Masters of Change: Conversations with Change Makers

Ep 10: Masters of Change: CK Sharma, Head of Sales Excellence, Orion India

Join us for an in-depth conversation on the evolution of India's packaged food industry! In this episode, Bizom's AVP of Customer Success, Ayush Saxena, sits down with Orion’s Head of Sales Excellence, CK Sharma, to explore Orion India’s inspiring journey—from its early days to becoming a major player in the market.In this podcast, they dive into:• Orion India’s Story: Discover how Orion carved its niche in India, the challenges of launching iconic products like Choco Pie, and the unique opportunities encountered in a diverse market.• Sales & Distribution Strategies: Learn about the innovative tactics that have driven Orion's success, including tailored approaches for urban versus rural markets and the impact of channel-specific distribution.• Competitive Edge: Hear firsthand how Orion differentiates itself amidst stiff competition, maintains product quality in a price-sensitive market, and continuously innovates to meet consumer demands.• Market Penetration & Expansion: Gain insights into the delicate balance between deep market penetration and broad expansion, with practical examples of how Orion has built lasting customer loyalty across regions.• 2025 and Beyond: Get a glimpse into future trends in the packaged food industry, Orion’s strategic plans for sustainability, and the evolving consumer preference for healthier options.• Expert Advice: Whether you’re an industry professional or an aspiring sales leader, benefit from CK Sharma’s seasoned advice on achieving excellence in the FMCG space.Tune in for a compelling discussion that blends rich industry experience with forward-thinking strategies—perfect for anyone interested in the future of sales and distribution in the FMCG world!#Bizom #FMCG #SalesExcellence #OrionIndia #CustomerSuccess #DigitalTransformation #SalesStrategies #Podcast #AIinSales #ChocoPie

Ep 9: Secrets of United Breweries' Success

Discover how Perry Goes transformed United Breweries with cutting-edge strategies and tech-driven innovations. A must-listen for industry game-changers!

Ep 8: SADAFCO amplifies Sales Efficiency with Bizom

Selling in a country that’s covered with more than 90% desert, requires an ecosystem that can withstand the sands of time. Saudi Arabia’s famous dairy business - Saudia Dairy & Foodstuff Company (SADAFCO) is innovating its sales and distribution engine with the power of RTM tech.  In our second conversation with leaders of SADAFCO, we delve into their journey of digital transformation and how the company is remolding the workforce with greater skills to be able to harness the power of Bizom’s RTM tech platform. Join us in conversation with Pradeep Kumar Ojha - Sales Development & Execution Manager of Saudia Dairy to learn how the company is spearheading the force of retail intelligence to be at par with Saudi Vision 2030.

Ep 7: Raising the wellness Bar with Yoga Bar

If you want to lift your wellness bar, you must hear this out! 💪 Watch Balram Bhattacharjee, VP-sales-India & South Asia at Yoga Bar, as he talks to Mehak Jaggi about his journey at Yoga Bar, the brand they have created, and how it has become one of the most sought-after healthy snacking brands 🥇. He further explains the growth of the healthy snacking segment in India and the rising awareness of consumers about health and wellness 📈. Don’t miss out on the fun of the “this or that” segment in the end 🎉. Stay tuned and visit bizom.com to learn more about the changing retail scenario in the market 🌐. Visit https://bizom.com/ and stay updated about the evolving retail landscape 🛍️.

EP 6: Unbundling ONDC

In this episode of Masters of Change, Bizom's Abdullah Khalid speaks to Abey Zachariah from the network expansion team at ONDC to understand what is ONDC, how is it going to change the game for businesses and what is in store for the future at ONDC. They also delve into how internet has changed the trade and commerce operates around the world and how democratising commerce with ONDC can help develop and transform the way we deal with day-to-day business.