CMO Confessions

Ep. 44: Elana Anderson, Chief Marketing Officer of Veracode

In today’s episode,  Elana Anderson, CMO of Veracode, and Cheri Keith, Head of Strategy and Research at ON24, discuss Elana’s career, how work life has changed with the pandemic and B2C trends that B2B can use. As always, you can find the full episode of CMO Confessions on Podbean here [https://cmoconfessions.podbean.com/] an edited transcript of our conversation below. You can learn more about Elana’s career and experiences through her LinkedIn page here [https://www.linkedin.com/in/eranderson/] and Twitter feed here. [https://twitter.com/ELANAERA] If you’re interested in listening to our growing podcast series, you can find all of our episodesright here on Podbean [https://cmoconfessions.podbean.com/]. Alternatively, you can also find us on both iTunes [https://itunes.apple.com/us/podcast/cmo-confessions/id1368112212?mt=2?UTM_source=on24blogpost&utm_medium=blog&utm_campaign=CMOConfessionsEp5®ion=USA]and Google Play [https://play.google.com/music/listen#/sulp] stores.

Ep. 43: Steve Daheb, Chief Marketing Officer of ON24

Hello and welcome to the latest episode of CMO Confessions, our B2B podcast with marketing and sales’ top leaders. Today’s CMO Confessions features Steve Daheb, Chief Marketing Officer at ON24. In this episode, Steve and Cheri Keith, Head of Strategy and Research at ON24, discuss his career, pet peeves and the challenge of marketing to marketers. You can learn more about Steve and his background by viewing his LinkedIn page here [https://www.linkedin.com/in/stevedaheb/] and Twitter here. [https://twitter.com/steve_daheb]

Ep. 42: David Clarke, Executive Vice President, Chief Experience and Chief Marketing Officer of UnitedLex

Welcome back to another episode of CMO Confessions, our B2B podcast with marketing and sales’ top leaders. Today’s CMO Confessions features David Clarke who is the Executive Vice President, Chief Experience and Chief Marketing Officer of UnitedLex. In today’s episode, Cheri Keith, Head of Strategy and Research at ON24, and David chat about his time as one of the first Chief Experience Officers in the early 2010s and how experience-focused companies set themselves apart from others. To learn more about David’s career and interests, check out his profiles on LinkedIn page here [https://www.linkedin.com/in/dclarke/] and Twitter here. [https://twitter.com/dlclarke]

Ep. 41: Pierre Custeau, Senior Vice President of Product of MRP

Welcome back to another episode of CMO Confessions, our B2B podcast with marketing and sales’ top leaders. Today’s CMO Confessions features Pierre Custeau, Senior Vice President of Product at MRP. In today’s episode, Pierre and Cheri Keith, Head of Strategy and Research at ON24, discuss Pierre’s experience going from music producer to MarTech producer, the challenges facing CMOs today and how AI could enhance marketing. If you’re interested in listening to additional episodes in our CMO Confessions podcast series, you can find all of our episodesright here on Podbean [https://cmoconfessions.podbean.com/]. You can learn more about Pierre and his background, you can view his LinkedIn page here [https://www.linkedin.com/in/pierrecusteau/] and Twitter here. [https://twitter.com/pierrecusteau]

Ep. 40: Danielle Levitas, Formerly of App Annie & IDC

In today’s episode, Danielle and Cheri Keith, Head of Strategy and Research at ON24, discuss Danielle’s career and life at a startup, what makes a marketer a marketer in today’s world and what the future may hold for large trade shows and tentpole events.As always, you can find the full episode of CMO Confessions on Podbeanhere [https://cmoconfessions.podbean.com/]an edited transcript of our conversation below. You can learn more about Danielle’s background and experiences through her LinkedIn pagehere [https://www.linkedin.com/in/dlevitas/]and her Twitter feedhere. [https://twitter.com/dlevitas?lang=en] If you’re interested in listening to our growing podcast series, you can find all of our episodesright here in [https://cmoconfessions.podbean.com/]Podbean. Alternatively, you can also find us on bothiTunes [https://itunes.apple.com/us/podcast/cmo-confessions/id1368112212?mt=2?UTM_source=on24blogpost&utm_medium=blog&utm_campaign=CMOConfessionsEp5®ion=USA]andGoogle Play [https://play.google.com/music/listen#/sulp]stores. Welcome to another edition of CMO Confessions!