CONFESSIONS OF THE CRAFT

Confessions of the Craft: Episode 63 - Earthway Products

What happens when the push for “all-natural” lawns goes too far? Seth Szobodi from Earthway Products shares why the growing trend of avoiding chemicals and mowing can quickly turn into a weed takeover. Seth also opens up about key lessons from building a business, including the cost of underpricing early on and why expanding product offerings sooner could help your growth. Create a SiteOne.com account today to start growing your business: https://www.siteone.com/online [https://www.siteone.com/online] YouTube: https://bit.ly/3wGaeJ6 [https://bit.ly/3wGaeJ6] Facebook: https://Facebook.com/SiteOneLandscape/ [https://Facebook.com/SiteOneLandscape/] Twitter: https://Twitter.com/SiteOneSupply [https://Twitter.com/SiteOneSupply] Instagram: https://Instagram.com/SiteOneSupply/ [https://Instagram.com/SiteOneSupply/] LinkedIn: https://www.linkedin.com/company/siteone-landscape-supply/ [https://www.linkedin.com/company/siteone-landscape-supply/]

Confessions of the Craft: Episode 62 - On Top of the World Communities

Host Max McGee catches up with Andy Jorgensen, Director of Community Maintenance Operations at On Top of the World Communities in Ocala, FL at GCSAA. This episode covers everything from record‑cold Florida weather to why face‑to‑face relationships still matter in a tech‑driven industry. Andy shares his perspective on the rise of robotic mowers, how to adapt new technology without losing craftsmanship, and what strong leadership and culture look like during long renovations and tough stretches Create a SiteOne.com account today to start growing your business: https://www.siteone.com/online [https://www.siteone.com/online] YouTube: https://bit.ly/3wGaeJ6 [https://bit.ly/3wGaeJ6] Facebook: https://Facebook.com/SiteOneLandscape/ [https://Facebook.com/SiteOneLandscape/] Twitter: https://Twitter.com/SiteOneSupply [https://Twitter.com/SiteOneSupply] Instagram: https://Instagram.com/SiteOneSupply/ [https://Instagram.com/SiteOneSupply/] LinkedIn: https://www.linkedin.com/company/siteone-landscape-supply/ [https://www.linkedin.com/company/siteone-landscape-supply/]

Confessions of the Craft: Episode 61 - Rugged Earth Landscaping

In this episode, we sit down with Sean of Rugged Earth Landscaping and Wild Landscape Lighting, a former supply teacher turned owner of an award‑winning, full‑service landscape firm in Muskoka and President of Landscape Ontario’s Muskoka North chapter. Sean shares how his teaching background shaped his communication style, team leadership, and client relationships, and why people‑first leadership and thoughtful design help elevate both projects and the industry.  Plus, hear about his 340-foot-long recycling waterfall and rapids system project under a bridge-house. Create a SiteOne.com account today to start growing your business: https://www.siteone.com/online [https://www.siteone.com/online] YouTube: https://bit.ly/3wGaeJ6 [https://bit.ly/3wGaeJ6] Facebook: https://Facebook.com/SiteOneLandscape/ [https://Facebook.com/SiteOneLandscape/] Twitter: https://Twitter.com/SiteOneSupply [https://Twitter.com/SiteOneSupply] Instagram: https://Instagram.com/SiteOneSupply/ [https://Instagram.com/SiteOneSupply/] LinkedIn: https://www.linkedin.com/company/siteone-landscape-supply/ [https://www.linkedin.com/company/siteone-landscape-supply/]

Confessions of the Craft: Episode 60 - JB Landscape & Irrigation

In this episode of Confessions of the Craft, host Matt McNulty chats with James of JB Landscape & Irrigation, a Groveland, FL contractor specializing in irrigation, including temporary irrigation for roadside and new construction projects. From leveraging battery and solar‑powered systems, to a detail‑driven work philosophy, to keeping crews motivated in Florida heat, James shares how niche expertise and strong manufacturer support drive success.  Create a SiteOne.com account today to start growing your business: https://www.siteone.com/online [https://www.siteone.com/online] YouTube: https://bit.ly/3wGaeJ6 [https://bit.ly/3wGaeJ6] Facebook: https://Facebook.com/SiteOneLandscape/ [https://Facebook.com/SiteOneLandscape/] Twitter: https://Twitter.com/SiteOneSupply [https://Twitter.com/SiteOneSupply] Instagram: https://Instagram.com/SiteOneSupply/ [https://Instagram.com/SiteOneSupply/] LinkedIn: https://www.linkedin.com/company/siteone-landscape-supply/ [https://www.linkedin.com/company/siteone-landscape-supply/]

Confessions of the Craft: Episode 59 - Victory Green

In this episode of Confessions of the Craft, Tony Groves of Michigan shares how he’s built a niche business creating custom food plots for white‑tailed deer. Blending his passion for hunting with habitat management expertise, Tony discusses nutrition, equipment investments, mentorship, and the challenges of understanding deer behavior. Create a SiteOne.com account today to start growing your business: https://www.siteone.com/online [https://www.siteone.com/online] YouTube: https://bit.ly/3wGaeJ6 [https://bit.ly/3wGaeJ6] Facebook: https://Facebook.com/SiteOneLandscape/ [https://Facebook.com/SiteOneLandscape/] Twitter: https://Twitter.com/SiteOneSupply [https://Twitter.com/SiteOneSupply] Instagram: https://Instagram.com/SiteOneSupply/ [https://Instagram.com/SiteOneSupply/] LinkedIn: https://www.linkedin.com/company/siteone-landscape-supply/ [https://www.linkedin.com/company/siteone-landscape-supply/]