The Indie Coach

Your Film Isn't For Everyone

Film Marketing and Understanding Your Audience Most indie filmmakers don’t have a marketing problem - they have an audience clarity problem. In this episode of The Indie Coach Podcast, we talk about why filmmakers need to know who their film is for before they shoot, raise money, or build a distribution plan. Because “my film is for everyone” is not a strategy. We cover why audience clarity affects your title, poster, logline, trailer, investor pitch, and overall marketing plan. Check out Jordon's site here: FlmLnk [https://www.flmlnk.com/] Bottom line: A great film is not enough. You need to know who it’s for, why they care, and how you’re going to reach them.

How can indie filmmakers use AI ethically and still get wins?

AI is not the enemy. But lazy, careless, unethical use of AI absolutely can be. In this new episode of The Indie Coach, I talk with Damion Taylor about how filmmakers can use AI ethically for real wins - not shortcuts, not gimmicks, but practical support for the pain points indie filmmakers face every day. This is also part of a new format for the show. Instead of broad conversations, we are going to hyper-focus on one specific industry pain point and bring a clear perspective to it. This episode’s pain point: How do filmmakers use AI without losing the human element? We talk about where AI can help, where it can hurt, and why the filmmaker still has to lead the process. Curious where you land on this: Is AI a threat to filmmakers, or a tool we need to learn how to use wisely?

Do you have a list of investor?? 'Cause you need one!

You don’t need “one investor.” You need an investor pool.   If you only have a few people to ask, you don’t have a funding strategy - you have hope.   In my free webinar, I’ll show you how to start finding and organizing potential investor candidates the right way.   Email me: INVESTORS and I’ll send you the details. ron@theconceptcompass.com [ron@theconceptcompass.com]

Most filmmakers are asking the wrong question - my interview with Brad Silverman of Kappa Studios

Most filmmakers are asking the wrong question. It’s not just, “How do I make my movie?” It’s also, “Will this sell... and what happens after it’s finished?” In my latest podcast episode, I sat down with Brad Silverman to talk about the side of filmmaking too many creatives overlook: * what filmmakers often get wrong * how companies like Kappa can help projects that don’t quite land * whether post, distribution help, insurance, and deliverables are actually within reach * the importance of distribution transparency * how sales reporting and “fancy bookkeeping” really work * and the big question every filmmaker needs to ask: Will this actually sell? We also touched on the realities of budget, percentages, and what it takes to position a project for the marketplace. If you’re serious about filmmaking as a business, not just an art form, this conversation is worth your time. https://kappastudios.com/ [https://kappastudios.com/]

The Indie Coach Podcast: Lindsey Hughes of PitchMaster.com

Most creators are not thinking big enough about their story. On the latest episode of The Indie Coach Podcast, I interview Lindsey Hughes of PitchMaster.com [https://pages.thepitchmaster.com/newsfeed] about how to pitch your project better and how to take your script and turn it into a book. We talk pitching, elevator pitches, lookbooks, comps, financials, IP development, and why your story may have more value than just one format. If you are a filmmaker or writer trying to build something real, this episode is for you.