Monetize What You Love

Will Wight is the #1 Amazon bestselling author of the Cradle series. A prolific writer of 18 books thus far, he is well-known within the indie fantasy community. Will currently lives in Orlando, FL, where he connects with thousands of readers through his vivid storytelling. In this episode, you’ll learn… * A little-known window into the true meaning of marketing (and how traditional ads may not be the answer) * Examples of counterintuitive marketing campaigns that may boost your customers and sales * Discovering your ideal customer avatar may be easier than you think * The correct mentality for a successful career (and what NOT to focus on) * How rapid product releases can transform your business and keep your customers happy * And lots more! Connect with Will at… Website: https://www.willwight.com/ [https://www.willwight.com/] Facebook: https://www.facebook.com/willwightauthor [https://www.facebook.com/willwightauthor] Twitter: https://twitter.com/williamwight [https://twitter.com/williamwight] Instagram: https://www.instagram.com/willwight110/ [https://www.instagram.com/willwight110/] Reddit: https://www.reddit.com/r/Iteration110Cradle/ [https://www.reddit.com/r/Iteration110Cradle/]

“What if I don’t have the extra money to start a business?” This is a question you may be asking as you absorb the information in this podcast and prepare for your entrepreneurship journey. Does a part of you feel like starting a business is a “frivolous” expense? If you are serious about building an additional source of income around what you love, and making an impact while you do it, the only option is to find a way, right? The good news is, you have all the power to make more money than you ever have before… easily, and at a low cost. The answer: personal development. In this bonus episode, I share where I started on my own journey, and how something as easily as reading strategically for 15-20min a day radically changed my life, confidence, character, and finances. Tune in to learn… * How seriously you should be taking personal development if you want to not only grow your business over the long term, but make a difference * The entrepreneurial relationship between character and income * Two effortless new habits you can apply every day that will transform your growth and skyrocket your finances for the rest of your life * The right kinds of books to read (and the ones to avoid) * And more!

Should you start an LLC? This is a question I see a lot in the indie author world, but any aspiring or new entrepreneur should really consider moving their business behind an LLC (dependent on your circumstances). The information in this episode is specific to the USA only, and any tax-related questions should go directly to your CPA. In this episode, you’ll learn… * What an LLC, or "limited liability corporation," is in the context of sole propietorship * 5 reasons why you should consider starting an LLC * 6 steps to setting up your LLC in the next 48-72 hours * And more! Show notes: 6 steps to starting your LLC today (in this order)! 1. Pick a state, preferably one that is LLC friendly 2. Search for your aspiring LLC name on your state's business filing website to check and make sure it's available 3. Consider signing up for your registered agent 4. Register your LLC on your state's business filing website 5. Obtain your EIN ("Employee Identification Number") on the IRS website 6. Set up a business banking account with your EIN, Driver's License/Passport, Articles of Organization (obtained from state filing website), and cash And now, you are official!

Jibran Khawar is an Associate Scientific Director at a private medical communications firm. At his work, he acts as both a strategic consultant and content creation lead for various pharmaceutical companies. He is an epic fantasy fan I met through grassroots networking and speaks about leadership and success from the unique perspective of a customer. In this episode, you’ll learn… * The importance of building relationships with potential customers (and how you can easily do this at the grassroots level) * Why who YOU are is 10x more important than the product you sell * The little-known and shocking secret to sustaining confidence * The path to going from an underdog introvert into a powerful leader—and why every business owner should take developing their leadership extremely seriously * How you are one decision away from transforming yourself and your future potential… and how to recognize when it comes * And so much more!

What's a lead, and what's a lead magnet? "Leads" are potential customers, and "lead magnets" are just what they sound like - magnets to hook more leads to you and your business! Doesn't that sound like a sweet thing to have? In this episode, you’ll learn… * The two powerful reasons behind why every successful business owner uses lead magnets * The dangers of what may happen if you don't use one * 15+ ideas for effective lead magnets no matter if you're an author like me or a service provider * How to structure them so you raise the chances of leads buying your upsell (next step paid product) * Two easy ways to distribute your lead magnet so you can start using them in the next 24 hours * And more!