Odys Podcast: The High Stakes Growth Show

The Race to Own Latin America's Gambling Markets Before They Burn Out | Martim Roll

Latin American gambling markets exhaust themselves in 12 to 18 months. One operator holds 75% of Mexico. Brazil was a gold mine until the government taxed it into the black market. And Argentina is emerging as the next target because its players already hold US dollars. Martim Roll, who runs affiliate operations across Latam and Southern Europe through Plat Media, maps out where the money is moving and why. He explains why culture beats budget for outsiders trying to enter, how a 20% exit tax is pushing foreign affiliates out of Brazil, and what makes the competitive dynamics in Latam fundamentally different from Europe. If you operate in emerging markets or you're thinking about entering one, this conversation covers the economics, the risks, and the window before it closes.

Your Devices Are About to Start Spending Money On Your Behalf | Jonathan Llamas

What happens when your AI agent makes a purchase you never approved? Who is accountable when a machine goes rogue with your money? Jonathan Llamas, Sealcoin, builds the infrastructure designed to answer those questions before they become expensive problems. His NASDAQ-traded company injects wallets and identity directly into silicon chips - the same semiconductor technology already inside Cisco hardware - so devices can authenticate, transact, and settle without a human approving every step. In this conversation he walks through how a satellite in orbit is settling transactions on chain today, how peer-to-peer energy trading between solar panels and electric vehicles actually works at the hardware level, and why he came back from Davos convinced that globalization is over and sovereignty will define who controls the next generation of business infrastructure. Worth listening if you are building anything that depends on AI agents, IoT, or autonomous systems doing real work on your behalf.

Your Customer Data Is Wrong: How Personality Profiling Beats Demographics | Sarah Pokorna

King Charles and Ozzy Osbourne are demographically identical. Same age, same country, same bracket. And that is the data most marketers use to decide who sees what. Demographic targeting performs about as well as random guessing. Sarah Pokorna is a psychologist who has spent years applying personality science to digital marketing. She makes the case that demographic targeting is statistically no better than guessing, and walks through the five-factor personality model that actually predicts buying behavior. Six buyer profiles, each driven by different cognitive triggers, from sensation seekers chasing dopamine to high-neuroticism users who gamble to feel in control of something. She also draws the line most marketers never think about: where does profiling your customers become manipulating them? If you run paid acquisition, retention, or conversion and you're still segmenting by age and location, this one is worth your time.

Crypto for Business Owners: Wall Street is Moving Money On-Chain - Now Your Turn | Marcin Kaźmierczak

Most founders have been ignoring crypto. BlackRock, NYSE, and Goldman Sachs have not. Marcin Kaźmierczak left Google Cloud at 25 and built RedStone - the second-largest blockchain oracle, securing $8 billion in on-chain assets for the largest financial institutions in the world, with zero downtime or pricing errors in their history. In this conversation, recorded at Consensus in Hong Kong, he explains the entire on-chain finance space from the ground up: what blockchains are, what oracles do (the Bloomberg of on-chain finance), why every fintech company will run on blockchain rails within five years, and how founders can start learning and positioning today. He walks through the "looping" strategy that turns a 10% yield into 17-18%, explains what happened when a $400 million platform went to zero because nobody rated the risk, and describes what it felt like when BlackRock's compliance team audited his entire operation. This is not a crypto trading episode. It's a primer for business operators who want to understand what institutional money is already doing on-chain and what are the steps they can take to take advantage of early adoption and grow their business.

How Koray Tugberk Gubur Built a 40,000-Person Community Without Marketing

Koray Tugberk Gubur built a 40,000-person community, sold over $1 million in courses in 48 hours, and got advisory board invitations from billionaires. He never ran a single ad, never sent an outreach email, and never planned any of it. In this conversation, Koray walks through how publishing nearly 200 transparent case studies created a movement around topical authority that the SEO industry tried to co-opt, trademark, and resell. He talks about what it costs to become a public figure in a competitive space: the slandering, the copycat frameworks, the people who pretend to be friends for access. And he explains why recognition turned into billion-dollar deal flow while most SEO influencers still sell courses with no results behind them. Recorded at the Holistic SEO Mastermind in Kusadasi, Turkey.