Marketing Answers with Jaime Coast

"How I get 5 million views per month on Instagram for my wedding business" Episode 110

📩 Submit your question for the show: 👉 marketinganswerspodcast.com/ask [http://marketinganswerspodcast.com/ask] What if the secret to 5 million monthly Instagram views wasn't more creativity — it was a better system? In this episode, I'm pulling back the curtain on the exact content strategy I use to generate 5 million views per month on my wedding business Instagram. And yes, it's more repeatable than you think — even during your busiest season. I'll also share the one automation tool that keeps my content working while I'm heads-down on weddings, plus the mindset shift around content creation that most wedding vendors get completely wrong. In This Episode * The daily content framework that drives 5 million views per month — and how to scale into it gradually * The carousel strategy that keeps your feed performing without burning you out * A lesser-known Instagram feature that can dramatically expand your reach with almost no extra effort * How to make one piece of content work for days (or weeks) without your audience ever noticing * The automation tool I use to keep content running on autopilot during busy season * Why the wedding industry's biggest marketing "problem" is actually your biggest content advantage Resources mentioned: Repurpose.io [http://Repurpose.io] - repurpose your content automatically Submit your question to be answered on the show: 👉 [www.marketinganswerspodcast.com/ask](https://www.marketinganswerspodcast.com/ask) [http://www.marketinganswerspodcast.com/ask](https://www.marketinganswerspodcast.com/ask)] My Essentials Tools I couldn't run my creative business without — with special deals to get you started: 🖥 1 free month of Showit → [showit.com/r/4z8t4m9x](https://showit.com/r/4z8t4m9x) [http://showit.com/r/4z8t4m9x](https://showit.com/r/4z8t4m9x)] — my preferred website builder 🚀 20% off Dubsado → dubsado.com/?c=coast [http://dubsado.com/?c=coast] | code: coast — client management, invoicing, proofs, and more 📧 25% off your first year of Flodesk → [flodesk.com/c/N6G0FA6U](https://flodesk.com/c/N6G0FA6U) [http://flodesk.com/c/N6G0FA6U](https://flodesk.com/c/N6G0FA6U)] — beautiful emails, zero stress 💰 $100 back on Gusto - https://gusto.com/d/jaime4e47acac [https://gusto.com/d/jaime4e47acac] - pay employees, contractors, and stay on top of taxes & regulations May contain affiliate links at no cost to you.

"You're not crazy. Reaching out to planners isn't working anymore..." Episode 109

You're not going crazy — here's why reaching out to planners isn't working The 3 things you need to do to get wedding planners referring you If you've been told that reaching out to wedding planners is a great referral strategy — it is. But the way most creative business owners go about it doesn't work. It's not by sending an intro email. It's not by participating in a styled shoot. And it doesn't matter how beautiful your work is. In this episode I'm breaking down exactly what I did to get referred by celebrity wedding planners and land $10k stationery clients at luxury events — and the three-part framework that actually gets planners excited to send you business. IN THIS EPISODE 1. What happens when you send out cold emails to planners 2. How to lead with value, not just an intro email 3. How to create reciprocal value during and after the project Submit your question to be answered on the show: 👉 www.marketinganswerspodcast.com/ask [http://www.marketinganswerspodcast.com/ask] My Essentials Tools I couldn't run my creative business without — with special deals to get you started: 🖥 1 free month of Showit → showit.com/r/4z8t4m9x [http://showit.com/r/4z8t4m9x] — my preferred website builder 🚀 20% off Dubsado → dubsado.com/?c=coast [http://dubsado.com/?c=coast] | code: coast — client management, invoicing, proofs, and more 📧 25% off your first year of Flodesk → flodesk.com/c/N6G0FA6U [http://flodesk.com/c/N6G0FA6U] — beautiful emails, zero stress 💰 $100 back on Gusto - https://gusto.com/d/jaime4e47acac [https://gusto.com/d/jaime4e47acac] - pay employees, contractors, and stay on top of taxes & regulations May contain affiliate links at no cost to you.

"How can I make time for marketing in my business?" Episode 108

"How can I make time for marketing in my business?" Episode 108 📩 Submit your question for the show: 👉 marketinganswerspodcast.com/ask [http://marketinganswerspodcast.com/ask] 5 Productivity Hacks for Creative Business Owners If you feel like you're being pulled in too many directions and can't figure out what to focus on — this episode is for you. I'm sharing the exact systems I use to run a multi-six-figure stationery business, produce this podcast, and still show up as class mom at my kid's school picnic. Tip #5 is one most creative business owners are completely sleeping on — don't skip it. In This Episode 1. Batch your days by category 2. My rocks before sand method 3. Parkinson’s Law 4. Multitasking the right way 5. What to outsource in your business  Resources Mentioned • Wispr Flow — voice dictation app for capturing ideas on the go • Claude AI — for turning rough notes into structured content • Related episode: How to AI-proof your creative business  Submit your question to be answered on the show: 👉 www.marketinganswerspodcast.com/ask [http://www.marketinganswerspodcast.com/ask] My Essentials Tools I couldn't run my creative business without — with special deals to get you started: 🖥 1 free month of Showit → showit.com/r/4z8t4m9x [http://showit.com/r/4z8t4m9x] — my preferred website builder 🚀 20% off Dubsado → dubsado.com/?c=coast [http://dubsado.com/?c=coast] | code: coast — client management, invoicing, proofs, and more 📧 25% off your first year of Flodesk → flodesk.com/c/N6G0FA6U [http://flodesk.com/c/N6G0FA6U] — beautiful emails, zero stress 💰 $100 back on Gusto - https://gusto.com/d/jaime4e47acac [https://gusto.com/d/jaime4e47acac] - pay employees, contractors, and stay on top of taxes & regulations May contain affiliate links at no cost to you.

"How I doubled my average client order value to make more money per project" Episode 107

📩 Submit your question for the show: 👉 marketinganswerspodcast.com/ask [http://marketinganswerspodcast.com/ask] What if you could double — or even triple — your revenue without finding a single new client? In this episode, I'm breaking down one of the most underused marketing strategies in the creative business world: the upsell. Most creative service providers leave thousands of dollars on the table every single year because they never offer their clients anything beyond the base package. That ends today. I'll cover what an upsell actually is, why it doesn't have to feel pushy or gross, whether it works for service businesses (spoiler: absolutely yes), and I'll walk you through exactly how I use upsells in my own stationery business — from onboarding all the way through to post-project follow-up. In This Episode * What an upsell is and why it's one of the highest-ROI marketing strategies available to you right now * Why upsells don't have to feel spammy — and the mindset shift that makes selling feel natural * How to upsell in a service-based creative business (with specific examples for photographers, artists, and graphic designers) * A full walkthrough of my upsell marketing strategy as a stationery designer — at every stage of the client journey * How to build passive upsells that make money without you having to ask for anything Submit your question to be answered on the show: 👉 www.marketinganswerspodcast.com/ask [http://www.marketinganswerspodcast.com/ask] My Essentials Tools I couldn't run my creative business without — with special deals to get you started: 🖥 1 free month of Showit → showit.com/r/4z8t4m9x [http://showit.com/r/4z8t4m9x] — my preferred website builder 🚀 20% off Dubsado → dubsado.com/?c=coast [http://dubsado.com/?c=coast] | code: coast — client management, invoicing, proofs, and more 📧 25% off your first year of Flodesk → flodesk.com/c/N6G0FA6U [http://flodesk.com/c/N6G0FA6U] — beautiful emails, zero stress 💰 $100 back on Gusto - https://gusto.com/d/jaime4e47acac [https://gusto.com/d/jaime4e47acac] - pay employees, contractors, and stay on top of taxes & regulations May contain affiliate links at no cost to you.

Episode 106 - "I paid 10k to rebrand my business but I didn't get any sales!"

📩 Submit your question for the show: 👉 marketinganswerspodcast.com/ask [http://marketinganswerspodcast.com/ask] You just dropped $10K on a new logo and website — and crickets. Sound familiar? In this episode, I'm answering a question from Carole W., who did everything she was told to do to elevate her brand, and still isn't seeing new sales come in. I'm going to tell her exactly why — and it has nothing to do with her new logo. This episode breaks down the real difference between sales and marketing, why so many creative business owners are accidentally skipping the one thing that actually brings in clients, and what to do instead starting today. ---------------------------------------- IN THIS EPISODE * What marketing actually is (hint: it's not just your branding) * The 4 P's of marketing — and which one most creative business owners completely ignore * Why rebranding feels productive but doesn't generate leads * Real examples for artists, stationery designers, and photographers showing the difference between the wrong move and the right one * The specific activities that generate clients right now, not 12 months from now Submit your question to be answered on the show: 👉 www.marketinganswerspodcast.com/ask [http://www.marketinganswerspodcast.com/ask] MY ESSENTIALS Tools I couldn't run my creative business without — with special deals to get you started: 🖥 1 free month of Showit → showit.com/r/4z8t4m9x [http://showit.com/r/4z8t4m9x] — my preferred website builder 🚀 20% off Dubsado → dubsado.com/?c=coast [http://dubsado.com/?c=coast] | code: coast — client management, invoicing, proofs, and more 📧 25% off your first year of Flodesk → flodesk.com/c/N6G0FA6U [http://flodesk.com/c/N6G0FA6U] — beautiful emails, zero stress May contain affiliate links at no cost to you.