Behavioral Grooves Podcast

Throwback Thursday: The Surprising Power of One Word | Jonah Berger

It’s Throwback Thursday at Behavioral Grooves, and we’re revisiting one of our favorite conversations with bestselling author Jonah Berger on the surprising power of words. Tiny shifts in language can shape behavior, influence relationships, and even change how others see us. Jonah reveals the “magic words” that captivate, motivate, and persuade, and shares practical tips for turning actions into identities, priming behavior with language, and making every word count. Topics [3:27] Welcome and speed round questions. [5:09] Why asking for advice makes us actually seem smarter. [7:17] Using abstract vs. concrete language. [12:42] How Jonah researched the use of language. [16:49] How can our language affect our relationships. [19:31] Turning actions into identities. [22:47] Priming behavior with language. [25:00] Do the lyrics of songs help explain their success? [28:27] Grooving Session with Tim and Kurt on why words matter. Links About Jonah [https://jonahberger.com/] Magic Words: What to Say to Get Your Way by Jonah Berger [https://behavioralgrooves.com/episode/the-catalyst-with-jonah-berger/] Join us on Substack! [https://bgpodcast.substack.com/] Join the Behavioral Grooves community [https://www.facebook.com/groups/1025501742354651] Subscribe to Behavioral Grooves on YouTube [https://www.youtube.com/@behavioralgrooves] Support Behavioral Grooves [https://bgpodcast.substack.com/subscribe?utm_source=menu&simple=true&next=https%3A%2F%2Fbgpodcast.substack.com%2F] Music Links Suzanne Vega, DNA - Tom's Diner  [https://www.youtube.com/watch?v=j4jtIDaeaWI] RUN DMC - Walk This Way (ft. Aerosmith) [https://www.youtube.com/watch?v=4B_UYYPb-Gk&ab_channel=RUNDMCVEVO]

The Productivity Myth That’s Burning You Out | Natalie Nixon, PhD

What if the key to better work isn’t doing more, but moving more, resting better, and thinking differently? Dr. Natalie Nixon joins us to unpack her Move, Think, Rest framework and explain why creativity thrives when we step away from hustle culture. From walking meetings and daydreaming to embracing ambiguity and redesigning how we work, this episode offers a powerful reframe for anyone feeling burned out or stuck. Topics [0:00] Introduction and speed round with Natalie Nixon [10:20] Burnout, hustle culture, and redesigning how we work [16:12 Productivity myths from the Industrial Revolution [20:34] Movement hygiene and the benefits of walking [26:39] The Move, Think, Rest model [30:27] How to embrace ambiguity instead of fighting it [38:27] The importance of scaling rest [44:38] How Natalie finds her groove [48:25] Grooving Session: Reframing productivity and creativity  ©2026 Behavioral Grooves Links MTR Challenge [https://www.figure8thinking.com/] Natalie Nixon [https://www.figure8thinking.com/about/] Move. Think. Rest. By Natalie Nixon, PhD [https://www.amazon.com/gp/product/0306835584?tag=hacboogrosit-20] Join us on Substack! [https://bgpodcast.substack.com/] Join the Behavioral Grooves community [https://www.facebook.com/groups/1025501742354651] Subscribe to Behavioral Grooves on YouTube [https://www.youtube.com/@behavioralgrooves] Support Behavioral Grooves [https://bgpodcast.substack.com/subscribe?utm_source=menu&simple=true&next=https%3A%2F%2Fbgpodcast.substack.com%2F] Music Links Check out Natalie Nixon's Playlist for: Move [https://open.spotify.com/playlist/3C3km7YEZNLkoqtc1UbkpJ?si=s4V6qOSbR0yJgl8xQThBFQ&pi=A7WImbg8SFy6k] Think [https://open.spotify.com/playlist/5f7Bv2GYLzhet7Lk1j3Tpq?si=_EjiEOwRSiyf-e-z_-gC8w&pi=fJeuGN4DR9ius] Rest [https://open.spotify.com/playlist/5hvv9gUiKLOlb62TF0xWcV?si=SKLiVNV_Tna_jJm7D5WA_A&pi=-C-s_d9hQn2wi]

Best Behavioral Science Books of 2025 (According to us)

In this annual “best of the best” episode, we revisit the behavioral science books that most influenced our thinking this year. Rather than ranking titles, we explore what made each book impactful; from happiness and psychological richness to leadership, teams, and behavioral economics, and why these ideas continue to challenge how we think, work, and live. Topics [0:00] Can we really rank “best” books? [2:08] Book Giveaway - How to join [3:34] Psychological richness and happiness [5:50] Redefining wealth beyond money [7:21] The illusion of self-derived beliefs [8:25] Getting out of your own way [11:11] The power of mattering at work [13:21] Rethinking happiness [15:01] Behavioral science in the real world [16:45] Behavioral economics [19:52] Behavioral science in marketing and advertising [20:19] Closing thoughts and community invite  ©2026 Behavioral Grooves Links Life in Three Dimensions – Shigehiro Oish [https://www.google.com/aclk?sa=L&ai=DChsSEwjb9f7Lz-WRAxUtLNQBHe1cJq0YACICCAEQARoCb2E&co=1&ase=2&gclid=CjwKCAiAjc7KBhBvEiwAE2BDOVXFVlVTmNM2LwR6XkU-Qmq9rdA05zh4drwK8RmIwxdjwUBXdYSE6RoCQFcQAvD_BwE&ei=_u5TaczVC7iomtkP94-W0AM&cid=CAAS0wHkaPuWeOzYueM9kNSuIU7zBh2SdklGLSDnz7oj441nWlvqlCN9esfK4vcHFELxdHFOoqjXgDjlAea5cCSsAyJFQzF6_QK9klGGJ1FIyKb4NQCyL23pYNMH-DHBBYJoxwBW0bXG75R2WcpXY1qZmbS-9Ynjwe9yeGiKC1Nnrlf8cajoFHFq8KN_jEaoPHNtQFfEaLXzV6xPeYXXRU0FDimaRcghZcOrO5cpwU71eM4KXGac04Juu28I0UCNMxCN7eMi0e7RmPXohhApupbJQ56OKfCW&cce=2&category=acrcp_v1_33&sig=AOD64_3gFkHXDogHn22SyrL8x0JFeG-cvA&q&sqi=2&nis=4&adurl&ved=2ahUKEwjMzPjLz-WRAxU4lCYFHfeHBToQ0Qx6BAgxEAE]i The Soul of Wealth – Daniel Crosby [https://www.amazon.com/Soul-Wealth-reflections-money-meaning/dp/1804090441] The Knowledge Illusion – Steven Sloman [https://www.amazon.com/Knowledge-Illusion-Never-Think-Alone/dp/039918435X] Detach – Bob Rosen [https://www.amazon.com/Detach-Ditch-Your-Baggage-Fulfilling/dp/1637746458] The Collective Edge – Colin Fisher [https://www.penguinrandomhouse.com/books/741946/the-collective-edge-by-colin-m-fisher/] The Power of Mattering – Zach Mercurio [https://www.amazon.com/Power-Mattering-Leaders-Culture-Significance/dp/B0D8XMWCLJ] What We Value – Emily Falk [https://www.amazon.com/What-We-Value-Neuroscience-Choice/dp/1324037091] Beyond Happy – Mark Fabian [https://www.amazon.com/Beyond-Happy-Dr-Mark-Fabian/dp/1835010490] The Doors You Can Open – Rosalind Chow [https://www.amazon.com/Doors-You-Can-Open-Influence/dp/1541702751] The Housefly Effect – Eva van den Broek & Tim den Heijer [https://www.amazon.com/Housefly-Effect-Psychology-Everyday-Behaviour-ebook/dp/B0D497657R] The Winner’s Curse – Richard Thaler & Alex Imas [https://www.amazon.com/Winners-Curse-Behavioral-Economics-Anomalies/dp/1982165111] Meditations for Mortals – Oliver Burkeman [https://www.amazon.com/Meditations-Mortals-Embrace-Limitations-Counts/dp/0374611998] Hacking the Human Mind – Richard Shotton [https://www.amazon.com/Hacking-Human-Mind-behavioral-science/dp/1804091324] Join us on Substack! [https://bgpodcast.substack.com/] Join the Behavioral Grooves community [https://www.facebook.com/groups/1025501742354651] Subscribe to Behavioral Grooves on YouTube [https://www.youtube.com/@behavioralgrooves] Support Behavioral Grooves [https://bgpodcast.substack.com/subscribe?utm_source=menu&simple=true&next=https%3A%2F%2Fbgpodcast.substack.com%2F] Music Links Groovy Listening 2025 Playlist [https://open.spotify.com/playlist/0TPp1BDjTUXnel6HRrDNCT?si=Ch59sxtXSTyr_em-NPbSeA]

Why Is It So Hard to Stick to Our Resolutions? | Ayelet Fishbach (Republish)

Happy New Year, Groovers! This week, we're taking some time-off and sharing an oldie but a goodie - our conversation with Ayelet Fishbach.  The start of a new year often brings fresh motivation...and then we burnout. But why? In this recast, we are joined by Dr. Ayelet Fishbach to explore why willpower-driven resolutions fail and how behavioral science offers a smarter way to set goals that last. Through an examination of her research, we unpack meta-motivation, the problem with "the middle" and how you can design your goals better so that they carry momentum through January and beyond.  ©2025 Behavioral Grooves Topics [0:00] Motivation and Willpower - a New Perspective with Ayelet Fishbach [3:19] The Marshmallow Test and Its Misinterpretation [7:52] Meta Motivation and Its Implications [14:28] The Role of Intrinsic and Extrinsic Motivation [18:17] Problems Around Goal Achievement [32:41] The Important of Aspirational Goals [42:58] Strategies for Overcoming the Problem of "the Middle" [48:33] Key Takeaways ©2025 Behavioral Grooves Links About Ayelet [https://www.ayeletfishbach.com/] Get It Done: Surprising Lessons from the Science of Motivation [https://www.amazon.com/Get-Done-Surprising-Lessons-Motivation/dp/0316538345] Music Links Best of NPR Tiny Desk [https://youtube.com/playlist?list=PLpMeMa_SYfkNekzlLxm8jaTUJOcW3peCL&si=PvBn_yCpG1THe12K]

Why We Gather: The Psychology of Holiday Rituals

Why do holiday rituals matter so much to our happiness and sense of connection? In this pre-Christmas special, we unwrap (ho ho ho…) the behavioral science behind gatherings and traditions—from Thanksgiving dinners to baking cookies and watching favorite holiday movies. Learn how rituals differ from habits, why they help reduce anxiety, and how small, intentional moments can strengthen belonging, refresh traditions that feel stale, and make the holiday season feel more meaningful and enjoyable. Topics [0:00] Understanding the Importance of Gatherings and Rituals [5:19] The Role of Multiple Groups in Identity [8:06] Defining Rituals [14:13] Maintaining the Meaning of Rituals [19:00] Practical Ways to Add Intention to the Holidays [22:15[ A Question for Your Next Gathering ©2025 Behavioral Grooves Links Join us on Substack! [https://bgpodcast.substack.com/] Join the Behavioral Grooves community [https://www.facebook.com/groups/1025501742354651] Subscribe to Behavioral Grooves on YouTube [https://www.youtube.com/@behavioralgrooves] Support Behavioral Grooves [https://bgpodcast.substack.com/subscribe?utm_source=menu&simple=true&next=https%3A%2F%2Fbgpodcast.substack.com%2F] Musical Links Nat King Cole - The Christmas Song [https://youtu.be/A8eWaR8ONvw?si=7HDspIkji36AlYsL] Tim Minchin - White Wine in the Sun [https://youtu.be/fCNvZqpa-7Q?si=QNqX8cKtpptuvc5E]