The Iowa Business Podcast

Managing Gen Z: Financially savvy, purpose-driven, high-touch check ins

Like every generation before them, Generation Z has often received criticism and accusations of being soft or poor at communication. While it may be true they have lacked social interactions due to COVID-19 related shutdowns, Jeff Garrison of Results on Purpose explains how their unique purpose-driven focus can be an asset to your company. Based in Iowa, Garrison works with executive leadership teams around the county. Gen Z complaints abound, but beyond the rhetoric Gen Z is very driven when your company explains it's purpose and values clearly he says. One thing to note is their need for constant validation through check-ins. Some leaders see this as annoying, while others see this as an opportunity to shape young employees to grow. 💡 Find this show on your favorite player: https://iowapodcast.com/jeff-garrison-results-on-purpose [https://iowapodcast.com/jeff-garrison-results-on-purpose/] ⚖️ Get guidance from Dentons Davis Brown: https://www.dentons.com/en/dentons-davis-brown [https://www.dentons.com/en/dentons-davis-brown] 🐖 Get a free $30 gift card from Jethro's BBQ: https://iowapodcast.com/jethrosbbq [https://iowapodcast.com/jethrosbbq]

Jethro's BBQ Social media team shares strategy: people over tech

Tens of thousands of views for balancing drinks on a server tray? Jethro's BBQ social media team posts content that, upon first inspection, doesn't seem to have anything to do with their line of business. But clearly something is working. Social media leads, Mason Jeffries and Macy Dirksen, discuss people is more important than tech. 💡 Show Page: https://iowapodcast.com/local-business-social-media-advice [https://iowapodcast.com/local-business-social-media-advice] ⚖️ Guidance from Dentons Davis Brown: https://www.dentons.com/en/dentons-davis-brown [https://www.dentons.com/en/dentons-davis-brown] 🐖 Free $30 gift card from Jethro's: https://iowapodcast.com/jethrosbbq [https://iowapodcast.com/jethrosbbq] Jeffries and Dirksen, both University of Iowa, Tippie College of Business grads, explain the method behind the madness and why business owners over complicate social media marketing. They explain why short videos of antics and getting tossed into dish water are more relatable to viewers than what most other local business owners do.

Managing employee trauma and building loyal cultures with Dr. Nataliya Stone

Almost every employee will go through a traumatic experience in their life and whether you recognize it or not, they will bring emotional baggage into the workplace. Should leaders support their staff in these times or keep a respectful distance? Nataliya Stone, PhD shares detailed research that shows the right kind of support actually builds unwavering loyalty and top-tier culture at your company. Stone says leaders are trained for nearly every workplace scenario, but not what to do when employees lose a spouse, get cancer, have to care for a dying parent, or go through a divorce. She explains why embracing this taboo topic isn't just good for the employee, but your company as a whole. 💡 Find this show on your favorite player: https://iowapodcast.com/handling-trauma-at-work [https://iowapodcast.com/handling-trauma-at-work/] ⚖️ Get guidance from Dentons Davis Brown: https://www.dentons.com/en/dentons-davis-brown [https://www.dentons.com/en/dentons-davis-brown] 🐖 Get a free $30 gift card from Jethro's BBQ: https://iowapodcast.com/jethrosbbq [https://iowapodcast.com/jethrosbbq]

Iowa Startup Week? Founder Kaylee Williams says the 4-day conference will be a major midwest draw.

What is Iowa Startup Week? The inaugural 4-day conference is coming to Des Moines, Iowa and will draw startup talent, investors and startup ecosystem advocates from the entire midwest. Founder Kaylee Williams (and host of our own Iowa Tech Podcast) joins us to break down the event, who's behind it, and why now is the time to start it. 💡 Find this show on your favorite player: https://iowapodcast.com/iowa-startup-week-details [https://iowapodcast.com/iowa-startup-week-details] ⚖️ Get guidance from Dentons Davis Brown: https://www.dentons.com/en/dentons-davis-brown [https://www.dentons.com/en/dentons-davis-brown] 🐖 Get a free $30 gift card from Jethro's BBQ: https://iowapodcast.com/jethrosbbq [https://iowapodcast.com/jethrosbbq] Iowa Startup Week: At a glance A Four-Day Event: A comprehensive four-day conference packed with speakers, educational workshops, and multiple programming tracks. "Best of the Midwest" Pitch Competition: The "backbone" of the week, featuring 30 regional startup semifinalists pitching throughout the week. Main Stage Finals: A free, flagship event on Thursday night, October 1st, at Hoyt Sherman, where the top three startup finalists will compete on stage. Massive Outdoor Festival Footprint: A vibrant resource fair, food trucks, and a beer garden taking over the Gateway District near the Sculpture Park. The JPEC 30-Year Anniversary: A special celebration on Tuesday night in the Sculpture Garden honoring John Pappajohn's legacy, bringing together all the John Pappajohn Entrepreneurial Centers from across the state. Broad Industry Under the Tent: Content and networking tailored around three core platforms: bioscience, advanced manufacturing, and innovative technology/enterprise SaaS. Deep Programming: Access to a packed agenda of concurrent satellite events scattered all around Startup Week, with exclusive perks unlocked by your conference attendee badge. High-Value "Collisions": Organic opportunities to network directly with regional co-founders, local innovators, and coastal investors.

Iowa's biggest entrepreneurial stage isn't just for venture-backed companies

When it comes to startup-land and entrepreneurial-focused events, does it seem like the discussion always revolves around big Series A raises, venture capitalists, and adding the word "Silicon" to everything? Jan Finlayson, Event Director of EntreFest explains what Iowa's largest entrepreneur event is all about. 💡 Find this show on your favorite player: https://iowapodcast.com/entrefest [https://iowapodcast.com/entrefest] ⚖️ Get guidance from Dentons Davis Brown: https://dentons.com/davisbrown [https://dentons.com/davisbrown] 🐖 Get a free $30 gift card from Jethro's BBQ: https://iowapodcast.com/jethrosbbq [https://iowapodcast.com/jethrosbbq] Finlayson explains why most entrepreneurial activity in Iowa doesn't require major raises or billion dollar or even multi-million dollar evaluations. The vast majority of entrepreneurial output in Iowa is from small operations solving big problems.