Behind the Roast
The conversation delves into the birth of Bear box Brew, its journey, product development, customer engagement, expansion plans, brand promotion, coffee sourcing, roasting process, target audience, market strategy, trademarking, new product launch, business growth, expansion into retail, product usage, market trends, retail strategy, distribution, marketing, branding strategy, business growth, market expansion, product enjoyment, consumption habits, and social media and content creation strategy. The conversation covers the development of a social media strategy for a coffee business, insights into the coffee industry, product development, workplace promotion, sustainable practices, business expansion, local manufacturing, distribution, environmental impact, and social media marketing. The guests share their experiences, challenges, and future plans for their coffee business, providing valuable insights into the industry and their journey as entrepreneurs. Takeaways * Outdoor-inspired coffee brand * Expansion into retail * Product experimentation and development Social media strategy * Coffee industry insights Chapters * 00:00 Social Media and Content Creation Strategy * 22:12 Electric Cars and Sustainable Practices * 27:14 Social Media Marketing and Brand Promotion Follow Bear Box Brew IG: https://www.instagram.com/bearboxbrew?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== [https://www.instagram.com/bearboxbrew?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==] TikTok: https://www.tiktok.com/@bearboxbrew?is_from_webapp=1&sender_device=pc [https://www.tiktok.com/@bearboxbrew?is_from_webapp=1&sender_device=pc] Subscribe to Podcast https://behindtheroastpodcast.riverside.com/ [https://behindtheroastpodcast.riverside.com/]
16 episodios
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