Episode 47: The Best Sustainability Habits Start At Home with Badjie and Bea Trinidad
Sustainability becomes more powerful when it is passed down through generations. Chit Juan sits down with Badjie and Bea Trinidad, daughter and granddaughter of zero-waste pioneer Annie Guerrero, to talk about how one woman’s practical, disciplined way of living became a lasting family legacy. From the founding of CCA Manila to embedding green practices into culinary education and everyday life, this conversation explores how sustainability can be taught, lived, and shared across generations. It’s a moving reminder that when values are rooted in family, they can shape schools, communities, and the next generation of changemakers.
GUEST BIO:
Badjie Trinidad is a hospitality leader, educator, and CEO behind one of the Philippines’ pioneering homegrown food, hospitality, and education enterprises. For over 35 years, she has helped build the well-loved Cravings brand and, together with her mother, Susana “Annie” P. Guerrero, co-founded CCA Manila, the country’s first formal culinary school, as well as the Asian School for Hospitality Arts (ASHA). A Certified Public Accountant and entrepreneur, Badjie continues a strong legacy of purposeful food, sustainability, and people-centered hospitality, carrying forward the values that helped shape both the family business and culinary education in the Philippines. Joining her in this episode is Bea Trinidad, who represents the next generation of this family legacy and its commitment to good and green living.
WHAT YOU’LL LEARN:
* Annie Guerrero’s zero-waste legacy
* Sustainability as a system, not a trend
* How CCA Manila teaches zero-waste practices
* Passing on sustainable values across generations
* Annie’s zero-waste programs for schools and communities
* Simple ways families can start living good and green
QUOTES:
* Sustainability is a system. It's not a personality. —Bea Trinidad
* Her philosophy was: it has to be local, practical, and use common sense. —Badjie Trinidad
* My grandmother has always said that it's not a trend. It's really a way of life. —Bea Trinidad
* She operated our kitchen like a commissary, even if it was just for the house. —Badjie Trinidad
* It doesn't have to be perfect as long as you know you have that intention. —Badjie Trinidad
LINKS or RESOURCES MENTIONED:
Connect with Badjie and Bea Trinidad
* Center for Culinary Arts Manila (CCA Manila) - https://cca-manila.edu.ph/ [https://cca-manila.edu.ph/]
* The Cravings Group - https://www.cravingsgroup.com [https://www.cravingsgroup.com]
* Bea Trinidad on Instagram - https://www.instagram.com/beatrinidad_/ [https://www.instagram.com/beatrinidad_/]
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