F.Y.I.

Episode 010: Maintaining Brand Integrity Through Competitive Markets During The Pandemic with M.a.n.k.i.n.d and Niion

In this episode, Bhisma is joined by Ginar Satria from M.a.n.k.i.n.d and Adit Yara from Niion. Throughout the pandemic, we have seen multiple brands do all they can to survive through the competitive markets. Although some have come up with amazing strategies to get ahead in the game, others have resorted to other methods for quick cash. But with our current situation, is maintaining brand integrity still more important than surviving?

Episode 009: Retailers Perspective: Surviving Complete Offline Shutdown With 707, Wormhole & Dope Dapper

In this new episode of FYI, Bhisma is Joined by Marcel from 707, Edward from Wormhole and Trias from Dope Dapper to discuss how the pandemic has affected our retailers. From retailers representing international fashion giants to growing local brands, this episode talks about how our local industry has been affected by this pandemic. With fashion being a tertiary need, is it that important to think about clothes during a massive economic struggle? Listen to this episode to know how you can help our local fashion industry, and how you can sustain your business during a complete offline shutdown.

Ep. 008 How Local Brands Are Responding To The Pandemic With Dominate, Sagara & Horny Cupcakes

In this edition of FYI, Bhisma is back for a special episode to discuss the effects of Covid-19 pandemic on our local fashion industry. Joined by Dila from Dominate in Jakarta, Bagus from Sagara in Bandung and Krisna from Horny Cupcakes in Semarang, this episode discusses how brands from each region are responding to it. From the economic effects of the pandemic, how they take care of their staff to initiatives they take to contribute to the industry, they discover the importance of mutual support during this difficult time.

Episode 007: Establishing Your Business In a Trend Driven Market with Biko & Honu

In this episode of F.Y.I, Yogo is joined by Mikael Mirdad of Biko Group, as well as Kevin Rumantir, and Sashia Rosari of Honu Group. Discussing all the ways you can thrive in a competitive marketplace, from success stories, the relevance of  "gimmicks" to the importance of brand ingenuity, Yogo and friends dissect what it really takes to create a sustainable business. A podcast where professionals share their insights of current and upcoming trends in the creative industry. Whether you are an entrepreneur or someone who’s interested in the inner workings of the business, this is the place to gain knowledge through personal experiences, as told by the experts. Tune in to hear Mikael, Kevin and Sashia’s take on the challenges of starting your own business, brand ingenuity  on whiteboardjournal.com [http://whiteboardjournal.com/]

Episode 006: Conscious Fashion & Sustainability Movement with Nolongerminee & Rafheoo

In the past 2 years, we have seen a significant growth on the awareness of climate change through the sustainability movement. People all around the world have expressed their passion and support on saving our planet, one metal straw at a time. There are many sectors that play a part in harming the planet and the fashion industry is one of them. A statistical report stated that fashion generates almost 5% to the world's largest waste, with more than 92 million tonnes of clothes that end up in landfills. That is why, on today's episode of F.Y.I, Bhisma is joined by Dira and Lika or Nolongerminee and Hendi of Rafheoo Footwear to discuss conscious fashion and the part it plays on the sustainability movement. From the impact of thrifting on reducing garment waste, to utilising recycled fabrics to create longlasting footwear, we break down what it really takes to promote an eco-friendly industry. A podcast where professionals share their insights of current and upcoming trends in the creative industry. Whether you are an entrepreneur or someone who’s interested in the inner workings of the business, this is the place to gain knowledge through personal experiences, as told by the experts. Tune in to hear Hendi, Lika and Dira's take on conscious fashion, the thrift game and sustainability on whiteboardjournal.com