CX Confessions: The Customer Experience Show

Why consistency is critical in CX with Prachi Gore, VP of Marketing, Checkr Inc.

In this episode of CX Confessions: The Customer Experience Show, host Staci Satterwhite, COO at Khoros, and guest host Natanya Anderson, General Manager, Strategic Services at Khoros, sit down with Prachi Gore, the VP of Marketing at Checkr Inc., a platform that uses AI to make background screening more efficient, speed up the hiring process, and drive revenue. As an accomplished marketing leader with a passion for innovation, strong team building skills, and consistent high performance, Prachi has plenty of wisdom to share about optimizing outcomes through excellent CX practices. Join us as we discuss: * Why creating value for customers should be the number one priority for any business * How to tie effective CX directly back to business outcomes * Why a lack of collaboration between sales and marketing teams is the number one reason go-to-market strategies are ineffective * How buying power is more distributed among enterprises today, which changes customers’ expectations * Why prioritizing real and authentic communication with customers is critical Itching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on Apple Podcasts [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fcx-confessions-the-customer-experience-show%2Fid1566770279=], on Spotify [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fopen.spotify.com%2Fshow%2F5NTb8fcSQMyZcK0DjQT89U%3Fsi%3Db8972a478fd14014=], or here [https://khoros.com/]. Listening on a desktop & can’t see the links? Just search for CX Confessions in your favorite podcast player. This episode of CX Confessions was produced by Quill [https://www.quillpodcasting.com/?utm_source=podcast&utm_medium=shownotes+&utm_campaign=client_podcast&utm_content=khoros].

Strengthening connectivity in the healthcare space with Blake Adams, Senior Vice President of Marketing at Florence Healthcare

In this episode of CX Confessions: The Customer Experience Show, host Staci Satterwhite, COO at Khoros, and guest host Philippe Mesritz, VP Professional Services at Khoros, sit down with Blake Adams, Senior Vice President of Marketing (Head of Marketing) at Florence Healthcare. As employee #8 at Florence Healthcare, Blake has helped to grow the company from the ground-up, and he has plenty of CX wisdom to share from his 13+ years of experience as a marketer. Join us as we discuss: * How technological innovations are improving healthcare CX * Why Blake is a big advocate for interoperability and systems integration * Strategies for creating a more accessible and inclusive customer experience * Why Florence Healthcare focuses on analyzing operational data * Where Blake sees the healthcare industry going in the future Itching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on Apple Podcasts [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fcx-confessions-the-customer-experience-show%2Fid1566770279=], on Spotify [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fopen.spotify.com%2Fshow%2F5NTb8fcSQMyZcK0DjQT89U%3Fsi%3Db8972a478fd14014=], or here [https://khoros.com/]. Listening on a desktop & can’t see the links? Just search for CX Confessions in your favorite podcast player. This episode of CX Confessions was produced by Quill [https://www.quillpodcasting.com/?utm_source=podcast&utm_medium=shownotes+&utm_campaign=client_podcast&utm_content=khoros].

Why identity is a key element of the CX journey with Atri Chatterjee, Chief Marketing Officer at ForgeRock

In this episode of CX Confessions: The Customer Experience Show, host Staci Satterwhite, COO at Khoros, and guest host Anastacia Darby, Director of Strategic Development at Khoros, sit down with Atri Chatterjee, Chief Marketing Officer at ForgeRock, a San Francisco-based access management software company that’s on a mission to create simple and secure identity experiences. With more than three decades of experience in marketing at several different tech companies ranging in size from start-ups to well-established enterprises, Atri has plenty of wisdom to share on digital identity, key CX trends, and more. Join us as we discuss: * Why digital identity is a key component of CX today * The consumerization of IT * How digital transformation has brought both security and CX to the forefront * The cost of poor CX to enterprises * Why Atri and his team are aiming to create frictionless, “passwordless” environments in the future Itching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on Apple Podcasts [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fcx-confessions-the-customer-experience-show%2Fid1566770279=], on Spotify [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fopen.spotify.com%2Fshow%2F5NTb8fcSQMyZcK0DjQT89U%3Fsi%3Db8972a478fd14014=], or here [https://khoros.com/]. Listening on a desktop & can’t see the links? Just search for CX Confessions in your favorite podcast player. This episode of CX Confessions was produced by Quill [https://www.quillpodcasting.com/?utm_source=podcast&utm_medium=shownotes+&utm_campaign=client_podcast&utm_content=khoros].

Uncovering customers insights, straight from the source with Michelle Huff, CMO at UserTesting

In this episode of CX Confessions: The Customer Experience Show, host Staci Satterwhite, COO at Khoros, and guest host Dillon Nugent, CMO at Khoros, sit down with Michelle Huff, CMO at UserTesting. As someone who has held marketing leadership roles at some of the biggest brands in software like Oracle and Salesforce, Michelle has plenty of wisdom to share about navigating turbulent economic times, the importance of uncovering customer insights straight from the source, and some of the key benefits of user testing. Join us as we discuss: * Making the most of your investments and moving away from a “growth at all costs” mindset * How to act as an advocate for customers * Using “empathy hours” to better understand buyers’ needs * Why it’s crucial for marketers to understand product development * How to adopt a more empowering mindset as a leader Itching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on Apple Podcasts [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fcx-confessions-the-customer-experience-show%2Fid1566770279=], on Spotify [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fopen.spotify.com%2Fshow%2F5NTb8fcSQMyZcK0DjQT89U%3Fsi%3Db8972a478fd14014=], or here [https://khoros.com/]. Listening on a desktop & can’t see the links? Just search for CX Confessions in your favorite podcast player. This episode of CX Confessions was produced by Quill [https://www.quillpodcasting.com/?utm_source=podcast&utm_medium=shownotes+&utm_campaign=client_podcast&utm_content=khoros].

Mindful data collection in the age of data chaos with Michael Katz, Co-Founder and CEO, mParticle

In this episode of CX Confessions: The Customer Experience Show, hosts Staci Satterwhite, Chief Customer Officer at Khoros, and Spike Jones, General Manager, Strategic Services at Khoros, sit down with Michael Katz, Co-Founder and CEO of mParticle. Michael shares his tricks of the trade when it comes to tackling data chaos and operational complexity, as well as some helpful hints for aspiring founders in the tech space. Join us as we discuss: * How organizations can prioritize sustainable growth * Taking a mindful approach to data design * How to streamline data across all consumer touchpoints * The consumer touchpoints brands should be paying attention to * Keeping up with the digital ecosystem’s rapid evolution Itching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on Apple Podcasts [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fcx-confessions-the-customer-experience-show%2Fid1566770279=], on Spotify [https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fopen.spotify.com%2Fshow%2F5NTb8fcSQMyZcK0DjQT89U%3Fsi%3Db8972a478fd14014=], or here [https://khoros.com/]. Listening on a desktop & can’t see the links? Just search for CX Confessions in your favorite podcast player. This episode of CX Confessions was produced by Quill [https://www.quillpodcasting.com/?utm_source=podcast&utm_medium=shownotes+&utm_campaign=client_podcast&utm_content=khoros].