
ON Uganda Podcast.
Podcast von Aggie Patricia Turwomwe
With an aim to become a tool to help Ugandans achieve and thrive in a booming "MIDDLE-CLASS ECONOMY", this podcast is dedicated 100% to demystifying paradigms through its three segments; On Reports, On Sectors, and On Marketing Listen along to understand what fuels the wheels of our economy with a bonus segment On Uganda's podcasters - Podcast to Podcast (P2P).
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Wycliffe Onduso, the Business Developer for Uganda at Lesaffre discusses the crucial role of infrastructure development in boosting Uganda's agricultural economy, emphasizing the need for good roads, electricity, and water connections. He delves into the specific challenges and opportunities within Uganda's food industry, highlighting the importance of specialty ingredients, consumer awareness, and innovative practices like the use of enzymes and frozen doughs. Wycliffe also shares insights on the future trends and investment opportunities in Uganda's food sector, offering valuable advice for aspiring professionals in sales and marketing. Don't miss this engaging conversation on how Uganda can achieve a middle-class economy by 2040. 00:00 Introduction and Infrastructure Development 00:42 Meet Wycliffe Onduso 01:03 The Importance of Food Quality and Performance 01:40 Wycliffe's Role in the Food Industry 03:01 Marketing Specialty Ingredients 06:53 Challenges in the Ugandan Market 10:58 Health Trends and Innovations 18:29 Future Opportunities in the Food Industry 24:30 Advice for Aspiring Marketers Follow up with him on his social media platforms. Share your feedback and inquiries at onugandapodcast@gmail.com or call/WhatsApp +25678537996. PODCAST DISCLAIMER. The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you. As of 6.11.24

Roland Byabagaba, founder of Muwado, a social networking platform aimed at monetizing and empowering African stories shares his journey from starting a personal blog to creating a community-driven platform that connects African content creators. He discusses challenges in gaining advertiser trust, the importance of decolonizing African storytelling, and the current trends in content consumption, notably the rising influence of video. Roland emphasizes the need for formalization, consistency, and patience for aspiring creatives. He also highlights opportunities for investors in African platforms, emphasizing the importance of supporting local businesses and building trust in African digital enterprises. Addressing policy changes, he calls for positive communication from leadership, removing taxes on artistic materials, and incentivizing local advertising. The episode closes with a reflection on the necessity of valuing and investing in African creative talent to foster cultural and economic growth. 00:00 Introduction: Creativity and Value 00:34 Podcast Welcome and Guest Introduction 01:41 The Story of Muwado 03:33 Challenges and Evolution of Muwado 05:29 The Role of Media and Marketing 09:58 Monetization Strategies for Creatives 12:48 Advice for Aspiring Creatives 22:32 Policy Recommendations and Final Thoughts 29:08 Conclusion and Call to Action Follow up with him on Muwado, and on his social media platforms. Share your feedback and inquiries at onugandapodcast@gmail.com or call/WhatsApp +25678537996. PODCAST DISCLAIMER. The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you. As of 22.10.24

Kevin Walakira, is the Strategy Manager and Quality Assurance Officer at the Bank of Uganda. With over a decade of experience in banking, he shares his journey from a programmer to a seasoned risk management expert. Learn about the challenges and strategies in implementing risk management across organizations, the importance of automation and data, and practical advice for young professionals and investors. Kevin also offers valuable insights on how Uganda can achieve a middle-class economy by 2040. Don't miss the real-world examples and tactical advice that can help shape Uganda's economic future. 00:00 Introduction to Uganda's Economy and NSSF 00:39 Meet Kevin Walakira: tBanking and Risk Management Pro 01:04 Kevin's Journey in Banking and Risk Management 02:30 The Evolution of Risk Management 04:14 Strategic Performance and Change Management 14:46 Automation, Data, and Cybersecurity in Banking 18:31 Opportunities and Challenges in Risk Management 23:46 Achieving a Middle-Class Economy in Uganda 27:08 Final Thoughts and Farewell Follow up with him on LinkedIn in his name! Share your feedback and inquiries at onugandapodcast@gmail.com or call/WhatsApp +25678537996. PODCAST DISCLAIMER. The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you. As of 15.10.24

Kakooza Joseph, Communications and Brand Officer at CDO Digital Print discusses the crucial elements of brand management, digital marketing strategies, and the challenges of marketing in Uganda. Joseph shares his journey from studying journalism and mass communication to mastering various aspects of digital marketing and PR. The conversation touches on the importance of consistent, authentic, and engaging content across multiple platforms and the necessity of unique branding and quick responses to consumer engagement. Joseph also emphasizes the need for digital inclusion, affordable internet access, and support for local businesses to drive Uganda towards a booming middle-class economy by 2040. 00:00 Introduction to Digital Inclusion 01:04 Brand Management Insights 03:30 Defining Brand Strategy 05:59 Joseph's Journey into Marketing 10:20 Digitalizing the Funeral Industry 13:42 Starting a Digital Marketing Company 24:06 Challenges and Opportunities in Ugandan Marketing 28:05 Innovative Marketing Campaigns 29:37 Final Thoughts and Conclusion Follow up with him on X and LinkedIn in his name! Share your feedback and inquiries at onugandapodcast@gmail.com or call/WhatsApp +25678537996. PODCAST DISCLAIMER. The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you. As of 18.10.24

Hillary Baguma, Brand Manager at Uganda Breweries Limited shares his journey into marketing, discussing the importance of creativity, understanding consumer behavior, and anticipating future trends. He highlights the evolving role of authenticity and influencer marketing, and the impact of technology and AI on the field. The conversation also touches on the need for increased support for local products to achieve a middle-class economy in Uganda by 2040. Additionally, Hillary discusses impactful social campaigns, including autism awareness and the initiatives of the Soroti Cricket Academy, showcasing how brands can create meaningful impacts within their communities. 00:29 Introduction to the Podcast 00:56 Marketing Insights with Hillary Baguma 01:23 The Power of Creativity in Marketing 01:40 Understanding Consumer Behavior 02:20 The Dynamic Nature of Marketing 03:45 The Role of Authenticity in Branding 05:13 Hillary Baguma's Journey into Marketing 05:47 The Impact of Empathy in Marketing 09:26 The Importance of Marketing Education 10:52 Autism Awareness Campaign 12:18 Challenges and Support for Autism 17:00 The African Marketer's Convention 18:43 The Future of Marketing and Technology 20:34 Global Marketing Strategies for Africa 21:29 The Untapped Potential of Africa 24:22 The Future of Marketing: Authenticity and AI 27:13 Sustainability and Traditional Media in Marketing 30:29 Achieving a Middle-Class Economy in Uganda 36:36 Impactful Marketing Campaigns and Social Initiatives 44:38 Closing Thoughts and Call to Action Follow up with him on LinkedIn, X in his name! Share your feedback and inquiries at onugandapodcast@gmail.com or call/WhatsApp +25678537996. PODCAST DISCLAIMER. The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you. As of 25.09.24

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