your remote operations ready? The government won't have money to bail you out this time. Private credit is collapsing—BlackRock and Blue Owl are blocking withdrawals. CFPB was dismantled, so consumer protections are gone. The wealth transfer is happening NOW. Iran's playing three-dimensional chess while we hustle backwards—cutting three tires after getting one flat. Bond markets are moving in lockstep with presidential announcements. Those positioned to move are preparing for Birdman hand rubs. 00:25 Wealth Management Strategies 01:29 Drama & Gossip Avoidance 04:30 Solution Oriented Thinking 06:02 Israel Attacks Iran’s LNG 06:09 Iran Retaliates on Qatar & Saudi 07:22 Ripple Effects Deduction 09:30 Petro Dollar Politics 12:30 Losing Reserve Status 13:18 Wholesale Gold Silver 14:27 Desalinization & Power Grids Warning 15:45 Diego Garcia’s Attempted Strike 18:53 NATO’s Consultation Failure 24:16 Billion Dollar Days 25:39 Russia & Iran Profit from US Sanctions Relief 26:16 Hustling Backwards Analogy 27:40 War Declaration Politics 31:30 Tax Bracket Reality 32:30 Tax Strategy Business 33:20 Fertilizer Constraint Announced 34:21 International Energy Agency 35:20 Pentagon Requests $200B 36:20 Consequences of Boots on the Ground 38:00 USAID Cuts Impact Food Security 39:54 Will We See Another Lockdown? 41:30 Hyperinflated Power Rates 44:05 CFPB Dismantled Watchdog 45:00 Private Credit Crisis 46:07 Lockdown Preparation Reference 49:04 Foresight Planning Ahead 50:17 Flight Cuts Announcement 51:17 Invest Fest & Hov This Summer 56:15 US’s Intel Stake Ownership 58:30 Democratic Socialism Definition 59:07 Generational Wealth Opportunities 1:00:00 Bond Market Correlation When you stay ready, you ain't got to get ready. Each One, Teach One. Stay Dangerous. theassetclass.us/classmates [http://theassetclass.us/classmates]