engelsk
Business
Begrænset tilbud
Derefter 99 kr. / månedOpsig når som helst.
This podcast is based on The Customer Science Handbook by Alexander Chernev, professor of marketing at the Kellogg School of Management at Northwestern University. Drawing on decades of research in psychology, behavioral economics, and marketing, it examines the forces that shape customer behavior and offers a systematic approach to creating customer value. Across the different aspects of the customer experience—from triggering a dormant customer need and engaging customers with the company’s offerings to designing impactful consumption experiences and building enduring customer loyalty—this podcast will help you create transformative customer experiences.
46 episoder
Vælg dit abonnement
Mest populære
Begrænset tilbud
Premium
20 timers lydbøger
Podcasts kun på Podimo
Ingen reklamer i podcasts fra Podimo
Opsig når som helst
2 måneder kun 19 kr.
Derefter 99 kr. / måned
Premium Plus
100 timers lydbøger
Podcasts kun på Podimo
Ingen reklamer i podcasts fra Podimo
Opsig når som helst
Prøv gratis i 7 dage
Derefter 129 kr. / måned
2 måneder kun 19 kr. Derefter 99 kr. / måned. Opsig når som helst.