ON THE MOVE: Transportation Sales & Marketing Success Stories

Beyond the Loss: How Cargo Theft Impacts Trust, Revenue, and Customer Relationships

Cargo theft is no longer just a security issue. It’s a business issue that affects customer trust, brand reputation, and long-term growth. In this episode of TMSA’s On the Move, Jennifer Karpus-Romain sits down with Matt Wagner, Chief Sales and Marketing Officer at Jarrett, to discuss how transportation and logistics companies can navigate the growing impact of cargo theft beyond the immediate financial loss. Matt shares insights from his nearly two decades in logistics leadership, including how customer expectations have evolved, why communication during disruptions matters more than ever, and what sales and marketing professionals can do to help protect customer relationships when things go wrong. The conversation also explores lessons from Matt’s career journey, the importance of aligning sales and marketing around the customer experience, and a preview of the key takeaways attendees can expect from his ELEVATE session, Beyond the Loss: How Cargo Theft Impacts Brand Trust, Customer Experience and Revenue. Check out the Transportation Sales and Marketing Association [https://www.tmsatoday.org/] (TMSA) website or engage with us on LinkedIn [https://www.linkedin.com/company/transportation-marketing-and-sales-association].

What Makes ELEVATE Different?

In this special live episode of TMSA’s On the Move, Jennifer Karpus-Romain previews this year’s ELEVATE Conference, coming up quickly June 7–9 in Denver, Colorado. Don't miss out on your chance to attend, there’s still time to register.  Joined by special guests and industry voices, Jennifer explores what attendees can expect from one of transportation and logistics’ most anticipated events, from networking opportunities and breakout conversations to emerging trends shaping sales, marketing, and business development across the industry.  The episode also shares practical advice on how to engage more intentionally at the conference, maximize connections, and make the most of the ELEVATE experience.  Whether you’re attending for the first time or returning as a veteran attendee, this live preview offers an inside look at the energy, conversations, and community waiting in Denver. Check out the Transportation Sales and Marketing Association [https://www.tmsatoday.org/] (TMSA) website or engage with us on LinkedIn [https://www.linkedin.com/company/transportation-marketing-and-sales-association].

Building Better Carrier Relationships Through Marketing, Trust, and Visibility with Clara Flaherty

In this episode of TMSA’s On the Move, Jennifer Karpus-Romain talks with Clara Flaherty about her career journey, the evolving role of marketing in transportation, and the work being done at CarrierSource [https://carriersource.io/?utm_source=chatgpt.com] to strengthen relationships between carriers and the companies they work with. Clara shares insights into brand trust, reputation, and visibility in the logistics space, along with how authentic community involvement can create unexpected professional growth opportunities. The conversation also explores Clara’s journey from past ELEVATE breakout speaker to this year’s mainstage lineup and what she’s most excited to bring to the stage in Denver Check out the Transportation Sales and Marketing Association [https://www.tmsatoday.org/] (TMSA) website or engage with us on LinkedIn [https://www.linkedin.com/company/transportation-marketing-and-sales-association].

How Revenova is Investing in Community, Marketing Growth, and Industry Connection

In this episode of TMSA’s On the Move, Jennifer Karpus-Romain sits down with Lorieanne Rinehart, newly promoted Marketing Manager at Revenova [https://revenova.com/?utm_source=chatgpt.com], to talk about professional growth, industry engagement, and why community matters in transportation and logistics. Lorieanne shares her journey from supporting TMSA as a volunteer in a previous role to finally attending ELEVATE last year, and how that experience strengthened both her personal connection to the industry and Revenova’s continued investment in the TMSA community. The conversation explores evolving marketing trends, the value of relationship-driven networking, and what companies gain by showing up consistently and authentically within the transportation and logistics space. Check out the Transportation Sales and Marketing Association [https://www.tmsatoday.org/] (TMSA) website or engage with us on LinkedIn [https://www.linkedin.com/company/transportation-marketing-and-sales-association].

From Awareness to Action: How the Transportation Industry is Fighting Human Trafficking

In this episode of On the Move, Jen sits down with Laura Cyrus, Senior Director of Industry Training & Outreach at Truckers Against Trafficking (TAT) to discuss the critical role the transportation industry plays in combating human trafficking. Recorded just after Sexual Assault Awareness Month, this conversation reflects on the momentum built across April and how awareness efforts are translating into real-world action. Laura shares how TAT is equipping drivers, carriers, and industry partners with the tools to recognize and report trafficking, and the tangible impact those efforts are having on victims across the country. The conversation also looks ahead to TMSA ELEVATE, where TAT will be featured as part of the Community Hub, giving attendees a chance to engage directly in meaningful, purpose-driven work. This episode is a powerful reminder that awareness is just the starting point, and that this industry has the ability to drive real change. Download the TAT App. [https://tatnonprofit.org/tat-app/] Check out the Transportation Sales and Marketing Association [https://www.tmsatoday.org/] (TMSA) website or engage with us on LinkedIn [https://www.linkedin.com/company/transportation-marketing-and-sales-association].