Sync or Sink: Aligning Marketing and Sales
This Valentine’s Day, we’re talking about the most important relationship in business - the one with your customers. On this episode of Sync or Sink, we’re joined by Sophia Agustina and Margaret Safford, co-founders of Gain Relationship, to explore the 9 Cs Framework—a go-to-market strategy designed to bring you closer to your customers and drive real business impact. From trust and alignment to meaningful relationships, we’ll dive into how being truly customer-centric can fuel growth and long-term success. Tune in to learn how to make your customers love you - so you can love those revenue results right back!
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