Problem Solved

Podcast af Fastener

engelsk

Business

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Problem Solved, by Fastener, is a podcast that delves into the challenges facing publishers today and the innovative solutions being employed by industry experts to overcome them. Topics range from audience growth and monetization to new technologies and the evolving reading habits of consumers. Through candid conversations and practical advice, listeners gain valuable insights into the strategies, tactics, and tools that successful publishers are using to stay ahead of the curve.

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Create with Nova: Dynamic Ad Products from Social

In this episode of "Problem Solved" by Fastener, Jay Westlin speaks with Matt Crenshaw, the President of Nova, about the challenges publishers face in generating revenue and the solutions they offer. Matt argues that while many publishers have diversified their revenue streams through subscriptions and e-commerce, the vast majority of them are still ad-supported businesses, and therefore the key to success is delivering more value to advertisers, rather than focusing solely on data.

21. apr. 2023 - 14 min

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