The Pocket-size PR Podcast

Meet TrendBible founder Joanna Feeley

Joanna Feeley has her finger on the pulse.   The founder and CEO of TrendBible, Joanna is also the author of the new book, Trend Leader.   And as a trend forecaster, she sits down with host Charlotte Nichols to talk about why proactivity can be the magic formula for your PR.   From the emerging trends that we are not paying enough attention to, to AI and, Joanna shares her wisdom and expertise for brands - and her top tip for PR professionals on how to stay ahead of the curve.

Meet Platform founder Paul Lancaster

Having founded Newcastle Start-up Week, Paul Lancaster also runs the Platform events - with the events being staged everywhere from the North East to Edinburgh.   He talks with host Charlotte Nichols about how he's helped multiple start-ups get up and running, as well as how PR helped to grow his own business.   The pair also discuss the mistakes brands make when dipping their toe into PR, and why 'shock tactics' may not always be the best approach - and the sector that sometimes ignores the power of PR.

Meet Pneuma Legal CEO Helen Lyne

Pneuma Legal CEO Helen Lyne joins host Charlotte Nichols in the Pocket-Sized PR hotseat. And the pair take a deep dive into everything from the impact of AI in the law industry, how law shapes crisis comms and how NDAs can be a secret weapon for anyone launching a new brand. Helen also opens up about her experience of doing business in a co-working space, whilst she also gives her advice on how businesses can tackle the growing threat of misinformation.

Meet voice guru Nic Redman

Nic Redman is a big fan of using your voice. And the professional voice coach and director visits The Pocket-size PR Podcast to talk about doing just that - especially in an AI world. As Nic points out, increasingly, our voice is one of the few unique things left to us. And on this episode, she reinforces why that matters, along with how PR helps her as a solo business owner.

The Pocket-Sized PR Podcast: How PR helped grow my business in less than a year

Chris Carroll turned to PR to help grow his new business. Barely a year after launching, The Resolved Group has done that - and more. International expansion. A projected £10m valuation by the end of the decade. And a stash of award nominations - including being named Teesside's best new business. In this episode, Chris sits down with host Charlotte Nichols to discuss the massive impact PR has helped in growing the company. From business gained via newspaper stories to securing award nominations which put him in the room with the 'right people', Chris' story is proof that PR really can help not just your brand - but your bottom line.