Forsidebilde av showet Business of Speed Podcast

Business of Speed Podcast

Podkast av Business of Speed

engelsk

Business

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Business of Speed is the definitive, deep-dive into the money, power, and technology driving modern racing. We don't report the race, we pull back the curtain on the strategy behind it. This show treats global racing as the ultimate laboratory for competitive advantage, focusing on the high-level business decisions that shape the sports. We move past passive sponsorships to explore how teams, brands, and executives leverage racing for technology transfer, cultural relevance, and operational impact. This is where the C-suite goes to learn how to harness velocity into a sustainable business advantage.

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32 Episoder

episode The Godfather of Porsche Racing: Alwin Springer cover

The Godfather of Porsche Racing: Alwin Springer

Alwin Springer arrived in Toronto in 1965, planning to spend a couple of years before heading to the United States. He never really left racing again. On this episode, Vincenzo and Lali talk with the man Porsche calls the Godfather: a former mechanic, co-founder of Andial, and past President and CEO of Porsche Motorsport North America. Springer explains how three broken Porsche engines became his ticket into Vasek Polak's shop, how a confiscated Rolodex pushed him to start his own business in 1975, and how Andial's 935 won the 1983 24 Hours of Daytona before the 962 took over the decade. He also talks about running Jody Scheckter's Can-Am program in 1973, the seven months his team spent cracking the 962's engine computer with the help of a Silicon Valley engineer, and why he's advised Porsche Motorsport for more than two decades without signing a contract. Ask him about Balance of Performance, and he'll tell you the same thing he's told IMSA for years: he wouldn't take that job for a million dollars.

4. juli 2026 - 56 min
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