Real Growth: For Real Estate Agents

How 86% of His Business Comes From Past Clients w Darrel Paterson

86% of his business comes from people he's already sold to - here's the exact system behind it! Access the free action plan, templates, and scripts from this episode in the Real Growth Listing Lab: https://bit.ly/free-resources-and-trainings [https://bit.ly/free-resources-and-trainings] Download your free Level Up Listing Toolkit here: https://bit.ly/listing-toolkit-download [https://bit.ly/listing-toolkit-download] Real Estate Agents: Want to increase your GCI? Schedule your Marketing Roadmap call here: https://bit.ly/marketing-roadmap-call [https://bit.ly/marketing-roadmap-call] What You'll Learn In This Episode (w Darrel Paterson) * Why Darrel spends 80% of his marketing budget on past clients * The settlement gift box that 84% of clients choose to pay forward * The open home question that turns a browser into an appraisal * The one daily question that built his consistency * How he answers "how's the market?" with real numbers Chapters 01:16 Why "prospecting" is the wrong word 03:40 The conversation that builds a database 05:13 You're a professional trust builder 06:39 Build a database that's fit, not fat 08:54 How Darrel stays consistent through the no's 09:44 The only way you make money in real estate 10:20 "What am I doing today to get an appraisal?" 11:55 Busy vs productively busy 12:35 Work today, get paid in three months 14:54 The army background behind the systems 15:41 Becoming an attraction agent 17:25 Staying in control of the conversation 20:57 Flipping the marketing model: 80% on past clients 22:48 The gift sequence, week one to year eight 28:53 How the electronic voucher system works 30:51 Why agents hear a good idea and never act 32:47 Be present: the fire you don't notice 36:51 Know your numbers or don't call yourself an expert 41:36 MEDS: the daily routine that fills your cup 43:10 The one thing: nurture your database

Why Auctions Aren't Just About Competition w David Palfreyman

Why most agents only understand half of what an auction achieves! Access the free action plan, templates, and scripts from this episode in the Real Growth Listing Lab: https://bit.ly/free-resources-and-trainings [https://bit.ly/free-resources-and-trainings] Download your free Level Up Listing Toolkit here: https://bit.ly/listing-toolkit-download [https://bit.ly/listing-toolkit-download] Real Estate Agents: Want to increase your GCI? Schedule your Marketing Roadmap call here: https://bit.ly/marketing-roadmap-call [https://bit.ly/marketing-roadmap-call] What You'll Learn In This Episode (w David Palfreyman) * Why auction is price discovery, not just a competition engine * The exact buyer question that gets a real number without misleading anyone * Why your "accurate" appraisal can only ever describe the past * How one $1.9M outlier sale damaged the next campaigns nearby * The legal reason you can't guide a buyer on price Chapters 04:55 What Agents Get Wrong After The Listing 06:21 Price Discovery Not Competition 12:02 Where Would You Love To Buy It 17:47 The Fiduciary Conflict 21:39 The 1.9M Outlier 30:59 Real Estate Is A Roller Coaster

Why AI Will Replace 2 Out Of 3 Real Estate Agents w Colton Lindsay

A top 1% North American agent predicts 1.55 million agents will become 500,000 in 3 years and shares exactly how NZ agents can survive in this new AI world! Access the free action plan, templates, and scripts from this episode in the Real Growth Listing Lab: https://bit.ly/free-resources-and-trainings [https://bit.ly/free-resources-and-trainings] Download your free Level Up Listing Toolkit here: https://bit.ly/listing-toolkit-download [https://bit.ly/listing-toolkit-download] Real Estate Agents: Want to increase your GCI? Schedule your Marketing Roadmap call here: https://bit.ly/marketing-roadmap-call [https://bit.ly/marketing-roadmap-call] What You'll Learn In This Episode (w Colton Lindsay) * Psychological and emotional state management * Building and nurturing relationships * The impact of social media on real estate business * The shift towards personal brands and technology in real estate AI in real estate * Future of real estate transactions Chapters * 00:00 Psychological and Emotional State Management * 08:25 The Impact of Social Media on Real Estate Business * 17:29 The Shift Towards Personal Brands and Technology in Real Estate * 24:11 The Impact of AI in Real Estate * 28:10 Squeezing more revenue from each transaction * 34:56 The 3 levels of AI adoption * 39:19 The 6 daily habits of top agents * 49:17 The treasure hunter's three lessons

How to Win Listings Against Top Agents w Ray Chan, Ray White Parnell

A former classical conductor is winning listings against Auckland's top agents and he says it comes down to one thing: kill them with kindness! Access the free action plan, templates, and scripts from this episode in the Real Growth Listing Lab: https://bit.ly/free-resources-and-trainings [https://bit.ly/free-resources-and-trainings] Download your free Level Up Listing Toolkit here: https://bit.ly/listing-toolkit-download [https://bit.ly/listing-toolkit-download] Real Estate Agents: Want to increase your GCI? Schedule your Marketing Roadmap call here: https://bit.ly/marketing-roadmap-call [https://bit.ly/marketing-roadmap-call] What You'll Learn In This Episode (w Ray Chan) * The 5-minute values pitch Ray opens every listing presentation with * The "kill them with kindness" same-day drop that converts strangers into clients * The Phase One Pack he won't deliver if a single ribbon is out of place * The two-phase listing presentation that wins more vendors * The two specific things costing agents listings right now Chapters 02:35 The Phase One Pack 11:40 Kill them with kindness 13:25 The two-phase presentation 16:40 Excellence, Integrity, Care 24:15 Briefing the photographer 33:50 Talk less. Ask more.

How Australia's #1 Harcourts Agent Builds a $3M GCI Business w Pat Ivey

The number one ranked Harcourts agent across Australia reinvests up to $600,000 of his GCI back into marketing every year and explains exactly where he spends it! Access the free action plan, templates, and scripts from this episode in the Real Growth Listing Lab: https://bit.ly/free-resources-and-trainings [https://bit.ly/free-resources-and-trainings] Download your free Level Up Listing Toolkit here: https://bit.ly/listing-toolkit-download [https://bit.ly/listing-toolkit-download] Real Estate Agents: Want to increase your GCI? Schedule your Marketing Roadmap call here: https://bit.ly/marketing-roadmap-call [https://bit.ly/marketing-roadmap-call] What You'll Learn In This Episode (w Pat Ivey) * Why Pat reinvests 10-20% of his GCI into outbound marketing every single year * The three fundamentals every long-term real estate business is built on * The DLE-with-voucher tactic that earns him three extra seconds of attention * Why daily journaling beats annual goal setting (and the four questions Pat writes every morning) * Why chasing expires is the fastest way to be out of the game in two years Chapters 02:09 The Three Fundamentals 05:51 The 10-20% GCI Marketing Rule 07:53 The DLE-With-Voucher Tactic 15:13 Open Home Conversations That Convert 17:09 Price Improvement, Not Price Reduction 19:07 The Lazy Hire vs The Right Hire 22:36 Pat's Morning Journaling Framework 26:42 Use Disappointment As Fuel 28:26 High Hanging Fruit Vs Low Hanging Fruit 32:30 The One Piece Of Advice For A Long-Term Business