Beyond the Broadcast: Community Building for Public Media

5 Ways to Monetize a Community

How do organizations actually generate revenue from communities they've built? At our May virtual meetup, Areej AbuAli, author of Community Building for Marketers and the founder of Women in Tech SEO, a global community in marketing and tech, will share successful strategies. Founded in 2019, Women in Tech SEO has over 10,000 global members and 50,000 followers who connect through online groups and in-person conferences in the UK, Europe and USA. Based in the UK, Areej AbuAli is an international speaker, a Google Women Techmaker ambassador, and a UN Women UK delegate.

5 Lessons From Building Community for CNN

When CNN set out to build CNN+, building community was a big part of the plan. Patrick O'Keefe, CNN's former Director of Community and Interactive Product, spearheaded this effort. Prior to that, he helped media companies like Forbes, Ad Age, Men's Health, and The Business Journals. All told, he has been building communities and interactive products for 25 years. Discover what Patrick learned from his experience building communities for media brands.

5 Lessons From Building a Community of Creatives

Building a community of creatives is a natural fit for public media stations, whether it’s local visual artists, musicians, or performers. But what does it take to successfully manage a community of artists? Vi Andrews, Community Lead at Ideas United, oversees a global network of creators dedicated to driving positive social impact. They join Community Building Consultant Seth Resler to share insights from their experience fostering community in the film and media industries.

What Public Media Can Learn About Community From The Video Game Industry

The video game industry stands out as a leader in community building, making it an excellent source of inspiration for broadcasters looking to cultivate their own communities. Joe King, a seasoned social media and community manager with over a decade of experience driving customer engagement and building vibrant online communities for top gaming brands, including Tencent Games, GameStop, and Gearbox, joins talks about what he's learned about online community management working in the industry, and how these lessons apply to public media broadcasters.

What Does a Community Manager Do?

While the job title of "Community Manager" is common in some industries, such as the video game or software-as-a-service industries, it's a foreign concept for most public media outlets. What exactly does a Community Manager do? Max Pete, a Community Engagement Manager at Square, talks to Seth Resler about what he does and what this position might look at a public media station.