Your Next Step with Mahdieh Rassafiani
Everyone romanticises walking away from the safe path. Olly actually did it. director title, nice car, the income he chased since his twenties. Then he hit rock bottom, got sober, and gave it all up to bootstrap a health and wellness brand he knew nothing about. In this episode Olly (founder of Sunday Salt) and I talk about what success really means once money stops being the answer, the brutal reality of building sunday salt from ground zero, burning through 90k pre-revenue, and how documenting the messy founder journey openly pulled in a whole network of people providing valuable advice. This one is for anyone standing at the edge of a big decision, wondering if they have the courage to start over. WHAT WE COVER: * Redefining success after you get everything you thought you wanted. * Hitting rock bottom and rebuilding piece by piece. * Why the skill curve is always steeper than you think, and so is your ability to learn. * Managing future stress by living the worst case once, then moving on. * Building brand and community before you even have a product. * Documenting the journey as an underrated arbitrage. * How complementary co-founders cover each other's blind spots. * Balance as a discipline, not a default. TIMESTAMPS 00:00 — Cold open: the night that changed everything 01:35 — Who is Olly: from Bathurst basketball obsession to real estate director to founder 04:19 — Redefining success: from money and status to fulfillment and freedom 06:26 — Rock bottom: waking up with no memory and getting sober 16:05 — The brutal first 30 days: hating his own content and starting from zero 23:15 — Why gels and electrolytes: the ingredient gap nobody else was solving 30:10 — The real cost of building a product: a $250K packaging call and a hidden expense 34:02 — Going public with the numbers: the $6300k bill that brought in free mentors 39:43 — Angel investors vs. bootstrapping: what Olly actually wants in a partner 52:47 — What's next: building community before the product even exists CONNECT WITH OLLY WILLIAMS INSTAGRAM — https://www.instagram.com/ollywynnwilliams/ [https://www.instagram.com/ollywynnwilliams/] LINKEDIN — https://www.linkedin.com/in/oliver-williams-688432241/ [https://www.linkedin.com/in/oliver-williams-688432241/] TIKTOK — https://www.tiktok.com/@oliverwilliams952 [https://www.tiktok.com/@oliverwilliams952] INFORMATION ON SUNDAY SALT WEBSITE — https://www.sundaysalt.com.au/?srsltid=AfmBOornzD9gpp3mvqd-JdVIphvruZtA7qxBEj_JopBQOVNsCfd0QMuM [https://www.sundaysalt.com.au/?srsltid=AfmBOornzD9gpp3mvqd-JdVIphvruZtA7qxBEj_JopBQOVNsCfd0QMuM] INSTAGRAM — https://www.instagram.com/sundaysaltau/ [https://www.instagram.com/sundaysaltau/] LINKEDIN — https://www.linkedin.com/company/sunday-salt/posts/?feedView=all [https://www.linkedin.com/company/sunday-salt/posts/?feedView=all] TIKTOK — https://www.tiktok.com/@sundaysaltau [https://www.tiktok.com/@sundaysaltau] CONNECT WITH MAHDIEH INSTAGRAM — https://www.instagram.com/mahdieh.rassafiani/ [https://www.instagram.com/mahdieh.rassafiani/] FOLLOW YOUR NEXT STEP PODCAST INSTAGRAM — https://www.instagram.com/yournextstep.pod/ [https://www.instagram.com/yournextstep.pod/] TIKTOK — https://www.tiktok.com/@yournextstep.pod [https://www.tiktok.com/@yournextstep.pod] YOUTUBE — https://www.youtube.com/@YourNextStepPodcast [https://www.youtube.com/@YourNextStepPodcast]
12 Folgen
Kommentare
0Sei die erste Person, die kommentiert
Melde dich jetzt an und werde Teil der Your Next Step with Mahdieh Rassafiani-Community!