Podcasting Strategy Simplified

Celebrating 100 Episodes & The Evolution of Empowered Podcasting w/ Marc Ronick and Rich Perry (#100)

DID YOU KNOW: According to a quick Google search that produced a Reddit thread in the AI Overview, only 5-7% of podcasts actually make it to 100 episodes. Sad, but true. Trying to swing this statistic in the right direction is one of my core missions at Bombtrack Media, and today I'm actively contributing to the cause. Podcasting Strategy Simplified has officially hit 100 episodes. Most of those episodes came under the show's former name (Let's Blow This Up), but here we are. To me, 100 episodes is just the beginning. As you'll hear me say a few times throughout today's show, "the party has only just begun!" But I'm also a firm believer in celebrating all the milestones you hit in your podcasting journey, so to ring in triple digits, I invited my friends and business partners at Empowered Podcasting, Marc Ronick and Rich Perry, onto the show to talk about the commitment required to hit triple digits on your podcast, the evolution of Empowered Podcasting, not twisting and overthinking the words of the "gurus," and plenty more. Join us for this episode from front to back and you'll walk away with: ✅ Tips to make it to 100 episodes on YOUR podcast ✅ A look behind the scenes at the evolution of Empowered Podcasting (and the planning of this year's Empowered Podcasting Conference happening August 21st thru 23rd in Charlotte, NC) ✅ More reasons why you should be attending this year's Empowered Podcasting Conference (see the link below to grab your ticket AND save 20%) ✅ An understanding of why we, as podcasters, sometimes twist the words of the gurus and "over-offer" our products and services From the bottom of my heart, THANK YOU for being on this journey with me and listening to Podcasting Strategy Simplified!  🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 📲 Or Contact Me Directly: jason@bombtrackmedia.com [jason@bombtrackmedia.com] | 412.965.8428 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

A Comprehensive Look at My Podcasting Strategy Services (#99)

At Bombtrack Media, I lean heavily into podcasting strategy because without it, success on this medium is slim to none. As I come to you with the final "double digit" episode of Podcasting Strategy Simplified, I felt it made sense to take some time and explain a little bit more about what I do on a day-to-day basis.  So let's dig in. After taking in Episode 99 today, you'll understand: ✅ The reason I reverse engineer the need for podcasting  ✅ Why I've gone all in on podcasting strategy (and why you should, too) ✅ The role a rock solid mindset plays in your podcasting endeavors ✅ Which coaching package makes the most sense for you (and your budget) ✅ My approach to production and why it's directly related to your overall strategy 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 📲 Or Contact Me Directly: jason@bombtrackmedia.com [jason@bombtrackmedia.com] | 412.965.8428 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

Do Small Podcasts Actually Make Money or Is Monetization Overrated? (#98)

It's time to answer another one of your burning questions about podcasting strategy!  The question on the table today: Do small podcasts actually make money or is monetization overrated? The key to this answering this question comes down to discovering what monetization means to you.  Press play and dig in. 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 📲 Or Contact Me Directly: jason@bombtrackmedia.com [jason@bombtrackmedia.com] | 412.965.8428 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

How to Eradicate the Spammy Podcast "Promoters" of the World (#97)

⚠️ This is one of those episodes that needs to be shared with other podcasters. If this message hits home, please pass it along to other podcasters so they don't get scammed either ⚠️ We've reached a critical point in podcasting where AI episodes have infiltrated our landscape, leaving listeners to question what's real and creators to question what's next. And on top of that, we have to deal with these GD spam bot scammers from various countries posing as "promoters" and "growth experts" trying to take control of our download metrics.  Chances are, by time you finish reading this sentence, a new one will have sent you a connection request on LinkedIn, bragging on high with the lowest of grammar skills how they're equipped to take your podcast to the next level. It's time more awareness was brought to the stage about this bullshit, and I'm here today to do just that. On Episode 97 of Podcasting Strategy Simplified, I'm taking my shot at these relentless spam services and sharing my thoughts on why they'll have a negative impact on your podcasting strategy (and results) if you let them into your world. After you finish consuming this episode, you'll understand: ✅ Why these bots unfortunately exist (and why they're meaningless to your efforts) ✅ The greatest weapon you have at your disposal to fight back ✅ Reasons you can't be focused specifically on downloads (and when you focus on the right things, these scams become irrelevant to you) ✅ The REAL penalty that comes from falling victim to these scams (and the long-term impact it can have on your podcast) 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 📲 Or Contact Me Directly: jason@bombtrackmedia.com [jason@bombtrackmedia.com] | 412.965.8428 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!

Why Do Some Podcast Episodes Perform Dramatically Better Than Others? (#96)

It's time to answer another one of your burning questions about podcasting strategy!  The question on the table today: Why do some podcast episodes perform dramatically better than others? The answer may not be what you expect. Enjoy! 🎟️ Get Your Ticket to The Empowered Podcasting Conference [https://empoweredpodcasting.com/]! Use code EPCJASON20 at checkout and save 20% on your ticket 📆 Schedule a Free Discovery Call with Jason Cercone [https://jasoncercone.com/discoverycall] 📲 Or Contact Me Directly: jason@bombtrackmedia.com [jason@bombtrackmedia.com] | 412.965.8428 👉 Got a question you'd like featured on Monday's 5-Minute Questions Series? Send it to me via SpeakPipe [https://speakpipe.com/simplified] 🚀 Did a tip or strategy from this podcast change the game for you? Buy Me a Coffee [https://buymeacoffee.com/jasoncercone] to say thanks MUSIC CREDITS: Podcasting Strategy Simplified: Burn The Track (Inspiring Rock Trailer) by Alex Grohl on pixabay.com [https://pixabay.com] Let's Blow This Up: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com [https://pixabay.com] Thank you for listening and becoming an official member of The Bomb Squad!