The Sale Ring

Episode 134: Recruiting Agents in Non-Urban America

This podcast show highlights the art and strategy of recruiting real estate agents in rural and small-town markets. We visit with Matt McClintick to explore how non-urban regions offer distinct opportunities for agent growth, focusing on community connections, lifestyle-driven value, and untapped market niches.  Whether you’re a broker aiming to expand or an agent seeking your next opportunity, this show equips you to succeed beyond city limits. Each episode of The Sale Ring podcast show delivers actionable tactics, success stories from thriving rural agents, and expert interviews.

Episode 133: Winning and Losing with Active Listening

effective active listening techniques that will win deals for you.

Episode 132: Conducting a HUGE Ohio Land Auction

In this episode of The Sale Ring, we sit down with Chip Carpenter, Ryan Rogers, and Melissa Smithberger from United Country Real Estate’s Columbus and Southeastern Ohio offices. They share the story behind the monumental John L. Christman Estate Land Auction—from securing the listing to crafting an auction atmosphere that engaged bidders. Listen as they walk us through the auction process, the excitement of auction day, and their approach as they head toward closing this once-in-a-lifetime sale. United Country – Columbus, Ohio office  [https://www.ucrealestateandauction.com/index.html] United Country – Southeastern Ohio office [https://www.smithbergerrealty.com/index.html]

Episode 131: Nebraska Auctioneer Champion William Yokel

On this episode we sit down with William Yokel, the 2026 Nebraska State Bid Calling Champion, to talk about his journey into the auction business and what it takes to succeed as a professional auctioneer. William shares how he got started in the industry, the lessons he’s learned along the way, and the advice he would give young auctioneers chasing their goals. We also discuss what winning the state championship means for his career and how he plans to serve as an ambassador for the Nebraska Auctioneers Association and the auction industry. It’s an insightful conversation about hard work, professionalism, and the future of the auction industry. PRESS RELEASE: [https://www.unitedcountry.com/news/article/united-country-auctioneer-captures-nebraska-state-champion-title]

Episode 130: Should the “Listing Agent” get most of the commission.

In this episode we talk through real estate commissions and who should normally be entitled to the lion’s share of it (listing agent or buyers agent).  On the heels of the NAR lawsuit, the increased transparency around who is actually paying for the services rendered has forced the real estate industry to take a hard look at this question.  Under normal circumstances, an “agent” should be hired and compensated by the party that is using their services.  We discuss a reasonable approach to commission splits and the appropriate allocation of commission based on the services, expense, and expertise.  A controversial topic that we enjoyed discussing on The Sale Ring podcast.