The Future of Real Estate with Natalia Karayaneva (Propy)
In this episode of The Trust Blueprint, Proof CEO Pat Kinsel sits down with Natalia Karayaneva, Founder and CEO of Propy [https://propy.com], for a conversation on the future of real estate, blockchain, and programmable property.
Pat and Natalia first connected nearly a decade ago when both companies were in their early days. Now, with Propy operating as a licensed title and escrow company across four states, Natalia shares how Propy went from pioneering the first on-chain property transactions to operating a licensed title and escrow business across Florida, Arizona, Colorado, and Alabama, with a recently announced [https://www.bloomberg.com/news/articles/2026-01-29/ai-real-estate-business-taps-100m-private-credit-loan] $100 million commitment to acquire and modernize title companies nationally. They dig into Propy's AI agent Avery, the real-world impact of crypto-friendly regulation, the deepfake and deed fraud crisis facing real estate, and what must change for on-chain ownership transfer to become the standard.
A candid, founder-focused discussion on determination, trust infrastructure, and the technology reshaping the world's largest asset class.
Follow Natalia & Explore Her Work:
* LinkedIn: https://www.linkedin.com/in/karayaneva/ [https://www.linkedin.com/in/karayaneva/]
* Propy: https://propy.com [https://propy.com]
* X: https://x.com/PropyInc [https://x.com/PropyInc]
Learn more about Proof [http://proof.com/]:
* LinkedIn: linkedin.com/company/notarize/ [https://www.linkedin.com/company/notarize/]
* X: x.com/proof [http://x.com/proof]
* Blog: proof.com/blog [https://www.proof.com/blog]
About Proof
Proof is the world's first identity authorization network, protecting customers from fraud and forgery by tying their identity to their most important transactions. From signing simple contracts to notarizing deeds and trusts, Proof delivers trust between businesses and customers by providing reliable, secure, trustworthy transactions.
© 2026 Notarize, Inc. d/b/a Proof.com. Unauthorized reproduction or distribution is prohibited.