The Indie Unplugged Podcast

Low Scores, HIGH Hype… What’s Really Going On?

On this episode of The Indie Unplugged, B. Vaughan and the team break down some of the biggest conversations shaping music and culture right now—from Dame Dash calling out Cam’ron’s transition into sports media, to Offset speaking out after a shooting tied to Lil Tjay, and Ebro Darden challenging Lil Wayne on industry accountability. The conversation also dives into viral backlash moments involving Snoop Dogg and the legal reality behind Sean “Diddy” Combs losing a $100M defamation case—highlighting how fast perception, reputation, and narrative can shift in today’s industry.But this episode goes deeper than headlines. From Chris Anokute’s warning that talent alone isn’t enough, to viral fame costing someone their job, to the debate over the Michael Jackson biopic and its early critic backlash—this is really about one thing: perception vs reality in the modern music business. If you’re an independent artist, this episode will challenge how you think about success, visibility, and what it actually takes to build something sustainable in a culture driven by attention, controversy, and narrative. Thanks for reading! This post is public so feel free to share it. This Substack is reader-supported. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit wecreatemusictv.substack.com/subscribe [https://wecreatemusictv.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2]

Most Artists Are LAZY… And That’s Why They’ll Never Make It

In this episode of The Indie Unplugged, B. Vaughan sits down with Grammy-nominated artist, producer, and entrepreneur James Artissen to break down the uncomfortable truth most artists avoid—success in today’s music industry has less to do with talent and more to do with discipline, work ethic, and accountability. From rebranding his identity to building his own imprint, Humble Sound Records, James shares the real behind-the-scenes of what it takes to evolve, adapt, and stay relevant in an industry that’s constantly shifting.The conversation dives deep into the modern music landscape—AI, data ownership, independent power, and why access to information is no longer an excuse for failure. This isn’t motivation—it’s a reality check. If you’re an artist who thinks success is about going viral or catching a quick moment, this episode will challenge everything you believe about building a sustainable career in music. Thanks for reading! This post is public so feel free to share it. This Substack is reader-supported. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit wecreatemusictv.substack.com/subscribe [https://wecreatemusictv.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2]

She Never Misses a Booking… Here’s Why

In this episode of The Indie Unplugged, B. Vaughan sits down with DJ Essential, a Cincinnati-based DJ who has built a powerful dual career as both a nurse practitioner and one of the most in-demand DJs in her region. This conversation goes far beyond music, breaking down the discipline, professionalism, and mindset required to stand out in an industry where most people struggle to even respond to emails. From building her brand with no prior network to staying consistently booked since day one, DJ Essential reveals what truly separates serious professionals from everyone else.The discussion also dives into the real work behind DJing that most people overlook—from reading the room in real time to preparing for completely different audiences, cultures, and event types. This is not just about music—it’s about execution, attention to detail, and understanding that success comes from how you show up, not just what you play. If you’re an independent creative trying to build consistency, this episode will challenge how you think about your craft, your work ethic, and your business. Thanks for reading! This post is public so feel free to share it. This Substack is reader-supported. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit wecreatemusictv.substack.com/subscribe [https://wecreatemusictv.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2]

You Don’t Need Talent—You Need THIS to Win in Music!

In this episode of The Indie Unplugged, B. Vaughan sits down with YouTube ads expert Nard2Hard to break down one of the biggest misconceptions in music today—the belief that great music alone is enough to succeed. From the illusion of viral success to the hidden mechanics behind artist growth, this conversation exposes the reality that most artists are missing: visibility is not accidental, it’s engineered. What looks organic is often strategic, and without understanding marketing, artists are playing a game they were never taught the rules to.This episode dives deep into the foundation of real growth—data, consistency, KPIs, audience targeting, and treating your career like a business. Nard2Hard shares how artists waste money, misunderstand ads, and chase visibility the wrong way, while also revealing how to take control of your own growth using strategy, not luck. If you’re serious about building a career in today’s music industry, this isn’t optional knowledge—it’s the blueprint you’ve been missing. Thanks for reading! This post is public so feel free to share it. This Substack is reader-supported. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit wecreatemusictv.substack.com/subscribe [https://wecreatemusictv.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2]

This Is What Happens When You Don't Own Your Career

On this episode of The Indie Unplugged Live Podcast, we’re breaking down some of the biggest conversations shaping the music industry right now—from major legal shakeups and artist controversies to the evolving realities of ownership, AI, and artist control. We’re diving into the Live Nation Entertainment monopoly verdict and what it could mean for the future of live shows, the growing global restrictions impacting artists like Kanye West, and how platforms like Splice are changing the game with AI tools that actually compensate creators.We’re also getting into deeper industry conversations—like why fan votes don’t always translate to real power in institutions like the Rock Hall, the truth behind catalog ownership myths highlighted by Justin Bieber’s Coachella moment, and what it really means when artists like Meghan Trainor step away from major tours. This is more than headlines—it’s strategy, perspective, and real game for independent artists trying to navigate an industry that’s constantly shifting. Thanks for reading! This post is public so feel free to share it. This Substack is reader-supported. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit wecreatemusictv.substack.com/subscribe [https://wecreatemusictv.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_2]