Brew Your Market Podcast

What The F&$# is Cancel Culture ft. raginyy | The Brew Your Market Podcast

“Cancel culture,” as a concept, feels inescapable. The phrase has been connected to anything from free speech debates to Bollywood blockbusters; it is often used in news articles and informal social media conversations. It occasionally appears to be all-encompassing, as if all current dialogue must now exhaustingly and continuously lead to either an effort to "cancel" anyone whose beliefs cause controversy or to allegations of cancel culture in action, however unjustified. In this era of content creation a new phenomenon has emerged: the weaponization of cancel culture & the effect of cancel culture can be deep. In today's #BrewYourMarket Podcast, catch up Rakshit & Raginy talk about this culture & analyze its effect in detail. Let us know your opinions in the comment section.

How Dabble's play captured parents’ hearts | The Brew Your Market Podcast

It's challenging to find success in a start-up. But when someone decides to put in the effort and pursue something original, they are just unstoppable. A made-in-India company called "Dabble" was founded in Bangalore. The start-up creates art supplies for young children that are toxic-free and safe for children. Their goal is to encourage creativity and unrestricted expression to spread the joy of art. Karen Saldanha and Neha Bajaj, Co-founded Dabble after seeing a lack of kid-friendly, toxin-free goods for play and creativity. At NSRCEL, IIM Bengaluru, a women-led start-up is being nurtured. As deal winners on Shark Tank India Season 2, the team also received a grant of Rs 25 lac from the ITBT department of the Karnataka government as well as the Elevate award for innovation. Want to know the steps that took Dabble up the success ladder, Hear Shashank interview Karen Saldanha & quench your curiosity. Let us know what you liked & would like better in the podcast. _________ What is Brew Your Market -  Brew Your Market is a knowledge hub where one can find some of the best Marketing, Branding, and Business content via various communication channels. We aspire to make people learn more about the world of marketing and make information from that world more accessible and fun. Hit a like, spread the word, and subscribe to our channel for the latest updates. ________ Learn something new every week by following us on: Instagram: https://www.instagram.com/brewyourmarket [https://www.instagram.com/brewyourmarket] Youtube: https://www.youtube.com/@brewyourmarket [https://www.youtube.com/@brewyourmarket] LinkedIn: https://www.linkedin.com/company/brewyourmarket [https://www.linkedin.com/company/brewyourmarket] Twitter: https://twitter.com/brewyourmarket [https://twitter.com/brewyourmarket] Pinterest: https://pin.it/1C653gP [https://pin.it/1C653gP] ________ Karen Saldanha: https://www.linkedin.com/in/karen-saldanha-44029812/ [ https://www.linkedin.com/in/karen-saldanha-44029812/] Shashank SN: https://shashanksn.com [https://shashanksn.com] NSRCEL: https://nsrcel.org/ [https://nsrcel.org/] #startup #sharktank #dabble #success #india #podcast #bangalore #creativity #sharktankindia #sharktankindiaseason2

How will Zomato's fee surge affect the Food business? | #HopefullyMarketing

We all know that Zomato’s s business strategy has changed the food business sector, it's time for a change again.  Zomato and other food delivery services have made significant adjustments to their pricing, causing customers to pay more for their orders. In recent months, meal delivery apps have raised their delivery prices, tightened their order cancellation policies, implemented dynamic pricing, and raised the costs of their loyalty programs.  The Economic Times has been notified by restaurants that are featured on these platforms that the aforementioned adjustments, together with lower discounts, have hurt order numbers. An analyst informed the newspaper that since October for Zomato. the monthly decline in order numbers is predicted to be between 5 and 6 percent.  Want to analyze the effect in depth?  Join Shashank & Rakshit in our weekly #HopefullyMarketing podcast.  Watch now!

How To Use AI in Branding ft. Michael Jenda | The Brew Your Market Podcast

The way designers operate is evolving to become more effective and quick thanks to artificial intelligence. AI technologies like Adobe Sensei and Canvas Magic Resize employ machine learning algorithms to automate time-consuming processes like resizing, retouching, and color correction, accelerating and streamlining the creative process.  The branding process is also changing as a result of artificial intelligence. Machine learning algorithms are used by AI-powered brand analysis solutions like Brandwatch to evaluate customer data and offer insights into brand impressions. This enables businesses to find out what consumers are saying about them online and to decide how to strengthen their branding.  Is it all too good to be true?  Let's find out that and more about how How AI is Transforming Design and Branding & how designers & entrepreneurs can navigate through this journey.  Watch Shashank interview the award-winning creative director, designer, agency owner, and author - Of burn Your Portfolio & The Psychology of Graphic Design Pricing - Michael Janda, for all your answers.

How to build brand love and why it matters now? | #HopefullyMarketing

People's greatest traits might emerge during a crisis. The same is true for businesses. Consumer behavior trends are still being significantly reshaped by the year 2020. More than ever, we could all use some motivation to create new ways for businesses to adjust to the times. How can your business strategy be modified to take into account changing client demands? Research has shown that emotions from past or similar experiences might change people's choices when they are forced to make a choice. In actuality, people rarely make purchases based just on rationality. Rather, individuals act in this way for emotional reasons. Customer retention and sales success are frequently greatly impacted by this very invisible emotional bond between your business and the consumer. This valentine's month, Join Shashank & Rakshit as they the love that makes the business world go around, The love between Brand & Customer. Come join them & leave your thoughts.