Forsidebilde av showet Icons Behind Brands With Devleena

Icons Behind Brands With Devleena

Podkast av Devleena Neogi

engelsk

Business

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Les mer Icons Behind Brands With Devleena

Icons Behind Brands is an online magazine & knowledge sharing platform for Marketing, Advertising, branding industry, where we feature pioneers, icons, and people who have made landmark success in their domain and created themself or their organization a great brand. To understand their journey and challenges to make a strong brand in today's competitive and distracting environment.In the last 8 months, we have interviewed more than 40 industry stalwarts and more than 200+ videos are up on our YouTube channel. All the interviews can be viewed at ( https://www.youtube.com/channel/UCcHIz92hT76EMMRO3Xxi75Q )IBB is stepping into the future of communications, podcasting. Globally, people listen to podcasts/audio 5x more than watching videos. And with 57.6 million listeners, India has emerged as the third-largest podcast listening market and we’re extremely excited to be part of this digital growth. Stay Tuned for exciting & knowledgeful upcoming conversations.

Alle episoder

242 Episoder

episode Career Growth, Design Thinking, and Strategy Success: Sandeep Nagpal | Icons Behind Brands cover

Career Growth, Design Thinking, and Strategy Success: Sandeep Nagpal | Icons Behind Brands

Icons Behind Brands presents an in-depth conversation with Sandeep Nagpal, Vice President of Marketing at Cvent. With over three decades of experience in industry giants like Microsoft, Nokia, SAP, and Tata Communications, Sandeep's insights on innovation and sustainable business practices are invaluable. In this episode, host and editor-in-chief Devleena Neogi delves into Sandeep's career journey, exploring the pivotal moments that shaped his path. Discover how design thinking plays a crucial role in driving innovation at Cvent and learn the common marketing principles that Sandeep has found effective across diverse industries. Sandeep also shares his expertise on marketing technology products to both B2B and B2C audiences. Gain valuable insights into balancing strategic thinking with execution focus in his leadership approach. Don't miss this enlightening conversation with one of the industry's leading marketing experts. #IconsBehindBrands #SandeepNagpal #Marketing #Innovation #Leadership #Cvent #Business #Podcast #YouTube

22. okt. 2024 - 20 min
episode From Zero-Budget Campaigns to Multi-Million Success: Abhilash Kumar's B2B SaaS Marketing Journey | Icons Behind Brands cover

From Zero-Budget Campaigns to Multi-Million Success: Abhilash Kumar's B2B SaaS Marketing Journey | Icons Behind Brands

In this insightful episode, Abhilash Kumar, Marketing Head at Amnic and a B2B SaaS marketing expert, shares his inspiring journey from an ambitious teenager dreaming of race cars to an award-winning marketer known for driving zero-budget campaigns to multi-million-dollar success. With nearly a decade of experience in branding, communications, and demand generation, Abhilash reveals how his data-driven approach fuels growth marketing. Join host Devleena Neogi as they discuss the future of B2B SaaS marketing, the impact of data-driven strategies on ROI, and how Abhilash continues to learn something new every day. He also shares his expertise on navigating IT and SaaS industry challenges and leading cross-functional teams to success. This episode is packed with actionable insights for anyone looking to master B2B marketing in the SaaS landscape. Tune in to explore the strategies that helped Abhilash turn marketing ideas into monumental successes!

25. sep. 2024 - 21 min
episode Vidyullatha Prakash on B2B Marketing Excellence | Icons Behind Brands cover

Vidyullatha Prakash on B2B Marketing Excellence | Icons Behind Brands

Join Devleena Neogi on Icons Behind Brands for an insightful conversation with Vidyullatha Prakash, a renowned marketing leader with over 17 years of experience in the B2B tech space. In this episode, Vidyullatha shares her invaluable insights on: * Career Journey: Discover how Vidyullatha's early experiences and strategic decisions have shaped her successful career. * Digital Marketing Mastery: Learn about Vidyullatha's proven strategies for leveraging SEO, social media, and other digital channels to drive brand visibility and generate leads. * Customer-Centric Approach: Understand the importance of customer experience and engagement in today's competitive market. * Leadership and Team Building: Gain valuable insights into Vidyullatha's leadership style and how she inspires her team to achieve exceptional results. * Marketing Triumphs: Explore specific examples of Vidyullatha's marketing campaigns that have yielded significant achievements. Don't miss this opportunity to learn from one of the industry's most respected leaders! Subscribe to Icons Behind Brands on Spotify for more inspiring stories and valuable insights. #IconsBehindBrands #B2BMarketing #MarketingLeadership #DigitalMarketing #SEO #CustomerExperience #SoftwareDevelopment #Leadership #Inspiration

21. sep. 2024 - 28 min
episode Madhumita Phukan, Global Marketing Head for AI Businesses at Tech Mahindra | Icons Behind Brands cover

Madhumita Phukan, Global Marketing Head for AI Businesses at Tech Mahindra | Icons Behind Brands

Join us for an insightful conversation with Madhumita Phukan, a visionary leader in the world of AI marketing. As the Global Marketing Head for AI Businesses at Tech Mahindra, Madhumita brings over two decades of experience in marketing, PR, and corporate communications. In this episode, we delve into Madhumita's inspiring journey, her strategies for driving AI adoption, and her thoughts on the future of the industry. Discover how she combines creativity, analytical insights, and cutting-edge technology to achieve organizational goals. Listen now to learn from one of the leading experts in AI marketing and gain valuable insights into the industry's latest trends. #Marketing #Leadership #TechMahindra #MadhumitaPhukan#tech #techmahindra #iconsbehindbrands #podcast#madhumitaphukan #martechleader #branding #digitaltransformation #innovation#careerjourney #blogging #contentcreation #strategy #industryinsights #leadershiptips #IBB #IconsBehindBrands #BehindTheBrands

13. sep. 2024 - 20 min
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