More Than Streams w/ Finch Bergling

For Musicians Who Feel Behind

AI can generate a song in minutes. What it cannot do is give you the experience of making one. This episode is for every musician who has been building something for years and is still waiting for the numbers to catch up 💗 Resources and links: 🧩 Turning Playlists Into Fans Free Training [https://finchbergling.com/freetraining] 🧩 Free 100-page marketing guide [https://finch.kit.com/100pageguide?utm_source=podcast] 🧩 Become a Successful Playlist Curator Course [https://www.finchbergling.com/successful-curator?utm_source=podcast] 🧩 Your First Hit Song Program [https://www.finchbergling.com/yourfirsthitsong?utm_source=podcast] Connect with Finch: 🧩 Finch on Instagram [https://www.instagram.com/finchbergling/] 🧩 Subscribe to my Weekly Newsletter [https://finch.kit.com/7ba2f8efc0] 🧩 Also on YouTube [https://www.youtube.com/@finchbergling]

Why 100,000 Streams Still Feels Like Nothing

In this episode, I walk you through the full system for turning Spotify listeners into long-term fans, including where most musicians lose people and how to fix every step. The stream count is not the number that matters. This episode shows you which one does. Resources and links: 🧩 Turning Playlists Into Fans $1 Training [https://stan.store/finchbergling/p/turningplaylistsintofans] 🧩 Free 100-page marketing guide [https://finch.kit.com/100pageguide?utm_source=podcast] 🧩 Become a Successful Playlist Curator Course [https://www.finchbergling.com/successful-curator?utm_source=podcast] 🧩 Your First Hit Song Program [https://www.finchbergling.com/yourfirsthitsong?utm_source=podcast] Connect with Finch: 🧩 Finch on Instagram [https://www.instagram.com/finchbergling/] 🧩 Subscribe to my Weekly Newsletter [https://finch.kit.com/7ba2f8efc0] 🧩 Also on YouTube [https://www.youtube.com/@finchbergling] I hope you enjoyed this episode 🙌 Please follow More Than Streams so you never miss an episode! Thanks for listening 🙏

Inside My $4,000/Month Playlist Business

In today's episode, I'm sharing my entire playlist masterclass that I usually charge for - completely free. I talk about how I cut my playlist ad costs from 20 cents to 5 cents per conversion and built a $4,000/month curation business while spending less on ads. I discuss the hidden audience method that dropped my costs by 50%, the stop-scroll ad formula that makes people forget they're watching an ad, the 60-80-5-1 playlist formula that maximizes engagement, why saves don't equal listeners (and how to fix that), and the direct submissions blueprint that brought me an extra $3,000 without relying on any platform. If you're running playlist ads and burning money with bad conversions, this one will change everything. 👉 Join The Curator Scale System [https://finchbergling.com/successful-curator] Resources and links: 🧩 Turning Playlists Into Fans $1 Training [https://stan.store/finchbergling/p/turningplaylistsintofans] 🧩 Free 100-page marketing guide [https://finch.kit.com/100pageguide?utm_source=podcast] 🧩 Become a Successful Playlist Curator Course [https://www.finchbergling.com/successful-curator?utm_source=podcast] 🧩 Your First Hit Song Program [https://www.finchbergling.com/yourfirsthitsong?utm_source=podcast] Connect with Finch: 🧩 Finch on Instagram [https://www.instagram.com/finchbergling/] 🧩 Subscribe to my Weekly Newsletter [https://finch.kit.com/7ba2f8efc0] 🧩 Also on YouTube [https://www.youtube.com/@finchbergling] I hope you enjoyed this episode 🙌 Please follow More Than Streams so you never miss an episode! Thanks for listening 🙏

How to Earn Money in The Music Business

Let's talk about... Money 💸. I spent years figuring out how to make money in the music business, and nobody warned me how wrong my assumptions were. In this episode, I go through 8 income streams independent musicians are using right now, and why streaming is not one of them. Resources and links: 🧩 Turning Playlists Into Fans $1 Training [https://stan.store/finchbergling/p/turningplaylistsintofans] 🧩 Free 100-page marketing guide [https://finch.kit.com/100pageguide?utm_source=podcast] 🧩 Become a Successful Playlist Curator Course [https://www.finchbergling.com/successful-curator?utm_source=podcast] 🧩 Your First Hit Song Program [https://www.finchbergling.com/yourfirsthitsong?utm_source=podcast] Connect with Finch: 🧩 Finch on Instagram [https://www.instagram.com/finchbergling/] 🧩 Subscribe to my Weekly Newsletter [https://finch.kit.com/7ba2f8efc0] 🧩 Also on YouTube [https://www.youtube.com/@finchbergling] I hope you enjoyed this episode 🙌 Please follow More Than Streams so you never miss an episode! Thanks for listening 🙏

How to Build a Brand That Gets You Noticed w/ Jon Gilman (The Racket House)

In today's episode, I'm sitting down with Jon Gilman, artist development strategist and founder of The Racket House. Jon has 15 years in the music industry across management, A&R, marketing, and event production, and he's still an active DJ and producer himself. We talked about: → Why most musicians skip branding and why that's a career-limiting mistake → The difference between visual identity and internal brand (and why you need both) → How to find your "North Star" and use it to make every creative and marketing decision → Why your personality is your most powerful tool in a world full of AI music → How to find content ideas without burning out by scrolling TikTok with intention → How to figure out your target audience without a marketing degree Resources and links: 🧩 Free 100-page marketing guide [https://finch.kit.com/100pageguide?utm_source=podcast] 🧩 Become a Successful Playlist Curator Course [https://www.finchbergling.com/successful-curator?utm_source=podcast] 🧩 Your First Hit Song Program [https://www.finchbergling.com/yourfirsthitsong?utm_source=podcast] Connect with Finch: 🧩 Finch on Instagram [https://www.instagram.com/finchbergling/] 🧩 Subscribe to my Weekly Newsletter [https://finch.kit.com/7ba2f8efc0] 🧩 Also on YouTube [https://www.youtube.com/@finchbergling] Connect with Jon Gilman: 🧩 The Racket House Website [https://www.therackethouse.com/] 🧩 The Racket House on Instagram [https://www.instagram.com/therackethouse/] I hope you enjoyed this episode. Please follow More Than Streams so you never miss an episode. Thanks for listening.